Affirm Holdings (AFRM) Reiterated at Market Outperform by Citizens on Strong Growth

February 6, 2026 4:32 AM EST
Get Alerts AFRM Hot Sheet
Price: $78.35 +0.04%

Rating Summary:
    29 Buy, 12 Hold, 0 Sell

Rating Trend: = Flat

Today's Overall Ratings:
    Up: 13 | Down: 14 | New: 11
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Citizens analyst David Scharf reiterated a Market Outperform rating and $105.00 price target on Affirm Holdings Inc. (NASDAQ: AFRM).

The analyst commented, "We maintain our Market Outperform rating on Affirm Holdings as continued execution, the secular shift from traditional card financing to BNPL products, better margins, and stable consumer health continue to drive strong growth. The company reported fiscal 2Q results that were once again characterized by exceptional GMV growth and top- and bottom-line beats. At a high level, we note that the story remains unchanged from recent quarters as the business capitalizes on the secular shift to BNPL financing. We note that AFRM shares are down 20% year to date and are indicating down further in the aftermarket as the broader tech selloff has extended to high-growth FinTechs. This steep drop within the backdrop of the strong 2Q results and material tailwinds for the business once again lead us to see value at current prices."

For an analyst ratings summary and ratings history on Affirm Holdings Inc. click here. For more ratings news on Affirm Holdings Inc. click here.

Shares of Affirm Holdings Inc. closed at $59.42 yesterday.



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