Noble Keeps Martha Stewart Living (MSO) at 'Buy'; Management is Picking Up the Pace

Noble Financial has Martha Stewart Living Omnimedia Inc. (NYSE: MSO) at Buy with a target price of $6. Analyst Michael Kupinski issued commentary on the stock folloing a recent meeting with management.

Kipinski noted the following key points:

• We believe that the new management team at the company has a sense of urgency in restoring the company's growth and increasing shareholder value;

• Management appears to be on a dual track of seeking partnerships to improve profitability of its Publishing segment and to grow Merchandising through international expansion;

• Management indicated that partnerships in Publishing may not be with traditional Publishers, but rather digital media opportunities, like a Yahoo (Nasdaq: YHOO) or an AOL (NYSE: AOL);

• We believe that lowering losses in Publishing could unlock the earnings power of the company; in addition, royalty revenues internationally could be greater than that domestically; and

• We view possible weakness in the shares as an aggressive buying opportunity.

For an analyst ratings summary and ratings history on Martha Stewart Living Omnimedia click here. For more ratings news on Martha Stewart Living Omnimedia click here.

Shares of Martha Stewart Living Omnimedia closed at $4.66 yesterday.

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