Canaccord Genuity Morning Coffee on Green Mtn. Coffee (GMCR): Sliding Down the Mountain

August 31, 2012 10:24 AM EDT
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Canaccord Genuity Morning Coffee on Green Mtn. Coffee (Nasdaq: GMCR): Sliding down the mountain.

Shares of Green Mountain Coffee Roasters were in the red Thursday (but turned positive this morning) amidst confusion about a recall of coffee brewers in Canada. Sunbeam Products, in cooperation with the Consumer Products Safety Commission and Health Canada, has announced a recall of the Mr. Coffee Single Cup Brewing System. Green Mountain issued a statement regarding the recall to clarify that the Keurig Single Serve Brewer models are not involved in the recall, nor are any other brewers featuring Keurig Brewed technology. Sunbeam has a license from Green Mountain to use certain aspects of Keurig’s technology to enable Mr. Coffee Sing Cup brewers to use Green Mountain’s K-Cup packs. Green Mountain management said that it does not expect the recall to impact its financial results or outlook.


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