Chardan Capital Markets Starts IDI, Inc. (IDI) at Buy, PT of $12.50

Chardan Capital starts IDI, Inc. (NYSE: IDI) at Buy with a robust price target of $12.50.

Analyst James McIlree commented, IDI operates in two segments: internet advertising and data fusion. The advertising business is expected to generate over $140 million in revenue in 2015 and over $24 million in adjusted EBITDA while the data fusion business is in the early stages of a new product cycle and we expect rapid growth in revenue and reduced EBITDA losses over the coming years. The company has unique offerings in both segments and over time we expect IDI to develop new services that utilize the proprietary databases and algorithms of both units.

In 2015 we have IDI’s data fusion business generating over $4 million in revenue, increasing to $6.4 million in 2016 and $19.3 million in 2017. We believe these are conservative estimates, that can be exceeded depending on the company’s ability to increase marketing resources and introduce of new products,

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