Piper's Munster Mulls Apple's (AAPL) Future at Recent Conference

November 30, 2011 1:09 PM EST
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Piper Jaffray's Gene Munster is one of the more notable analyst out there making Apple (Nasdaq: AAPL) calls, and generally has a good idea of what the innerworkings of Apple are up to.

On Wednesday, Munster participated in Business Insider's IGNITION:Future Of Media conference in New York City.

Here are a few key points made by Munster at the event:
  • Adding Disney's (NYSE: DIS) Bob Iger to the Board was huge, bigger than most people think. The reason is that media is going to be big for Apple moving forward, and creating key partnerships with companies like Disney will be critical. Why, you might ask?

  • Apple TV is coming, and Munster says it will be awesome. He speculates TVs will start at about $1,600 per, but even getting 2 percent of the market is an additional $4 billion to the top line. Of course, with Apple nearing the $200 billion mark in annual revs, the number begins to lose its luster.

  • Developers and consumers both love Apple...more than Google (Nasdaq: GOOG) Android.

  • Nothing has changed with Apple's ops since Jobs passing, and management looks to remain in place.
So, those are some key points. On the TV issue, Apple is also likely to draw revenue from more than just TV sales (i.e. - content, apps, media, and so on). So the $4 billion number could easily jump to $10 - $20 billion, even if an Apple user just spends an additional $100 to $200 per year on TV-specific content (not hard for an Apple user).

Apple shares are 1.7 percent into positive territory Tuesday.


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