Facebook (FB) Will Hold Nov. 1st Media Event to Showcase New 'Gifts' Effort
Tweet
Share
E-mailGet Alerts FB Hot Sheet
Join SI Premium – FREE
Is Facebook (Nasdaq: FB) girding up for a big holiday shopping season? Or, a big holiday selling season?
According to AllThingsD late Thursday, Facebook is inviting the media to FAO Schwarz (founder: Frederick August Otto Schwarz. No 't' in 'Schwarz,' by the way) in Manhattan on November 1st. The event will be to demonstrate "what's new with Facebook Gifts."
Having only been out for less than a month, our guess is: everything.
Facebook started the segment as a way to drive new revenue streams. The effort might put a little pressure on the likes of Amazon.com (Nasdaq: AMZN), Best Buy (NYSE: BBY), Walmart (NYSE: WMT), and, well, FAO Schwarz. With over one billion users registered for the site, any traction Facebook can gain in retail would be an obvious positive, especially given that it's not exactly clipping overhead on warehousing goods.
Shares are indicated higher Friday morning.
According to AllThingsD late Thursday, Facebook is inviting the media to FAO Schwarz (founder: Frederick August Otto Schwarz. No 't' in 'Schwarz,' by the way) in Manhattan on November 1st. The event will be to demonstrate "what's new with Facebook Gifts."
Having only been out for less than a month, our guess is: everything.
Facebook started the segment as a way to drive new revenue streams. The effort might put a little pressure on the likes of Amazon.com (Nasdaq: AMZN), Best Buy (NYSE: BBY), Walmart (NYSE: WMT), and, well, FAO Schwarz. With over one billion users registered for the site, any traction Facebook can gain in retail would be an obvious positive, especially given that it's not exactly clipping overhead on warehousing goods.
Shares are indicated higher Friday morning.
Create E-mail Alert Related Categories
Insiders' Blog, Retail SalesSign up for StreetInsider Free!
Receive full access to all new and archived articles, unlimited portfolio tracking, e-mail alerts, custom newswires and RSS feeds - and more!
