Goldman Sachs Upgrades eBay (EBAY) to Neutral

Goldman Sachs analyst Eric Sheridan upgraded eBay (NASDAQ: EBAY) from Sell to Neutral with a price target of $88.00 (from $77.00).

The analyst commented: "In its Q4'25 earnings report, eBay (EBAY) produced a strong set of results compared to GSe/Street expectations. Within the report, management highlighted a few key themes: 1) prior period investments made to reposition the company toward durable growth have driven the business toward solid operating momentum in 2026; 2) a continued focus on scaling investments to drive both platform capabilities and product initiatives while also growing exposure to faster-growing categories; 3) headwinds in the International business remain due to macro conditions; 4) a new $2 billion share repurchase authorization demonstrates a continued commitment to its capital return policy.

On the back of these results (which indicate to us likely sustained positive revenue growth momentum in the coming 12-18 months, with a stable operating margin narrative coupled with shareholder returns), we upgrade our rating from Sell to Neutral with an updated 12-month price target of $88 (from $77)."

For an analyst ratings summary and ratings history on eBay click here. For more ratings news on eBay click here.

Shares of eBay closed at $82.18 yesterday.

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