LIN TV (TVL) Invests in Online Marketing, Tech Company Nami Media
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LIN TV Corp. (NYSE: TVL), has acquired a majority ownership position of Nami Media Inc., an online marketing and technology company, based in Los Angeles, California.
From the release: "Nami Media is one of only a few companies that are primarily focused on the growing marketplace of online traffic quality management into CPC advertising. Founded in 2001, Nami Media’s unique online performance technology empowers advertisers, publishers and other network partners to improve the effectiveness of their online advertising campaigns by qualifying web site traffic, selecting the most relevant feeds and ad units, as well as delivering valid “clicks” in real time, which also protects advertisers from low quality queries or potential click fraud."
From the release: "Nami Media is one of only a few companies that are primarily focused on the growing marketplace of online traffic quality management into CPC advertising. Founded in 2001, Nami Media’s unique online performance technology empowers advertisers, publishers and other network partners to improve the effectiveness of their online advertising campaigns by qualifying web site traffic, selecting the most relevant feeds and ad units, as well as delivering valid “clicks” in real time, which also protects advertisers from low quality queries or potential click fraud."
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