UPDATE: Chipotle (CMG) Higher; ITG Gets Positive on Q4 Trends
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Chipotle's (CMG) Move into Traditional Marketing, Loyalty Push Will Benefit Investors - Analyst
December 18, 2012 11:38 AM ESTChipotle Mexican Grill (NYSE: CMG) is trading higher once again today amid more positive comments on sales, growth.
JPMorgan met with co-CEO Monty Moran at an investor event Tuesday, coming away with an overall encouraging prospective, but cautioning against first-quarter 2013 lap.
Management was more open to traditional fast-food marketing. The company may use photographs in ads for the first time and the ad spend will be ROI driven... More