Apple (AAPL), Samsung to Shop Gobs of Tablets in FY13, Though Competition Lurks

May 3, 2013 1:12 PM EDT
Tablet sales are expected to be robust in 2013, with two notable leaders looking to retain the top spots.

According to Digitimes-compiled data, Apple (Nasdaq: AAPL) and rival Samsung should account for 110 million tablet shipments for the year. Info comes from Taiwan-based TFT-LCD panel makers as well as China-based white-box vendors.

International vendors are expected to ship 50 million tablets, while white-box vendors will ship around 100 million.

Numbers compare with about 65.74 million units Apple shipped in calendar 2012 (fiscal Q212 to Q113 for Apple). In addition, last December DisplaySearch analyst David Hsieh said that Apple might be able to ship 100 million units of the iPad in 2013, a mark that looks a little tougher now that competition has grown.

In addition to Samsung, Microsoft (Nasdaq: MSFT) is said to mull a smaller form-factor Surface tablet sometime in the third- or fourth-quarter this year. Manufacturers like ASUStek an Acer are also mulling new tablet offerings based on Google's (Nasdaq: GOOG) Android operating system.

Recent data from IDC had Apple with the top spot in Q1 shipments at 19.5 million units, up 65 percent over the prior year. Samsung was second at 8.8 million units, up a whopping 283 percent from the prior year. To give you an idea of the dominance, third place ASUStek shipped around 2.7 million tablets in the latest quarter.

Notably, market share for Apple moved from 58.1 percent last year down to just 3.96 percent in Q1.

Shares of Apple are up 1.3 percent.


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