Apple (AAPL) Higher On Potential Major Apple TV Update
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Price: $333.74 +0.14%
Rating Summary:
46 Buy, 27 Hold, 8 Sell
Rating Trend:
Down
Today's Overall Ratings:
Up: 15 | Down: 12 | New: 12
Rating Summary:
46 Buy, 27 Hold, 8 Sell
Rating Trend:
Down
Today's Overall Ratings:
Up: 15 | Down: 12 | New: 12
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Shares of Apple Inc. (Nasdaq: AAPL) are reacting positively today to speculation of a major Apple TV update.
The new Apple TV could run with ARM architecture and the iOS operating system, the same software that runs the iPhone and iPad. The would be a major update to the current Apple TV, which runs on Intel's (Nasdaq: INTC) x86 with Mac OS X.
The new Apple TV will have access to App Store content, which Wu calls "huge" and "arguably enough to drive much higher volumes."
On reports Apple is negotiating to offer $0.99 TV show rentals, Wu said this would not only benefit the Apple TV, but the iPhone, iPad, iPod touch and Mac.
Wu says potential changes could turn Apple TV into more than a hobby.
The firm has a Buy rating and $350 price target on Apple.
Share of Apple are up 1.2 percent today to $242.94.
The new Apple TV could run with ARM architecture and the iOS operating system, the same software that runs the iPhone and iPad. The would be a major update to the current Apple TV, which runs on Intel's (Nasdaq: INTC) x86 with Mac OS X.
The new Apple TV will have access to App Store content, which Wu calls "huge" and "arguably enough to drive much higher volumes."
On reports Apple is negotiating to offer $0.99 TV show rentals, Wu said this would not only benefit the Apple TV, but the iPhone, iPad, iPod touch and Mac.
Wu says potential changes could turn Apple TV into more than a hobby.
The firm has a Buy rating and $350 price target on Apple.
Share of Apple are up 1.2 percent today to $242.94.
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