CBS (CBS) Launches CBS App for iOS Devices; Plans Win8, Android Apps as Well
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CBS Corporation (NYSE: CBS) announced the launch of the new CBS App for Apple's (Nasdaq: AAPL) iPhone and iPad users, offering full-episode streaming of CBS programming from primetime, daytime and late night. The new app further extends the reach of the shows' audience, providing more flexibility and opportunity for catch-up viewing and opens yet another monetization window for the Company's industry-leading content.
The CBS App is available for immediate download from the App Store, and offers original and second-screen features for CBS's popular shows such as NCIS, THE GOOD WIFE, CSI: CRIME SCENE INVESTIGATION, HOW I MET YOUR MOTHER, THE YOUNG AND THE RESTLESS and THE LATE SHOW WITH DAVID LETTERMAN, among many others. Daytime and late night programming will be available within 24 hours after initial airing, while most primetime programs will be available on the eighth day after broadcast.
CBS also announced it would introduce similar full-episode streaming apps for all major mobile and tablet platforms later this year, including Android and Windows 8.
The CBS App is available for immediate download from the App Store, and offers original and second-screen features for CBS's popular shows such as NCIS, THE GOOD WIFE, CSI: CRIME SCENE INVESTIGATION, HOW I MET YOUR MOTHER, THE YOUNG AND THE RESTLESS and THE LATE SHOW WITH DAVID LETTERMAN, among many others. Daytime and late night programming will be available within 24 hours after initial airing, while most primetime programs will be available on the eighth day after broadcast.
CBS also announced it would introduce similar full-episode streaming apps for all major mobile and tablet platforms later this year, including Android and Windows 8.
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