BMO Capital Starts CBS (CBS) at Outperform

BMO Capital initiated coverage on CBS (NYSE: CBS) with a Outperform rating and a price target of $54.00. Analyst Daniel Salmon said he sees a mix-shift opportunity.

"We believe the company offers the best long-term mix-shift opportunity in media, adding recurring revenues to augment a premium advertising platform. This creates greater revenue stability and improves the long-term margin opportunity, both of which support multiple expansion as the mix shift takes place. In the near term, divestiture of the advertising-only Outdoor business is the primary driver of this trend," said Salmon.

For an analyst ratings summary and ratings history on CBS (NYSE: CBS) click here. For more ratings news on CBS click here.

Shares of CBS closed at $47.75 yesterday.

---

Serious News for Serious Traders! Try StreetInsider.com Premium Free!

---

You May Also Be Interested In

• JPMorgan Downgrades Mankind Pharma Ltd (MANKIND:IN) to Neutral
• Amazon.com (AMZN) PT Raised to $400 at Benchmark
• Scorpio Tankers (STNG) PT Lowered to $93 at Evercore ISI