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Global Study: Social Is Reshaping the Path to Purchase as Consumers Embrace Short-Form Video and Human Influencers

Wed, 14 Oct 2026 09:00:00 -0400

DV research finds short-form video drives the strongest consumer response, while AI-generated influencers face more skepticism than human creators using AI

NEW YORK, Oct. 14, 2026 (GLOBE NEWSWIRE) -- DoubleVerify (“DV”) (NYSE: DV), the leading software platform to verify media quality, optimize ad performance and prove campaign outcomes, today announced the release of its 2026 Global Insights Report, Scroll, Stop and Shop: Walled Garden Trends. The report examines how social and walled garden platforms are evolving into full-funnel channels, offering advertisers new insights into how consumers engage, research and purchase and how marketers can respond. The

Global Study: Social Is Reshaping the Path to Purchase as Consumers Embrace Short-Form Video and Human Influencers

Wed, 14 Oct 2026 09:00:00 -0400

DV research finds short-form video drives the strongest consumer response, while AI-generated influencers face more skepticism than human creators using AI

DoubleVerify launches attribution tools and brand suitability pilot for ChatGPT ads

Mon, 05 Oct 2026 07:03:22 -0400

DoubleVerify (NYSE: DV) announced the launch of attribution measurement for advertising on ChatGPT, allowing advertisers to incorporate ChatGPT Ads as a touchpoint within their broader customer journey tracking, according to a company press release dated Oct. 5, 2026.

The capability is delivered through DV Rockerbox, DoubleVerify's attribution product. Advertisers can evaluate ChatGPT Ads performance alongside other marketing channels, measuring contributions to conversions and return on ad spend.

Weight Watchers used DV Rockerbox to measure ChatGPT Ads performance during a trial period. The company reported that ChatGPT's attributed cost per acquisition came in 15.3% below its established benchmark during the measured period.

"DV Rockerbox

DV Launches Attribution Measurement and Advances Brand Suitability for ChatGPT Ads

Mon, 05 Oct 2026 07:00:00 -0400

DV helps advertisers measure the impact of advertising in ChatGPT across the customer journey while developing brand risk and suitability pilots for conversational advertising

NEW YORK, Oct. 05, 2026 (GLOBE NEWSWIRE) -- DoubleVerify (“DV”) (NYSE: DV), the leading software platform to verify media quality, optimize advertising performance and prove campaign outcomes, today announced the launch of attribution measurement for advertising on ChatGPT. Advertisers can now incorporate ChatGPT Ads as a touchpoint within the broader customer journey, helping them understand its contribution to outcomes and overall return on ad spend (ROAS).

DV and OpenAI are also developing a brand

DV Launches Attribution Measurement and Advances Brand Suitability for ChatGPT Ads

Mon, 05 Oct 2026 07:00:00 -0400

DV helps advertisers measure the impact of advertising in ChatGPT across the customer journey while developing brand risk and suitability pilots for conversational advertising

DV and OpenAI are also developing a brand

Form 4 DoubleVerify Holdings, For: Sep 30 Filed by: Zagorski Mark

Fri, 02 Oct 2026 16:05:00 -0400

si-local-file:///var/storage/secattach/20261002/27142104.html

Form DEFM14A DoubleVerify Holdings,

Tue, 29 Sep 2026 16:54:00 -0400

si-local-file:///var/storage/secattach/20260929/27123199.html

DoubleVerify’s Stephanie Posner Named a 2026 AdExchanger Top Woman in Media & Ad Tech

Tue, 29 Sep 2026 09:00:00 -0400

Posner recognized as an AI Media Innovator for her leadership in responsible AI, content classification and brand suitability

NEW YORK, Sept. 29, 2026 (GLOBE NEWSWIRE) -- DoubleVerify (“DV”) (NYSE: DV), the leading software platform to verify media quality, optimize ad performance and prove campaign outcomes, today announced that Stephanie Posner, VP of Policy, Safety & Global Affairs, has been named a 2026 AdExchanger Top Women in Media & Ad Tech honoree in the AI Media Innovators category.

The category recognizes women driving meaningful innovation in AI across media and marketing, from pioneering

DoubleVerify’s Stephanie Posner Named a 2026 AdExchanger Top Woman in Media & Ad Tech

Tue, 29 Sep 2026 09:00:00 -0400

Posner recognized as an AI Media Innovator for her leadership in responsible AI, content classification and brand suitability

The category recognizes women driving meaningful innovation in AI across media and marketing, from pioneering

DoubleVerify’s Stephanie Posner Named a 2026 AdExchanger Top Woman in Media & Ad Tech

Tue, 29 Sep 2026 09:00:00 -0400

The category recognizes women driving meaningful innovation in AI across media and marketing, from pioneering new applications to shaping responsible and effective solutions. Posner is among the 2026 honorees recognized

DoubleVerify’s Stephanie Posner Named a 2026 AdExchanger Top Woman in Media & Ad Tech

Tue, 29 Sep 2026 09:00:00 -0400

Form 4 DoubleVerify Holdings, For: Sep 15 Filed by: Mougis Steven John

Thu, 17 Sep 2026 16:09:00 -0400

si-local-file:///var/storage/secattach/20260917/27075924.html

Form 4 DoubleVerify Holdings, For: Sep 15 Filed by: Zagorski Mark

Thu, 17 Sep 2026 16:08:00 -0400

si-local-file:///var/storage/secattach/20260917/27075908.html

Form 4 DoubleVerify Holdings, For: Sep 15 Filed by: Grimmig Andrew E

Thu, 17 Sep 2026 16:08:00 -0400

si-local-file:///var/storage/secattach/20260917/27075899.html

Form 4 DoubleVerify Holdings, For: Sep 15 Filed by: Allais Nicola T

Thu, 17 Sep 2026 16:06:00 -0400

si-local-file:///var/storage/secattach/20260917/27075864.html

DV Launches Ask Neura, Expanding Natural-Language Access to Media Intelligence

Thu, 17 Sep 2026 09:00:00 -0400

New DV-built conversational AI experience helps advertisers uncover insights and act on recommendations across social, streaming TV and the open web

NEW YORK, Sept. 17, 2026 (GLOBE NEWSWIRE) -- DoubleVerify (“DV”) (NYSE: DV), the leading software platform to verify media quality, optimize advertising performance and prove campaign outcomes, today announced Ask Neura, a new conversational AI experience built directly into DV Pinnacle^®, enabling advertisers and agencies to interact with DV data and insights using natural language.

With this release, DV customers can analyze campaign effectiveness at any point in their workflow across fraud/invalid traffic (IVT), brand suitability, viewability, geographic

DV Launches Ask Neura, Expanding Natural-Language Access to Media Intelligence

Thu, 17 Sep 2026 09:00:00 -0400

New DV-built conversational AI experience helps advertisers uncover insights and act on recommendations across social, streaming TV and the open web

With this release, DV customers can analyze campaign effectiveness at any point in their workflow across fraud/invalid traffic (IVT), brand suitability, viewability, geographic

Form PREM14A DoubleVerify Holdings, For: Sep 11

Fri, 11 Sep 2026 17:19:00 -0400

si-local-file:///var/storage/secattach/20260911/27053701.html

News Helps Advertisers Get More From Their Media Investment, New Analysis Finds

Wed, 26 Aug 2026 09:00:00 -0400

News publishers’ content enables advertisers to reach valuable, engaged audiences and delivers strong return on investment

NEW YORK, Aug. 26, 2026 (GLOBE NEWSWIRE) -- DoubleVerify (NYSE: DV), the leading software platform to verify media quality, optimize ad performance and prove campaign outcomes, today released the results of a new analysis demonstrating that advertisers can get more from their media investment by advertising alongside professionally produced journalism. At a time when marketers are under increasing pressure to maximize return on investment, the findings show that news presents one of digital advertising's most compelling opportunities.

The

News Helps Advertisers Get More From Their Media Investment, New Analysis Finds

Wed, 26 Aug 2026 09:00:00 -0400

News publishers’ content enables advertisers to reach valuable, engaged audiences and delivers strong return on investment

The

News Helps Advertisers Get More From Their Media Investment, New Analysis Finds

Wed, 26 Aug 2026 09:00:00 -0400

News publishers’ content enables advertisers to reach valuable, engaged audiences and delivers strong return on investment

The

News Helps Advertisers Get More From Their Media Investment, New Analysis Finds

Wed, 26 Aug 2026 09:00:00 -0400

News publishers’ content enables advertisers to reach valuable, engaged audiences and delivers strong return on investment

The

Form DEFA14A DoubleVerify Holdings,

Tue, 25 Aug 2026 17:08:00 -0400

si-local-file:///var/storage/secattach/20260825/26975642.html

Form DEFA14A DoubleVerify Holdings,

Tue, 25 Aug 2026 17:08:00 -0400

si-local-file:///var/storage/secattach/20260825/26975642.html

Form SCHEDULE 13G DoubleVerify Holdings, Filed by: DISCIPLINED GROWTH INVESTORS INC /MN

Fri, 14 Aug 2026 16:20:00 -0400

si-local-file:///var/storage/secattach/20260814/26930843.html