Cape Cod® Will Stash $60,000 into Bags of Potato Chips This Summer

HYANNIS, Mass., May 25, 2015 /PRNewswire/ -- One dozen lucky Cape Cod® fans will become $5,000 richer this summer with the start of the potato chip brand's Ridiculously Good Bags of Cash giveaway. Beginning today through September 30, 2015, Cape Cod®, known for its kettle cooked potato chips with distinct flavors and a hearty crunch, will roll out specially marked bags of chips across the country in grocery stores, mass market retailers or both. Twelve of these bags may contain a winning game card worth $5,000.

"Summers on the Cape are full of fun times, great memories and plenty of Cape Cod chips," said Rod Troni, Chief Marketing Officer, Snyder's-Lance, Inc. "Imagine what your summer would be like if you opened your favorite bag of Cape Cod chips and found a game card worth $5,000 inside, which is exactly what 12 winners will experience."

Each winning bag will include a game card worth $5,000, redeemable via mail. Winners are encouraged to post photos capturing the excitement of winning on Twitter @CapeCodChips or Facebook.com/CapeCodChips, using #BagsofCash.

Winning game cards will be found in specially marked, 8.5-ounce bags of the following Cape Cod varieties – Cape Cod Original, Cape Cod Original 40% Reduced Fat and Cape Cod Sea Salt Waffle Cut Chips today through September 30, 2015. For more information about how to win $5,000 to make summer ridiculously good and to follow along as the winning bags are found, visit CapeCodChips.com/BagsofCash.

About Cape CodFor 30 years the legendary crunch of Cape Cod® has made the kettle cooked chips a favorite on the Cape and across the United States. The distinctive crunch, flavors and freshness are a welcome discovery for those looking for an authentic snack. Cape Cod® chips are made with all-natural ingredients and cooked in 100% canola oil with no trans fat or preservatives. Our process of cooking in only small kettle batches may take a little longer, but it offers a more satisfying and fulfilling snack experience. We apply the same care and commitment to quality when making our ready-made Cape Cod Popcorn and Cape Cod tortilla Dipping Shells. Cape Cod® products are available at major retailers across the country. Visit CapeCodChips.com or Facebook.com/CapeCodChips to locate a retailer or to order online.

About Snyder's-Lance, Inc.Snyder's-Lance, Inc., headquartered in Charlotte, N.C., manufactures and markets snack foods throughout the United States and internationally. Snyder's-Lance's products include pretzels, sandwich crackers, pretzel crackers, potato chips, cookies, tortilla chips, restaurant style crackers, nuts and other snacks. Snyder's-Lance has manufacturing facilities in North Carolina, Pennsylvania, Indiana, Georgia, Arizona, Massachusetts, Florida, Wisconsin and Ohio. Products are sold under the Snyder's of Hanover®, Lance®, Cape Cod®, Snack Factory® Pretzel Crisps®, Late July®, Krunchers!®, Tom's®, Archway®, Jays®, Stella D'oro®, Eatsmart™, O-Ke-Doke® and other brand names. Products are distributed nationally through grocery and mass merchandisers, convenience stores, club stores, food service outlets and other channels. LNCE-G

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SOURCE Snyder's-Lance, Inc.