KeyBanc Defends Green Mountain (GMCR)

KeyBanc is out defending Green Mountain (Nasdaq: GMCR).

The firm comments:
"We have confirmed with a representative from Trade Data Services, Inc., which was the source of Keurig brewer import data presented in a competitors report this morning, that the October (down 5% year-over-year) and November (down 28% year-over-year) import data are not comparable to earlier months. It appears that information on the bill of lading, which is the source of detailed product information that Trade Data Services, Inc. uses, has been changed starting in October such that it is harder to trace the data correctly. It is perfectly normal for public companies to request that the bill of lading details not be disclosed to the public."

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