Waste Management (WM) Announces Strategic Investment in Recycle Rewards
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Waste Management, Inc. (NYSE: WM) announced a strategic investment in Recycle Rewards, Inc., whose subsidiary, Recyclebank, rewards people for taking everyday green actions with discounts and deals from local and national businesses. The investment brings together Waste Management's curbside collection infrastructure -- the largest in the nation -- with Recyclebank's vast online community and incentive platform, enhancing growth prospects for both companies and motivating and mobilizing more people, communities and schools to recycle.
As part of the investment, Waste Management expects to provide access to Recyclebank's green rewards program to its nearly 20 million North American customers over the next several years. In addition, Recyclebank will assume Waste Management's Greenopolis social recycling platform, making Recyclebank the leading online recycling rewards program in America.
As part of the investment, Waste Management expects to provide access to Recyclebank's green rewards program to its nearly 20 million North American customers over the next several years. In addition, Recyclebank will assume Waste Management's Greenopolis social recycling platform, making Recyclebank the leading online recycling rewards program in America.
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