Freedom Capital Markets Starts Playtika Holding Corp. (PLTK) at Hold

Freedom Capital Markets analyst Nick McKay initiates coverage on Playtika Holding Corp. (NASDAQ: PLTK) with a Hold rating and a price target of $3.75.

The analyst comments "We are initiating coverage of shares of Playtika Holding Corp. (ticker: PLTK) with a HOLD rating and 12-month price target of $3.75 per share. Playtika is a mobile video game publisher. Our price target reflects a roughly 1.10x enterprise value-to- revenue multiple applied to our FY:27 estimate of $2,830 million. We are unwilling to recommend the stock to investors at present given the declining performances of several games within the third-party app stores. Its second-largest game, Slotomania, appears to have carried its negative momentum into the second half. If the Company misses Q3:25 consensus, or if it chooses to lower FY:25 revenue guidance again, we would expect the shares to come under pressure later this week. Despite our cautious near-term outlook, we do see the potential for the shares to bounce back over the next several quarters as the SuperPlay games ramp, as direct-to-consumer takes more share, and as adjustments within catalog games bear fruit."

For an analyst ratings summary and ratings history on Playtika Holding Corp. click here. For more ratings news on Playtika Holding Corp. click here.

Shares of Playtika Holding Corp. closed at $3.67 yesterday.

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