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Microsoft (MSFT) to Open New Retail Stores 'Very Soon'

February 10, 2012 2:09 PM EST
Microsoft (Nasdaq: MSFT) is taking a page from Apple's (Nasdaq: AAPL) playbook and rolling out a new retail concept.

According to TheVerge Friday, Microsoft is planning to open four news stores in the U.S. "soon," with more stores planned for Canada later in the year.

Locations may include Austin, Texas, and Palo Alto, California, and two in New Jersey.

All of the initial locations are expected to be in malls, not unlike many Apple stores worldwide.

One rep for Microsoft said it plans to open up 75 new stores within two years, but wasn't specific about locations or international expansion.

What this will do to retailers like Best Buy (NYSE: BBY), Wal-mart (NYSE: WMT), hhgregg (NYSE: HGG), and anywhere else which slings Windows-based products is anyone's guess. GameStop (NYSE: GME) may see lower revenue if stores begin selling Xbox units, games, and accessories.

Shares of Microsoft are down over 1 percent on the session.


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