Needham & Company Starts Eloqua (ELOQ) at Buy

August 27, 2012 7:43 AM EDT
Get Alerts ELOQ Hot Sheet
Price: $23.50 --0%

Rating Summary:
    3 Buy, 2 Hold, 0 Sell

Rating Trend: = Flat

Today's Overall Ratings:
    Up: 13 | Down: 14 | New: 11
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Needham & Company initiates coverage on Eloqua (NASDAQ: ELOQ) with a Buy. PT $18.00.

Analyst, Michael Huang, said, "Eloqua is the leading global provider of marketing automation solutions to B2B organizations of all sizes and across verticals and pioneering the broader, more strategic Revenue Performance Management (RPM) vision. Playing at the intersection of Google (Nasdaq: GOOG) and salesforce.com (NYSE: CRM), we view the company is a SaaS secular growth story in a major underpenetrated horizontal market. Importantly, we see a number of secular trends driving an increasingly strong need for Eloqua-type solutions, which represents a backdrop for premium growth rates north of 25% y/y and increased consolidation activity through the intermediate term."

For an analyst ratings summary and ratings history on Eloqua click here. For more ratings news on Eloqua click here.

Shares of Eloqua closed at $14.44 yesterday.


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