EverQuote (EVER) PT Lowered to $20 at Craig-Hallum

Craig-Hallum analyst Jason Kreyer lowered the price target on EverQuote (NASDAQ: EVER) to $20.00 (from $33.00) while maintaining a Buy rating.

The analyst comments "While EverQuote saw another strong quarter to end the year, 1Q26 guidance yields some confusion on how carriers are attacking the market. Growth will decelerate to start the year as carriers are taking a more measured approach to marketing spend. As we move through 2026, the expectation is that budgets will grow commensurate with profit gains, making it easier for carriers to optimize profitability as the year progresses. The challenge for us is that this change is occurring amid significant change happening in the broader ecosystem, with building concerns over AI disruption of the current status quo. Ultimately we believe this approach by carriers is logical, but also comes with risk of disruption from tariffs, technology, or weather. Further, we’ve seen some carriers leverage rebating techniques in unique circumstances, a strategy that would not be well received by the performance marketing ecosystem if this was utilized in more locales."

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