Former BCCI CEO Rahul Johri joins Flash Sports board
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Flash Sports & Media Holdings, Inc. (NASDAQ: FLZH) announced the appointment of Rahul Johri, the former Chief Executive Officer of the Board of Control for Cricket in India (BCCI), to its Board of Directors.
Johri served as the BCCI's first CEO, overseeing international and domestic cricket operations, the Indian Premier League (IPL T20), and the National Cricket Academy. He led the sale of BCCI media rights for more than $3 billion and introduced the e-auction format for cricket rights transactions.
Beyond his BCCI tenure, Johri most recently served as President of Business at Zee Entertainment Enterprises Ltd., where he oversaw revenue across more than 60 television channels and the Zee5 digital platform, and helped launch the UAE-based ILT20 cricket league. He previously served as Head of Discovery Networks South & Southeast Asia and currently leads Citadel Advisory, a media and sports advisory firm operating across India and the UAE.
"Few executives in the world have his combination of commercial vision, credibility with rights holders and broadcasters, and hands-on experience building the properties that define the modern game," said Bradley Natrass, Chairman and Chief Executive Officer of Flash Sports & Media Holdings. "His appointment to our board sends a clear signal about the scale of our ambition."
Johri said he looks forward to helping the company build cricket properties and develop their commercial potential.
Flash Sports & Media describes itself as a cricket-focused sports and media company pursuing media rights, sponsorship, franchise development, and league operations. The company noted its business plans remain subject to execution risks, market conditions, definitive agreements, and its ability to secure financing.
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