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   <title>Kontoor Brands Unveils Helly Hansen Growth Strategy and 2030 Financial Targets</title>
   <link>http://www.streetinsider.com/Press+Releases/Kontoor+Brands+Unveils+Helly+Hansen+Growth+Strategy+and+2030+Financial+Targets/27014485.html</link>
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&lt;p&gt;    OSLO, Norway--(BUSINESS WIRE)--
Kontoor Brands, Inc. (NYSE: KTB) today announced Helly Hansen’s long-term growth strategy and 2030 financial targets, which Kontoor Brands will present at the &lt;i&gt;Helly Hansen&lt;/i&gt;® Investor Day later today. The plan is designed to scale Helly Hansen globally while significantly expanding its profitability through 2030.

&lt;/p&gt;&lt;p&gt;
&quot;With 150 years of technical heritage and an authentic right to win globally, Helly Hansen is a brand with tremendous long-term growth potential,&quot; said Scott Baxter, Chief Executive Officer and Chairman of the Board of Kontoor Brands. &quot;Strong alignment between our teams has allowed us to integrate quickly and move</description>
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   <pubDate>Wed, 02 Sep 2026 02:30:00 -0400</pubDate>
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   <title>Kontoor Brands Unveils Helly Hansen Growth Strategy and 2030 Financial Targets</title>
   <link>http://www.streetinsider.com/Business+Wire/Kontoor+Brands+Unveils+Helly+Hansen+Growth+Strategy+and+2030+Financial+Targets/27014485.html</link>
   <description>
&lt;p&gt;    OSLO, Norway--(BUSINESS WIRE)--
Kontoor Brands, Inc. (NYSE: KTB) today announced Helly Hansen’s long-term growth strategy and 2030 financial targets, which Kontoor Brands will present at the &lt;i&gt;Helly Hansen&lt;/i&gt;® Investor Day later today. The plan is designed to scale Helly Hansen globally while significantly expanding its profitability through 2030.

&lt;/p&gt;&lt;p&gt;
&quot;With 150 years of technical heritage and an authentic right to win globally, Helly Hansen is a brand with tremendous long-term growth potential,&quot; said Scott Baxter, Chief Executive Officer and Chairman of the Board of Kontoor Brands. &quot;Strong alignment between our teams has allowed us to integrate quickly and move</description>
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   <title>Form  3          Kontoor Brands, Inc.      For: Aug 28  Filed by: Taylor Andrew Lyn</title>
   <link>http://www.streetinsider.com/SEC+Filings/Form++3++++++++++Kontoor+Brands%2C+Inc.++++++For%3A+Aug+28++Filed+by%3A+Taylor+Andrew+Lyn/26999151.html</link>
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   <pubDate>Fri, 28 Aug 2026 17:24:00 -0400</pubDate>
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   <title>Form  3          Kontoor Brands, Inc.      For: Aug 28  Filed by: Taylor Andrew Lyn</title>
   <link>http://www.streetinsider.com/SEC+Filings/Form++3++++++++++Kontoor+Brands%2C+Inc.++++++For%3A+Aug+28++Filed+by%3A+Taylor+Andrew+Lyn/26999151.html</link>
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   <pubDate>Fri, 28 Aug 2026 17:24:00 -0400</pubDate>
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   <title>Kontoor Brands names C.J. King to lead Helly Hansen North America Sport</title>
   <link>http://www.streetinsider.com/Corporate+News/Kontoor+Brands+names+C.J.+King+to+lead+Helly+Hansen+North+America+Sport/26984444.html</link>
   <description>&lt;p&gt;Kontoor Brands, Inc. (NYSE: KTB) announced that C.J. King will join the company as General Manager of Helly Hansen North America Sport, effective August 31.&lt;/p&gt;&lt;p&gt;In the role, King will oversee commercial strategy and marketplace execution for Helly Hansen's North America Sport business. He will report to Børre Hegbom, Senior Vice President and Global Head of Helly Hansen.&lt;/p&gt;&lt;p&gt;King joins from Arc'teryx, where he spent ten years in senior leadership positions, including VP North American Wholesale, VP/GM North America, and VP Global Commercial. In those roles, he led wholesale and retail channels in North America and contributed to the brand's global omnichannel</description>
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   <pubDate>Thu, 27 Aug 2026 06:52:01 -0400</pubDate>
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   <title>Kontoor Brands names C.J. King to lead Helly Hansen North America Sport</title>
   <link>http://www.streetinsider.com/Management+Changes/Kontoor+Brands+names+C.J.+King+to+lead+Helly+Hansen+North+America+Sport/26984444.html</link>
   <description>&lt;p&gt;Kontoor Brands, Inc. (NYSE: KTB) announced that C.J. King will join the company as General Manager of Helly Hansen North America Sport, effective August 31.&lt;/p&gt;&lt;p&gt;In the role, King will oversee commercial strategy and marketplace execution for Helly Hansen's North America Sport business. He will report to Børre Hegbom, Senior Vice President and Global Head of Helly Hansen.&lt;/p&gt;&lt;p&gt;King joins from Arc'teryx, where he spent ten years in senior leadership positions, including VP North American Wholesale, VP/GM North America, and VP Global Commercial. In those roles, he led wholesale and retail channels in North America and contributed to the brand's global omnichannel</description>
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   <pubDate>Thu, 27 Aug 2026 06:52:01 -0400</pubDate>
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   <title>Kontoor Brands Appoints C.J. King as General Manager, Helly Hansen, North America, Sport</title>
   <link>http://www.streetinsider.com/Press+Releases/Kontoor+Brands+Appoints%C2%A0C.J.+King+as+General+Manager%2C+Helly+Hansen%2C+North+America%2C+Sport/26984419.html</link>
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&lt;p&gt;    GREENSBORO, N.C.--(BUSINESS WIRE)--
Kontoor Brands, Inc. (NYSE: KTB), today announced that C.J. King will join Kontoor Brands as General Manager, &lt;i&gt;Helly Hansen®&lt;/i&gt;, North America, Sport effective August 31.

&lt;/p&gt;&lt;p&gt;
In this role, King will be responsible for leading all aspects of Helly Hansen’s North America Sport business, including commercial strategy and marketplace execution. As a member of the Helly Hansen leadership team, he will report to Børre Hegbom, Senior Vice President, Global Head of Helly Hansen.

&lt;/p&gt;&lt;p&gt;
“We are thrilled to welcome C.J. King to Helly Hansen,” said Børre Hegbom, Senior Vice President, Global Head of Helly Hansen. “C.J. brings a</description>
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   <pubDate>Thu, 27 Aug 2026 06:50:00 -0400</pubDate>
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   <title>Kontoor Brands Appoints C.J. King as General Manager, Helly Hansen, North America, Sport</title>
   <link>http://www.streetinsider.com/Press+Releases/Kontoor+Brands+Appoints%C2%A0C.J.+King+as+General+Manager%2C+Helly+Hansen%2C+North+America%2C+Sport/26984419.html</link>
   <description>
&lt;p&gt;    GREENSBORO, N.C.--(BUSINESS WIRE)--
Kontoor Brands, Inc. (NYSE: KTB), today announced that C.J. King will join Kontoor Brands as General Manager, &lt;i&gt;Helly Hansen®&lt;/i&gt;, North America, Sport effective August 31.

&lt;/p&gt;&lt;p&gt;
In this role, King will be responsible for leading all aspects of Helly Hansen’s North America Sport business, including commercial strategy and marketplace execution. As a member of the Helly Hansen leadership team, he will report to Børre Hegbom, Senior Vice President, Global Head of Helly Hansen.

&lt;/p&gt;&lt;p&gt;
“We are thrilled to welcome C.J. King to Helly Hansen,” said Børre Hegbom, Senior Vice President, Global Head of Helly Hansen. “C.J. brings a</description>
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   <title>Kontoor Brands Appoints C.J. King as General Manager, Helly Hansen, North America, Sport</title>
   <link>http://www.streetinsider.com/Press+Releases/Kontoor+Brands+Appoints%C2%A0C.J.+King+as+General+Manager%2C+Helly+Hansen%2C+North+America%2C+Sport/26984419.html</link>
   <description>
&lt;p&gt;    GREENSBORO, N.C.--(BUSINESS WIRE)--
Kontoor Brands, Inc. (NYSE: KTB), today announced that C.J. King will join Kontoor Brands as General Manager, &lt;i&gt;Helly Hansen®&lt;/i&gt;, North America, Sport effective August 31.

&lt;/p&gt;&lt;p&gt;
In this role, King will be responsible for leading all aspects of Helly Hansen’s North America Sport business, including commercial strategy and marketplace execution. As a member of the Helly Hansen leadership team, he will report to Børre Hegbom, Senior Vice President, Global Head of Helly Hansen.

&lt;/p&gt;&lt;p&gt;
“We are thrilled to welcome C.J. King to Helly Hansen,” said Børre Hegbom, Senior Vice President, Global Head of Helly Hansen. “C.J. brings a</description>
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   <title>Kontoor Brands Appoints C.J. King as General Manager, Helly Hansen, North America, Sport</title>
   <link>http://www.streetinsider.com/Press+Releases/Kontoor+Brands+Appoints%C2%A0C.J.+King+as+General+Manager%2C+Helly+Hansen%2C+North+America%2C+Sport/26984419.html</link>
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&lt;p&gt;    GREENSBORO, N.C.--(BUSINESS WIRE)--
Kontoor Brands, Inc. (NYSE: KTB), today announced that C.J. King will join Kontoor Brands as General Manager, &lt;i&gt;Helly Hansen®&lt;/i&gt;, North America, Sport effective August 31.

&lt;/p&gt;&lt;p&gt;
In this role, King will be responsible for leading all aspects of Helly Hansen’s North America Sport business, including commercial strategy and marketplace execution. As a member of the Helly Hansen leadership team, he will report to Børre Hegbom, Senior Vice President, Global Head of Helly Hansen.

&lt;/p&gt;&lt;p&gt;
“We are thrilled to welcome C.J. King to Helly Hansen,” said Børre Hegbom, Senior Vice President, Global Head of Helly Hansen. “C.J. brings a</description>
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   <title>Kontoor Brands Appoints C.J. King as General Manager, Helly Hansen, North America, Sport</title>
   <link>http://www.streetinsider.com/Business+Wire/Kontoor+Brands+Appoints%C2%A0C.J.+King+as+General+Manager%2C+Helly+Hansen%2C+North+America%2C+Sport/26984419.html</link>
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&lt;p&gt;    GREENSBORO, N.C.--(BUSINESS WIRE)--
Kontoor Brands, Inc. (NYSE: KTB), today announced that C.J. King will join Kontoor Brands as General Manager, &lt;i&gt;Helly Hansen®&lt;/i&gt;, North America, Sport effective August 31.

&lt;/p&gt;&lt;p&gt;
In this role, King will be responsible for leading all aspects of Helly Hansen’s North America Sport business, including commercial strategy and marketplace execution. As a member of the Helly Hansen leadership team, he will report to Børre Hegbom, Senior Vice President, Global Head of Helly Hansen.

&lt;/p&gt;&lt;p&gt;
“We are thrilled to welcome C.J. King to Helly Hansen,” said Børre Hegbom, Senior Vice President, Global Head of Helly Hansen. “C.J. brings a</description>
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   <title>Kontoor Brands Appoints C.J. King as General Manager, Helly Hansen, North America, Sport</title>
   <link>http://www.streetinsider.com/Business+Wire/Kontoor+Brands+Appoints%C2%A0C.J.+King+as+General+Manager%2C+Helly+Hansen%2C+North+America%2C+Sport/26984419.html</link>
   <description>
&lt;p&gt;    GREENSBORO, N.C.--(BUSINESS WIRE)--
Kontoor Brands, Inc. (NYSE: KTB), today announced that C.J. King will join Kontoor Brands as General Manager, &lt;i&gt;Helly Hansen®&lt;/i&gt;, North America, Sport effective August 31.

&lt;/p&gt;&lt;p&gt;
In this role, King will be responsible for leading all aspects of Helly Hansen’s North America Sport business, including commercial strategy and marketplace execution. As a member of the Helly Hansen leadership team, he will report to Børre Hegbom, Senior Vice President, Global Head of Helly Hansen.

&lt;/p&gt;&lt;p&gt;
“We are thrilled to welcome C.J. King to Helly Hansen,” said Børre Hegbom, Senior Vice President, Global Head of Helly Hansen. “C.J. brings a</description>
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   <title>Kontoor Brands Appoints C.J. King as General Manager, Helly Hansen, North America, Sport</title>
   <link>http://www.streetinsider.com/Business+Wire/Kontoor+Brands+Appoints%C2%A0C.J.+King+as+General+Manager%2C+Helly+Hansen%2C+North+America%2C+Sport/26984419.html</link>
   <description>
&lt;p&gt;    GREENSBORO, N.C.--(BUSINESS WIRE)--
Kontoor Brands, Inc. (NYSE: KTB), today announced that C.J. King will join Kontoor Brands as General Manager, &lt;i&gt;Helly Hansen®&lt;/i&gt;, North America, Sport effective August 31.

&lt;/p&gt;&lt;p&gt;
In this role, King will be responsible for leading all aspects of Helly Hansen’s North America Sport business, including commercial strategy and marketplace execution. As a member of the Helly Hansen leadership team, he will report to Børre Hegbom, Senior Vice President, Global Head of Helly Hansen.

&lt;/p&gt;&lt;p&gt;
“We are thrilled to welcome C.J. King to Helly Hansen,” said Børre Hegbom, Senior Vice President, Global Head of Helly Hansen. “C.J. brings a</description>
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   <title>Kontoor Brands Appoints C.J. King as General Manager, Helly Hansen, North America, Sport</title>
   <link>http://www.streetinsider.com/Business+Wire/Kontoor+Brands+Appoints%C2%A0C.J.+King+as+General+Manager%2C+Helly+Hansen%2C+North+America%2C+Sport/26984419.html</link>
   <description>
&lt;p&gt;    GREENSBORO, N.C.--(BUSINESS WIRE)--
Kontoor Brands, Inc. (NYSE: KTB), today announced that C.J. King will join Kontoor Brands as General Manager, &lt;i&gt;Helly Hansen®&lt;/i&gt;, North America, Sport effective August 31.

&lt;/p&gt;&lt;p&gt;
In this role, King will be responsible for leading all aspects of Helly Hansen’s North America Sport business, including commercial strategy and marketplace execution. As a member of the Helly Hansen leadership team, he will report to Børre Hegbom, Senior Vice President, Global Head of Helly Hansen.

&lt;/p&gt;&lt;p&gt;
“We are thrilled to welcome C.J. King to Helly Hansen,” said Børre Hegbom, Senior Vice President, Global Head of Helly Hansen. “C.J. brings a</description>
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   <title>Lee® Celebrates Marilyn Monroe’s 100th Birthday with a Global Capsule Reimagining the Icon’s Most Famous Looks</title>
   <link>http://www.streetinsider.com/Press+Releases/Lee%C2%AE+Celebrates+Marilyn+Monroe%E2%80%99s+100th+Birthday+with+a+Global+Capsule+Reimagining+the+Icon%E2%80%99s+Most+Famous+Looks/26953130.html</link>
   <description>
&lt;p class=&quot;bwalignc&quot;&gt;
&lt;i&gt;The collaboration highlights on and offscreen styles, including the Lee Storm Rider™ denim jacket famously photographed by Eve Arnold&lt;/i&gt;

&lt;/p&gt;
&lt;p&gt;    GREENSBORO, N.C.--(BUSINESS WIRE)--
Lee®, the iconic American denim brand, today announces the launch of the &lt;a target=&quot;_blank&quot; rel=&quot;nofollow&quot; href=&quot;https://cts.businesswire.com/ct/CT?id=smartlink&amp;amp;url=https%3A%2F%2Fwww.lee.com%2Fshop%2Ffeatured-collaborations-lee-x-marilyn-monroe&amp;amp;esheet=54592156&amp;amp;newsitemid=20260820010503&amp;amp;lan=en-US&amp;amp;anchor=Lee+x+Marilyn+Monroe%26%238482%3B+Collection&amp;amp;index=1&amp;amp;md5=6db4d08364056d1c919174967a254c1b&quot; shape=&quot;rect&quot;&gt;Lee x Marilyn Monroe™ Collection&lt;/a&gt;, a limited-edition capsule celebrating one of Hollywood’s most enduring icons. Created in honor of Marilyn Monroe’s 100th birthday and available to fans around the world, the collection reimagines some of her most recognizable looks.

&lt;/p&gt;&lt;p id=&quot;news-body-cta&quot;&gt;This press release features multimedia. View the full release here: &lt;a target=&quot;_blank&quot; href=&quot;https://www.businesswire.com/news/home/20260820010503/en/&quot; rel=&quot;nofollow&quot;&gt;https://www.businesswire.com/news/home/20260820010503/en/&lt;/a&gt;&lt;/p&gt;&lt;div id=&quot;bwbodyimg&quot; style=&quot;width: 480px; float:left; padding-left:0px; padding-right:20px;</description>
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   <title>Lee® Celebrates Marilyn Monroe’s 100th Birthday with a Global Capsule Reimagining the Icon’s Most Famous Looks</title>
   <link>http://www.streetinsider.com/Press+Releases/Lee%C2%AE+Celebrates+Marilyn+Monroe%E2%80%99s+100th+Birthday+with+a+Global+Capsule+Reimagining+the+Icon%E2%80%99s+Most+Famous+Looks/26953130.html</link>
   <description>
&lt;p class=&quot;bwalignc&quot;&gt;
&lt;i&gt;The collaboration highlights on and offscreen styles, including the Lee Storm Rider™ denim jacket famously photographed by Eve Arnold&lt;/i&gt;

&lt;/p&gt;
&lt;p&gt;    GREENSBORO, N.C.--(BUSINESS WIRE)--
Lee®, the iconic American denim brand, today announces the launch of the &lt;a target=&quot;_blank&quot; rel=&quot;nofollow&quot; href=&quot;https://cts.businesswire.com/ct/CT?id=smartlink&amp;amp;url=https%3A%2F%2Fwww.lee.com%2Fshop%2Ffeatured-collaborations-lee-x-marilyn-monroe&amp;amp;esheet=54592156&amp;amp;newsitemid=20260820010503&amp;amp;lan=en-US&amp;amp;anchor=Lee+x+Marilyn+Monroe%26%238482%3B+Collection&amp;amp;index=1&amp;amp;md5=6db4d08364056d1c919174967a254c1b&quot; shape=&quot;rect&quot;&gt;Lee x Marilyn Monroe™ Collection&lt;/a&gt;, a limited-edition capsule celebrating one of Hollywood’s most enduring icons. Created in honor of Marilyn Monroe’s 100th birthday and available to fans around the world, the collection reimagines some of her most recognizable looks.

&lt;/p&gt;&lt;p id=&quot;news-body-cta&quot;&gt;This press release features multimedia. View the full release here: &lt;a target=&quot;_blank&quot; href=&quot;https://www.businesswire.com/news/home/20260820010503/en/&quot; rel=&quot;nofollow&quot;&gt;https://www.businesswire.com/news/home/20260820010503/en/&lt;/a&gt;&lt;/p&gt;&lt;div id=&quot;bwbodyimg&quot; style=&quot;width: 480px; float:left; padding-left:0px; padding-right:20px;</description>
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   <title>Lee® Celebrates Marilyn Monroe’s 100th Birthday with a Global Capsule Reimagining the Icon’s Most Famous Looks</title>
   <link>http://www.streetinsider.com/Press+Releases/Lee%C2%AE+Celebrates+Marilyn+Monroe%E2%80%99s+100th+Birthday+with+a+Global+Capsule+Reimagining+the+Icon%E2%80%99s+Most+Famous+Looks/26953130.html</link>
   <description>
&lt;p class=&quot;bwalignc&quot;&gt;
&lt;i&gt;The collaboration highlights on and offscreen styles, including the Lee Storm Rider™ denim jacket famously photographed by Eve Arnold&lt;/i&gt;

&lt;/p&gt;
&lt;p&gt;    GREENSBORO, N.C.--(BUSINESS WIRE)--
Lee®, the iconic American denim brand, today announces the launch of the &lt;a target=&quot;_blank&quot; rel=&quot;nofollow&quot; href=&quot;https://cts.businesswire.com/ct/CT?id=smartlink&amp;amp;url=https%3A%2F%2Fwww.lee.com%2Fshop%2Ffeatured-collaborations-lee-x-marilyn-monroe&amp;amp;esheet=54592156&amp;amp;newsitemid=20260820010503&amp;amp;lan=en-US&amp;amp;anchor=Lee+x+Marilyn+Monroe%26%238482%3B+Collection&amp;amp;index=1&amp;amp;md5=6db4d08364056d1c919174967a254c1b&quot; shape=&quot;rect&quot;&gt;Lee x Marilyn Monroe™ Collection&lt;/a&gt;, a limited-edition capsule celebrating one of Hollywood’s most enduring icons. Created in honor of Marilyn Monroe’s 100th birthday and available to fans around the world, the collection reimagines some of her most recognizable looks.

&lt;/p&gt;&lt;p id=&quot;news-body-cta&quot;&gt;This press release features multimedia. View the full release here: &lt;a target=&quot;_blank&quot; href=&quot;https://www.businesswire.com/news/home/20260820010503/en/&quot; rel=&quot;nofollow&quot;&gt;https://www.businesswire.com/news/home/20260820010503/en/&lt;/a&gt;&lt;/p&gt;&lt;div id=&quot;bwbodyimg&quot; style=&quot;width: 480px; float:left; padding-left:0px; padding-right:20px;</description>
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   <title>Lee® Celebrates Marilyn Monroe’s 100th Birthday with a Global Capsule Reimagining the Icon’s Most Famous Looks</title>
   <link>http://www.streetinsider.com/Press+Releases/Lee%C2%AE+Celebrates+Marilyn+Monroe%E2%80%99s+100th+Birthday+with+a+Global+Capsule+Reimagining+the+Icon%E2%80%99s+Most+Famous+Looks/26953130.html</link>
   <description>
&lt;p class=&quot;bwalignc&quot;&gt;
&lt;i&gt;The collaboration highlights on and offscreen styles, including the Lee Storm Rider™ denim jacket famously photographed by Eve Arnold&lt;/i&gt;

&lt;/p&gt;
&lt;p&gt;    GREENSBORO, N.C.--(BUSINESS WIRE)--
Lee®, the iconic American denim brand, today announces the launch of the &lt;a target=&quot;_blank&quot; rel=&quot;nofollow&quot; href=&quot;https://cts.businesswire.com/ct/CT?id=smartlink&amp;amp;url=https%3A%2F%2Fwww.lee.com%2Fshop%2Ffeatured-collaborations-lee-x-marilyn-monroe&amp;amp;esheet=54592156&amp;amp;newsitemid=20260820010503&amp;amp;lan=en-US&amp;amp;anchor=Lee+x+Marilyn+Monroe%26%238482%3B+Collection&amp;amp;index=1&amp;amp;md5=6db4d08364056d1c919174967a254c1b&quot; shape=&quot;rect&quot;&gt;Lee x Marilyn Monroe™ Collection&lt;/a&gt;, a limited-edition capsule celebrating one of Hollywood’s most enduring icons. Created in honor of Marilyn Monroe’s 100th birthday and available to fans around the world, the collection reimagines some of her most recognizable looks.

&lt;/p&gt;&lt;p id=&quot;news-body-cta&quot;&gt;This press release features multimedia. View the full release here: &lt;a target=&quot;_blank&quot; href=&quot;https://www.businesswire.com/news/home/20260820010503/en/&quot; rel=&quot;nofollow&quot;&gt;https://www.businesswire.com/news/home/20260820010503/en/&lt;/a&gt;&lt;/p&gt;&lt;div id=&quot;bwbodyimg&quot; style=&quot;width: 480px; float:left; padding-left:0px; padding-right:20px;</description>
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   <title>Lee® Celebrates Marilyn Monroe’s 100th Birthday with a Global Capsule Reimagining the Icon’s Most Famous Looks</title>
   <link>http://www.streetinsider.com/Press+Releases/Lee%C2%AE+Celebrates+Marilyn+Monroe%E2%80%99s+100th+Birthday+with+a+Global+Capsule+Reimagining+the+Icon%E2%80%99s+Most+Famous+Looks/26953130.html</link>
   <description>
&lt;p class=&quot;bwalignc&quot;&gt;
&lt;i&gt;The collaboration highlights on and offscreen styles, including the Lee Storm Rider™ denim jacket famously photographed by Eve Arnold&lt;/i&gt;

&lt;/p&gt;
&lt;p&gt;    GREENSBORO, N.C.--(BUSINESS WIRE)--
Lee®, the iconic American denim brand, today announces the launch of the &lt;a target=&quot;_blank&quot; rel=&quot;nofollow&quot; href=&quot;https://cts.businesswire.com/ct/CT?id=smartlink&amp;amp;url=https%3A%2F%2Fwww.lee.com%2Fshop%2Ffeatured-collaborations-lee-x-marilyn-monroe&amp;amp;esheet=54592156&amp;amp;newsitemid=20260820010503&amp;amp;lan=en-US&amp;amp;anchor=Lee+x+Marilyn+Monroe%26%238482%3B+Collection&amp;amp;index=1&amp;amp;md5=6db4d08364056d1c919174967a254c1b&quot; shape=&quot;rect&quot;&gt;Lee x Marilyn Monroe™ Collection&lt;/a&gt;, a limited-edition capsule celebrating one of Hollywood’s most enduring icons. Created in honor of Marilyn Monroe’s 100th birthday and available to fans around the world, the collection reimagines some of her most recognizable looks.

&lt;/p&gt;&lt;p id=&quot;news-body-cta&quot;&gt;This press release features multimedia. View the full release here: &lt;a target=&quot;_blank&quot; href=&quot;https://www.businesswire.com/news/home/20260820010503/en/&quot; rel=&quot;nofollow&quot;&gt;https://www.businesswire.com/news/home/20260820010503/en/&lt;/a&gt;&lt;/p&gt;&lt;div id=&quot;bwbodyimg&quot; style=&quot;width: 480px; float:left; padding-left:0px; padding-right:20px;</description>
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   <title>Lee® Celebrates Marilyn Monroe’s 100th Birthday with a Global Capsule Reimagining the Icon’s Most Famous Looks</title>
   <link>http://www.streetinsider.com/Press+Releases/Lee%C2%AE+Celebrates+Marilyn+Monroe%E2%80%99s+100th+Birthday+with+a+Global+Capsule+Reimagining+the+Icon%E2%80%99s+Most+Famous+Looks/26953130.html</link>
   <description>
&lt;p class=&quot;bwalignc&quot;&gt;
&lt;i&gt;The collaboration highlights on and offscreen styles, including the Lee Storm Rider™ denim jacket famously photographed by Eve Arnold&lt;/i&gt;

&lt;/p&gt;
&lt;p&gt;    GREENSBORO, N.C.--(BUSINESS WIRE)--
Lee®, the iconic American denim brand, today announces the launch of the &lt;a target=&quot;_blank&quot; rel=&quot;nofollow&quot; href=&quot;https://cts.businesswire.com/ct/CT?id=smartlink&amp;amp;url=https%3A%2F%2Fwww.lee.com%2Fshop%2Ffeatured-collaborations-lee-x-marilyn-monroe&amp;amp;esheet=54592156&amp;amp;newsitemid=20260820010503&amp;amp;lan=en-US&amp;amp;anchor=Lee+x+Marilyn+Monroe%26%238482%3B+Collection&amp;amp;index=1&amp;amp;md5=6db4d08364056d1c919174967a254c1b&quot; shape=&quot;rect&quot;&gt;Lee x Marilyn Monroe™ Collection&lt;/a&gt;, a limited-edition capsule celebrating one of Hollywood’s most enduring icons. Created in honor of Marilyn Monroe’s 100th birthday and available to fans around the world, the collection reimagines some of her most recognizable looks.

&lt;/p&gt;&lt;p id=&quot;news-body-cta&quot;&gt;This press release features multimedia. View the full release here: &lt;a target=&quot;_blank&quot; href=&quot;https://www.businesswire.com/news/home/20260820010503/en/&quot; rel=&quot;nofollow&quot;&gt;https://www.businesswire.com/news/home/20260820010503/en/&lt;/a&gt;&lt;/p&gt;&lt;div id=&quot;bwbodyimg&quot; style=&quot;width: 480px; float:left; padding-left:0px; padding-right:20px;</description>
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   <title>Lee® Celebrates Marilyn Monroe’s 100th Birthday with a Global Capsule Reimagining the Icon’s Most Famous Looks</title>
   <link>http://www.streetinsider.com/Business+Wire/Lee%C2%AE+Celebrates+Marilyn+Monroe%E2%80%99s+100th+Birthday+with+a+Global+Capsule+Reimagining+the+Icon%E2%80%99s+Most+Famous+Looks/26953130.html</link>
   <description>
&lt;p class=&quot;bwalignc&quot;&gt;
&lt;i&gt;The collaboration highlights on and offscreen styles, including the Lee Storm Rider™ denim jacket famously photographed by Eve Arnold&lt;/i&gt;

&lt;/p&gt;
&lt;p&gt;    GREENSBORO, N.C.--(BUSINESS WIRE)--
Lee®, the iconic American denim brand, today announces the launch of the &lt;a target=&quot;_blank&quot; rel=&quot;nofollow&quot; href=&quot;https://cts.businesswire.com/ct/CT?id=smartlink&amp;amp;url=https%3A%2F%2Fwww.lee.com%2Fshop%2Ffeatured-collaborations-lee-x-marilyn-monroe&amp;amp;esheet=54592156&amp;amp;newsitemid=20260820010503&amp;amp;lan=en-US&amp;amp;anchor=Lee+x+Marilyn+Monroe%26%238482%3B+Collection&amp;amp;index=1&amp;amp;md5=6db4d08364056d1c919174967a254c1b&quot; shape=&quot;rect&quot;&gt;Lee x Marilyn Monroe™ Collection&lt;/a&gt;, a limited-edition capsule celebrating one of Hollywood’s most enduring icons. Created in honor of Marilyn Monroe’s 100th birthday and available to fans around the world, the collection reimagines some of her most recognizable looks.

&lt;/p&gt;&lt;p id=&quot;news-body-cta&quot;&gt;This press release features multimedia. View the full release here: &lt;a target=&quot;_blank&quot; href=&quot;https://www.businesswire.com/news/home/20260820010503/en/&quot; rel=&quot;nofollow&quot;&gt;https://www.businesswire.com/news/home/20260820010503/en/&lt;/a&gt;&lt;/p&gt;&lt;div id=&quot;bwbodyimg&quot; style=&quot;width: 480px; float:left; padding-left:0px; padding-right:20px;</description>
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   <title>Lee® Celebrates Marilyn Monroe’s 100th Birthday with a Global Capsule Reimagining the Icon’s Most Famous Looks</title>
   <link>http://www.streetinsider.com/Business+Wire/Lee%C2%AE+Celebrates+Marilyn+Monroe%E2%80%99s+100th+Birthday+with+a+Global+Capsule+Reimagining+the+Icon%E2%80%99s+Most+Famous+Looks/26953130.html</link>
   <description>
&lt;p class=&quot;bwalignc&quot;&gt;
&lt;i&gt;The collaboration highlights on and offscreen styles, including the Lee Storm Rider™ denim jacket famously photographed by Eve Arnold&lt;/i&gt;

&lt;/p&gt;
&lt;p&gt;    GREENSBORO, N.C.--(BUSINESS WIRE)--
Lee®, the iconic American denim brand, today announces the launch of the &lt;a target=&quot;_blank&quot; rel=&quot;nofollow&quot; href=&quot;https://cts.businesswire.com/ct/CT?id=smartlink&amp;amp;url=https%3A%2F%2Fwww.lee.com%2Fshop%2Ffeatured-collaborations-lee-x-marilyn-monroe&amp;amp;esheet=54592156&amp;amp;newsitemid=20260820010503&amp;amp;lan=en-US&amp;amp;anchor=Lee+x+Marilyn+Monroe%26%238482%3B+Collection&amp;amp;index=1&amp;amp;md5=6db4d08364056d1c919174967a254c1b&quot; shape=&quot;rect&quot;&gt;Lee x Marilyn Monroe™ Collection&lt;/a&gt;, a limited-edition capsule celebrating one of Hollywood’s most enduring icons. Created in honor of Marilyn Monroe’s 100th birthday and available to fans around the world, the collection reimagines some of her most recognizable looks.

&lt;/p&gt;&lt;p id=&quot;news-body-cta&quot;&gt;This press release features multimedia. View the full release here: &lt;a target=&quot;_blank&quot; href=&quot;https://www.businesswire.com/news/home/20260820010503/en/&quot; rel=&quot;nofollow&quot;&gt;https://www.businesswire.com/news/home/20260820010503/en/&lt;/a&gt;&lt;/p&gt;&lt;div id=&quot;bwbodyimg&quot; style=&quot;width: 480px; float:left; padding-left:0px; padding-right:20px;</description>
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   <title>Lee® Celebrates Marilyn Monroe’s 100th Birthday with a Global Capsule Reimagining the Icon’s Most Famous Looks</title>
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   <description>
&lt;p class=&quot;bwalignc&quot;&gt;
&lt;i&gt;The collaboration highlights on and offscreen styles, including the Lee Storm Rider™ denim jacket famously photographed by Eve Arnold&lt;/i&gt;

&lt;/p&gt;
&lt;p&gt;    GREENSBORO, N.C.--(BUSINESS WIRE)--
Lee®, the iconic American denim brand, today announces the launch of the &lt;a target=&quot;_blank&quot; rel=&quot;nofollow&quot; href=&quot;https://cts.businesswire.com/ct/CT?id=smartlink&amp;amp;url=https%3A%2F%2Fwww.lee.com%2Fshop%2Ffeatured-collaborations-lee-x-marilyn-monroe&amp;amp;esheet=54592156&amp;amp;newsitemid=20260820010503&amp;amp;lan=en-US&amp;amp;anchor=Lee+x+Marilyn+Monroe%26%238482%3B+Collection&amp;amp;index=1&amp;amp;md5=6db4d08364056d1c919174967a254c1b&quot; shape=&quot;rect&quot;&gt;Lee x Marilyn Monroe™ Collection&lt;/a&gt;, a limited-edition capsule celebrating one of Hollywood’s most enduring icons. Created in honor of Marilyn Monroe’s 100th birthday and available to fans around the world, the collection reimagines some of her most recognizable looks.

&lt;/p&gt;&lt;p id=&quot;news-body-cta&quot;&gt;This press release features multimedia. View the full release here: &lt;a target=&quot;_blank&quot; href=&quot;https://www.businesswire.com/news/home/20260820010503/en/&quot; rel=&quot;nofollow&quot;&gt;https://www.businesswire.com/news/home/20260820010503/en/&lt;/a&gt;&lt;/p&gt;&lt;div id=&quot;bwbodyimg&quot; style=&quot;width: 480px; float:left; padding-left:0px; padding-right:20px;</description>
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   <pubDate>Thu, 20 Aug 2026 08:00:00 -0400</pubDate>
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   <title>Lee® Celebrates Marilyn Monroe’s 100th Birthday with a Global Capsule Reimagining the Icon’s Most Famous Looks</title>
   <link>http://www.streetinsider.com/Business+Wire/Lee%C2%AE+Celebrates+Marilyn+Monroe%E2%80%99s+100th+Birthday+with+a+Global+Capsule+Reimagining+the+Icon%E2%80%99s+Most+Famous+Looks/26953130.html</link>
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&lt;p class=&quot;bwalignc&quot;&gt;
&lt;i&gt;The collaboration highlights on and offscreen styles, including the Lee Storm Rider™ denim jacket famously photographed by Eve Arnold&lt;/i&gt;

&lt;/p&gt;
&lt;p&gt;    GREENSBORO, N.C.--(BUSINESS WIRE)--
Lee®, the iconic American denim brand, today announces the launch of the &lt;a target=&quot;_blank&quot; rel=&quot;nofollow&quot; href=&quot;https://cts.businesswire.com/ct/CT?id=smartlink&amp;amp;url=https%3A%2F%2Fwww.lee.com%2Fshop%2Ffeatured-collaborations-lee-x-marilyn-monroe&amp;amp;esheet=54592156&amp;amp;newsitemid=20260820010503&amp;amp;lan=en-US&amp;amp;anchor=Lee+x+Marilyn+Monroe%26%238482%3B+Collection&amp;amp;index=1&amp;amp;md5=6db4d08364056d1c919174967a254c1b&quot; shape=&quot;rect&quot;&gt;Lee x Marilyn Monroe™ Collection&lt;/a&gt;, a limited-edition capsule celebrating one of Hollywood’s most enduring icons. Created in honor of Marilyn Monroe’s 100th birthday and available to fans around the world, the collection reimagines some of her most recognizable looks.

&lt;/p&gt;&lt;p id=&quot;news-body-cta&quot;&gt;This press release features multimedia. View the full release here: &lt;a target=&quot;_blank&quot; href=&quot;https://www.businesswire.com/news/home/20260820010503/en/&quot; rel=&quot;nofollow&quot;&gt;https://www.businesswire.com/news/home/20260820010503/en/&lt;/a&gt;&lt;/p&gt;&lt;div id=&quot;bwbodyimg&quot; style=&quot;width: 480px; float:left; padding-left:0px; padding-right:20px;</description>
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   <pubDate>Thu, 20 Aug 2026 08:00:00 -0400</pubDate>
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   <title>Lee® Celebrates Marilyn Monroe’s 100th Birthday with a Global Capsule Reimagining the Icon’s Most Famous Looks</title>
   <link>http://www.streetinsider.com/Business+Wire/Lee%C2%AE+Celebrates+Marilyn+Monroe%E2%80%99s+100th+Birthday+with+a+Global+Capsule+Reimagining+the+Icon%E2%80%99s+Most+Famous+Looks/26953130.html</link>
   <description>
&lt;p class=&quot;bwalignc&quot;&gt;
&lt;i&gt;The collaboration highlights on and offscreen styles, including the Lee Storm Rider™ denim jacket famously photographed by Eve Arnold&lt;/i&gt;

&lt;/p&gt;
&lt;p&gt;    GREENSBORO, N.C.--(BUSINESS WIRE)--
Lee®, the iconic American denim brand, today announces the launch of the &lt;a target=&quot;_blank&quot; rel=&quot;nofollow&quot; href=&quot;https://cts.businesswire.com/ct/CT?id=smartlink&amp;amp;url=https%3A%2F%2Fwww.lee.com%2Fshop%2Ffeatured-collaborations-lee-x-marilyn-monroe&amp;amp;esheet=54592156&amp;amp;newsitemid=20260820010503&amp;amp;lan=en-US&amp;amp;anchor=Lee+x+Marilyn+Monroe%26%238482%3B+Collection&amp;amp;index=1&amp;amp;md5=6db4d08364056d1c919174967a254c1b&quot; shape=&quot;rect&quot;&gt;Lee x Marilyn Monroe™ Collection&lt;/a&gt;, a limited-edition capsule celebrating one of Hollywood’s most enduring icons. Created in honor of Marilyn Monroe’s 100th birthday and available to fans around the world, the collection reimagines some of her most recognizable looks.

&lt;/p&gt;&lt;p id=&quot;news-body-cta&quot;&gt;This press release features multimedia. View the full release here: &lt;a target=&quot;_blank&quot; href=&quot;https://www.businesswire.com/news/home/20260820010503/en/&quot; rel=&quot;nofollow&quot;&gt;https://www.businesswire.com/news/home/20260820010503/en/&lt;/a&gt;&lt;/p&gt;&lt;div id=&quot;bwbodyimg&quot; style=&quot;width: 480px; float:left; padding-left:0px; padding-right:20px;</description>
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   <pubDate>Thu, 20 Aug 2026 08:00:00 -0400</pubDate>
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