Inter Parfums (IPAR) Announces Exclusive Agreement with Charming Shoppes' (CHRS) Lane Bryant Brand
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Inter Parfums, Inc. (Nasdaq: IPAR) has entered into an exclusive agreement with a unit of Charming Shoppes, Inc. (Nasdaq: CHRS) for its flagship brand, Lane Bryant. Under the agreement, Inter Parfums will design and manufacture personal care products for the Lane Bryant brand, while Lane Bryant is responsible for marketing, promoting and selling these products. The initial term of the contract, which may be extended by mutual consent, runs through December 31, 2015.
Inter Parfums and Lane Bryant have worked together to develop a line of performance-based bath, body and specialty products, which will be sold under Lane Bryant’s Cacique brand.
Inter Parfums and Lane Bryant have worked together to develop a line of performance-based bath, body and specialty products, which will be sold under Lane Bryant’s Cacique brand.
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