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   <title>Form  144        AppLovin Corp                          Filed by: WEBB MAYNARD G JR</title>
   <link>http://www.streetinsider.com/SEC+Filings/Form++144++++++++AppLovin+Corp++++++++++++++++++++++++++Filed+by%3A+WEBB+MAYNARD+G+JR/26609250.html</link>
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   <pubDate>Fri, 05 Jun 2026 10:05:00 -0400</pubDate>
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   <title>Form  144        AppLovin Corp                          Filed by: WEBB MAYNARD G JR</title>
   <link>http://www.streetinsider.com/SEC+Filings/Form++144++++++++AppLovin+Corp++++++++++++++++++++++++++Filed+by%3A+WEBB+MAYNARD+G+JR/26609250.html</link>
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   <pubDate>Fri, 05 Jun 2026 10:05:00 -0400</pubDate>
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   <title>Edgewater Research upgrades Unity Software to outperform rating on improved Vector performance and market share</title>
   <link>http://www.streetinsider.com/Hot+Upgrades/Edgewater+Research+upgrades+Unity+Software+to+outperform+rating+on+improved+Vector+performance+and+market+share/26608353.html</link>
   <description>(Updated - June 5, 2026 8:44 AM EDT)

&lt;p&gt;Edgewater Research upgraded Unity Software (NYSE: U) from neutral to outperform, according to a research note issued by the firm.&lt;/p&gt;&lt;p&gt;Analyst Joe Whittine cited several factors supporting the upgrade, including improvements in the company's Vector performance and growing market share. The analyst noted that previous concerns about ironSource cannibalization appear to have subsided.&lt;/p&gt;&lt;p&gt;Whittine highlighted the contribution of D28 for in-app purchases, which has provided up to 20% more scale according to some feedback. The firm expects D28 for in-app advertising and Hybrid return on ad spend to serve as a tailwind over multiple quarters.&lt;/p&gt;&lt;p&gt;The</description>
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   <pubDate>Fri, 05 Jun 2026 08:44:36 -0400</pubDate>
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   <title>Edgewater Research upgrades Unity Software to outperform rating on improved Vector performance and market share</title>
   <link>http://www.streetinsider.com/Hot+Upgrades/Edgewater+Research+upgrades+Unity+Software+to+outperform+rating+on+improved+Vector+performance+and+market+share/26608353.html</link>
   <description>(Updated - June 5, 2026 8:44 AM EDT)

&lt;p&gt;Edgewater Research upgraded Unity Software (NYSE: U) from neutral to outperform, according to a research note issued by the firm.&lt;/p&gt;&lt;p&gt;Analyst Joe Whittine cited several factors supporting the upgrade, including improvements in the company's Vector performance and growing market share. The analyst noted that previous concerns about ironSource cannibalization appear to have subsided.&lt;/p&gt;&lt;p&gt;Whittine highlighted the contribution of D28 for in-app purchases, which has provided up to 20% more scale according to some feedback. The firm expects D28 for in-app advertising and Hybrid return on ad spend to serve as a tailwind over multiple quarters.&lt;/p&gt;&lt;p&gt;The</description>
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   <pubDate>Fri, 05 Jun 2026 08:44:36 -0400</pubDate>
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   <title>Edgewater Research upgrades Unity Software to outperform rating on improved Vector performance and market share</title>
   <link>http://www.streetinsider.com/Upgrades/Edgewater+Research+upgrades+Unity+Software+to+outperform+rating+on+improved+Vector+performance+and+market+share/26608353.html</link>
   <description>(Updated - June 5, 2026 8:44 AM EDT)

&lt;p&gt;Edgewater Research upgraded Unity Software (NYSE: U) from neutral to outperform, according to a research note issued by the firm.&lt;/p&gt;&lt;p&gt;Analyst Joe Whittine cited several factors supporting the upgrade, including improvements in the company's Vector performance and growing market share. The analyst noted that previous concerns about ironSource cannibalization appear to have subsided.&lt;/p&gt;&lt;p&gt;Whittine highlighted the contribution of D28 for in-app purchases, which has provided up to 20% more scale according to some feedback. The firm expects D28 for in-app advertising and Hybrid return on ad spend to serve as a tailwind over multiple quarters.&lt;/p&gt;&lt;p&gt;The</description>
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   <pubDate>Fri, 05 Jun 2026 08:44:36 -0400</pubDate>
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   <title>Edgewater Research upgrades Unity Software to outperform rating on improved Vector performance and market share</title>
   <link>http://www.streetinsider.com/Upgrades/Edgewater+Research+upgrades+Unity+Software+to+outperform+rating+on+improved+Vector+performance+and+market+share/26608353.html</link>
   <description>(Updated - June 5, 2026 8:44 AM EDT)

&lt;p&gt;Edgewater Research upgraded Unity Software (NYSE: U) from neutral to outperform, according to a research note issued by the firm.&lt;/p&gt;&lt;p&gt;Analyst Joe Whittine cited several factors supporting the upgrade, including improvements in the company's Vector performance and growing market share. The analyst noted that previous concerns about ironSource cannibalization appear to have subsided.&lt;/p&gt;&lt;p&gt;Whittine highlighted the contribution of D28 for in-app purchases, which has provided up to 20% more scale according to some feedback. The firm expects D28 for in-app advertising and Hybrid return on ad spend to serve as a tailwind over multiple quarters.&lt;/p&gt;&lt;p&gt;The</description>
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   <pubDate>Fri, 05 Jun 2026 08:44:36 -0400</pubDate>
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   <title>Edgewater Research upgrades AppLovin to outperform rating citing ad-supported monetization</title>
   <link>http://www.streetinsider.com/Hot+Upgrades/Edgewater+Research+upgrades+AppLovin+to+outperform+rating+citing+ad-supported+monetization/26608356.html</link>
   <description>(Updated - June 5, 2026 8:43 AM EDT)

&lt;p&gt;Edgewater Research upgraded AppLovin Corp (NASDAQ: APP) from neutral to outperform, according to a research note issued by the firm.&lt;/p&gt;&lt;p&gt;Analyst Joe Whittine cited the mobile games industry's shift toward ad-supported monetization as a key factor in the upgrade decision. The analyst noted that this trend addresses concerns that non-gaming advertisements would limit growth by reducing core gaming revenue.&lt;/p&gt;&lt;p&gt;&quot;We are upgrading APP to OUTPERFORM, with our latest research showing a mobile games industry noticeably shifting toward more ad supported monetization,&quot; Whittine stated in the research note.&lt;/p&gt;&lt;p&gt;The analyst highlighted AppLovin's position in gaming user acquisition</description>
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   <pubDate>Fri, 05 Jun 2026 08:43:38 -0400</pubDate>
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   <title>Edgewater Research upgrades AppLovin to outperform rating citing ad-supported monetization</title>
   <link>http://www.streetinsider.com/Upgrades/Edgewater+Research+upgrades+AppLovin+to+outperform+rating+citing+ad-supported+monetization/26608356.html</link>
   <description>(Updated - June 5, 2026 8:43 AM EDT)

&lt;p&gt;Edgewater Research upgraded AppLovin Corp (NASDAQ: APP) from neutral to outperform, according to a research note issued by the firm.&lt;/p&gt;&lt;p&gt;Analyst Joe Whittine cited the mobile games industry's shift toward ad-supported monetization as a key factor in the upgrade decision. The analyst noted that this trend addresses concerns that non-gaming advertisements would limit growth by reducing core gaming revenue.&lt;/p&gt;&lt;p&gt;&quot;We are upgrading APP to OUTPERFORM, with our latest research showing a mobile games industry noticeably shifting toward more ad supported monetization,&quot; Whittine stated in the research note.&lt;/p&gt;&lt;p&gt;The analyst highlighted AppLovin's position in gaming user acquisition</description>
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   <pubDate>Fri, 05 Jun 2026 08:43:38 -0400</pubDate>
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   <title>Unity and AppLovin stocks jump on Edgewater upgrade &amp;amp; ad pivot</title>
   <link>http://www.streetinsider.com/General+News/Unity+and+AppLovin+stocks+jump+on+Edgewater+upgrade+%26amp%3B+ad+pivot/26608409.html</link>
   <description>&lt;p&gt;Investing.com -- Shares of Unity Software and AppLovin climbed in recent trading, advancing 5% and 3% respectively, following a sweeping sector upgrade by Edgewater Research. Analyst Joe Wittine raised his rating on both mobile-advertising giants to Outperform, citing a noticeable industry pivot toward ad-supported monetization that is reshaping the mobile gaming ecosystem and alleviating long-standing investor concerns.&lt;/p&gt;&lt;p&gt; &lt;/p&gt;&lt;h2 data-path-to-node=&quot;2&quot;&gt;The Ad-Supported Pivot&lt;/h2&gt;&lt;p&gt; &lt;/p&gt;&lt;p&gt; &lt;/p&gt;&lt;p data-path-to-node=&quot;3&quot;&gt;The core driver of the upgrades is a validated channel shift toward In-App Advertising (IAA) and hybrid monetization models. For months, bears have argued that the influx of non-gaming advertisements would cannibalize core gaming revenue and artificially</description>
   <guid isPermaLink="true">http://www.streetinsider.com/General+News/Unity+and+AppLovin+stocks+jump+on+Edgewater+upgrade+%26amp%3B+ad+pivot/26608409.html</guid>
   <pubDate>Fri, 05 Jun 2026 07:55:30 -0400</pubDate>
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   <title>Unity and AppLovin stocks jump on Edgewater upgrade &amp;amp; ad pivot</title>
   <link>http://www.streetinsider.com/General+News/Unity+and+AppLovin+stocks+jump+on+Edgewater+upgrade+%26amp%3B+ad+pivot/26608409.html</link>
   <description>&lt;p&gt;Investing.com -- Shares of Unity Software and AppLovin climbed in recent trading, advancing 5% and 3% respectively, following a sweeping sector upgrade by Edgewater Research. Analyst Joe Wittine raised his rating on both mobile-advertising giants to Outperform, citing a noticeable industry pivot toward ad-supported monetization that is reshaping the mobile gaming ecosystem and alleviating long-standing investor concerns.&lt;/p&gt;&lt;p&gt; &lt;/p&gt;&lt;h2 data-path-to-node=&quot;2&quot;&gt;The Ad-Supported Pivot&lt;/h2&gt;&lt;p&gt; &lt;/p&gt;&lt;p&gt; &lt;/p&gt;&lt;p data-path-to-node=&quot;3&quot;&gt;The core driver of the upgrades is a validated channel shift toward In-App Advertising (IAA) and hybrid monetization models. For months, bears have argued that the influx of non-gaming advertisements would cannibalize core gaming revenue and artificially</description>
   <guid isPermaLink="true">http://www.streetinsider.com/General+News/Unity+and+AppLovin+stocks+jump+on+Edgewater+upgrade+%26amp%3B+ad+pivot/26608409.html</guid>
   <pubDate>Fri, 05 Jun 2026 07:55:30 -0400</pubDate>
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   <title>Unity and AppLovin stocks jump on Edgewater upgrade &amp;amp; ad pivot</title>
   <link>http://www.streetinsider.com/Investing/Unity+and+AppLovin+stocks+jump+on+Edgewater+upgrade+%26amp%3B+ad+pivot/26608409.html</link>
   <description>&lt;p&gt;Investing.com -- Shares of Unity Software and AppLovin climbed in recent trading, advancing 5% and 3% respectively, following a sweeping sector upgrade by Edgewater Research. Analyst Joe Wittine raised his rating on both mobile-advertising giants to Outperform, citing a noticeable industry pivot toward ad-supported monetization that is reshaping the mobile gaming ecosystem and alleviating long-standing investor concerns.&lt;/p&gt;&lt;p&gt; &lt;/p&gt;&lt;h2 data-path-to-node=&quot;2&quot;&gt;The Ad-Supported Pivot&lt;/h2&gt;&lt;p&gt; &lt;/p&gt;&lt;p&gt; &lt;/p&gt;&lt;p data-path-to-node=&quot;3&quot;&gt;The core driver of the upgrades is a validated channel shift toward In-App Advertising (IAA) and hybrid monetization models. For months, bears have argued that the influx of non-gaming advertisements would cannibalize core gaming revenue and artificially</description>
   <guid isPermaLink="true">http://www.streetinsider.com/Investing/Unity+and+AppLovin+stocks+jump+on+Edgewater+upgrade+%26amp%3B+ad+pivot/26608409.html</guid>
   <pubDate>Fri, 05 Jun 2026 07:55:30 -0400</pubDate>
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   <title>Unity and AppLovin stocks jump on Edgewater upgrade &amp;amp; ad pivot</title>
   <link>http://www.streetinsider.com/Investing/Unity+and+AppLovin+stocks+jump+on+Edgewater+upgrade+%26amp%3B+ad+pivot/26608409.html</link>
   <description>&lt;p&gt;Investing.com -- Shares of Unity Software and AppLovin climbed in recent trading, advancing 5% and 3% respectively, following a sweeping sector upgrade by Edgewater Research. Analyst Joe Wittine raised his rating on both mobile-advertising giants to Outperform, citing a noticeable industry pivot toward ad-supported monetization that is reshaping the mobile gaming ecosystem and alleviating long-standing investor concerns.&lt;/p&gt;&lt;p&gt; &lt;/p&gt;&lt;h2 data-path-to-node=&quot;2&quot;&gt;The Ad-Supported Pivot&lt;/h2&gt;&lt;p&gt; &lt;/p&gt;&lt;p&gt; &lt;/p&gt;&lt;p data-path-to-node=&quot;3&quot;&gt;The core driver of the upgrades is a validated channel shift toward In-App Advertising (IAA) and hybrid monetization models. For months, bears have argued that the influx of non-gaming advertisements would cannibalize core gaming revenue and artificially</description>
   <guid isPermaLink="true">http://www.streetinsider.com/Investing/Unity+and+AppLovin+stocks+jump+on+Edgewater+upgrade+%26amp%3B+ad+pivot/26608409.html</guid>
   <pubDate>Fri, 05 Jun 2026 07:55:30 -0400</pubDate>
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   <title>Oppenheimer Notes AppLovin (APP) Structural Moat</title>
   <link>http://www.streetinsider.com/Analyst+Comments/Oppenheimer+Notes+AppLovin+%28APP%29+Structural+Moat/26608380.html</link>
   <description>&lt;p&gt;Oppenheimer Notes AppLovin (NASDAQ: APP) Structural Moat.&lt;/p&gt;&lt;p&gt;The analyst comments &quot;We recently met with CloudX founder and CEO Jim Payne. In our meeting, management indicated that CloudX is not built to replace existing SSP/mediation incumbents (AppLovin's MAX and Google AdMob). Rather, it provides new options for publishers and advertisers who want more control and new supply paths, per the CEO. We believe APP's structural moat around AppDiscovery/ROAS/Max remains intact. That said, CloudX is benefiting from lower SDK friction (agentic coding tools), publisher dissatisfaction (with Max and AdMob), and demand alternatives (Meta and Liftoff as anchor demand partners). CloudX's supply-side adoption path</description>
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   <pubDate>Fri, 05 Jun 2026 07:47:25 -0400</pubDate>
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   <title>Oppenheimer Notes AppLovin (APP) Structural Moat</title>
   <link>http://www.streetinsider.com/Analyst+Comments/Oppenheimer+Notes+AppLovin+%28APP%29+Structural+Moat/26608380.html</link>
   <description>&lt;p&gt;Oppenheimer Notes AppLovin (NASDAQ: APP) Structural Moat.&lt;/p&gt;&lt;p&gt;The analyst comments &quot;We recently met with CloudX founder and CEO Jim Payne. In our meeting, management indicated that CloudX is not built to replace existing SSP/mediation incumbents (AppLovin's MAX and Google AdMob). Rather, it provides new options for publishers and advertisers who want more control and new supply paths, per the CEO. We believe APP's structural moat around AppDiscovery/ROAS/Max remains intact. That said, CloudX is benefiting from lower SDK friction (agentic coding tools), publisher dissatisfaction (with Max and AdMob), and demand alternatives (Meta and Liftoff as anchor demand partners). CloudX's supply-side adoption path</description>
   <guid isPermaLink="true">http://www.streetinsider.com/Analyst+Comments/Oppenheimer+Notes+AppLovin+%28APP%29+Structural+Moat/26608380.html</guid>
   <pubDate>Fri, 05 Jun 2026 07:47:25 -0400</pubDate>
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   <title>Oppenheimer Notes AppLovin (APP) Structural Moat</title>
   <link>http://www.streetinsider.com/Hot+Comments/Oppenheimer+Notes+AppLovin+%28APP%29+Structural+Moat/26608380.html</link>
   <description>&lt;p&gt;Oppenheimer Notes AppLovin (NASDAQ: APP) Structural Moat.&lt;/p&gt;&lt;p&gt;The analyst comments &quot;We recently met with CloudX founder and CEO Jim Payne. In our meeting, management indicated that CloudX is not built to replace existing SSP/mediation incumbents (AppLovin's MAX and Google AdMob). Rather, it provides new options for publishers and advertisers who want more control and new supply paths, per the CEO. We believe APP's structural moat around AppDiscovery/ROAS/Max remains intact. That said, CloudX is benefiting from lower SDK friction (agentic coding tools), publisher dissatisfaction (with Max and AdMob), and demand alternatives (Meta and Liftoff as anchor demand partners). CloudX's supply-side adoption path</description>
   <guid isPermaLink="true">http://www.streetinsider.com/Hot+Comments/Oppenheimer+Notes+AppLovin+%28APP%29+Structural+Moat/26608380.html</guid>
   <pubDate>Fri, 05 Jun 2026 07:47:25 -0400</pubDate>
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   <title>Oppenheimer Notes AppLovin (APP) Structural Moat</title>
   <link>http://www.streetinsider.com/Hot+Comments/Oppenheimer+Notes+AppLovin+%28APP%29+Structural+Moat/26608380.html</link>
   <description>&lt;p&gt;Oppenheimer Notes AppLovin (NASDAQ: APP) Structural Moat.&lt;/p&gt;&lt;p&gt;The analyst comments &quot;We recently met with CloudX founder and CEO Jim Payne. In our meeting, management indicated that CloudX is not built to replace existing SSP/mediation incumbents (AppLovin's MAX and Google AdMob). Rather, it provides new options for publishers and advertisers who want more control and new supply paths, per the CEO. We believe APP's structural moat around AppDiscovery/ROAS/Max remains intact. That said, CloudX is benefiting from lower SDK friction (agentic coding tools), publisher dissatisfaction (with Max and AdMob), and demand alternatives (Meta and Liftoff as anchor demand partners). CloudX's supply-side adoption path</description>
   <guid isPermaLink="true">http://www.streetinsider.com/Hot+Comments/Oppenheimer+Notes+AppLovin+%28APP%29+Structural+Moat/26608380.html</guid>
   <pubDate>Fri, 05 Jun 2026 07:47:25 -0400</pubDate>
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   <title>Form  144        AppLovin Corp                          Filed by: Valenzuela Victoria</title>
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   <title>Form  144        AppLovin Corp                          Filed by: Valenzuela Victoria</title>
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   <title>Form  144        AppLovin Corp                          Filed by: Harvey Dawson Alyssa</title>
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   <title>Form  144        AppLovin Corp                          Filed by: Harvey Dawson Alyssa</title>
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   <pubDate>Thu, 04 Jun 2026 16:21:00 -0400</pubDate>
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   <title>AppLovin (APP) Added to Citi 90-Day Upside Catalyst Watch List</title>
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   <description>&lt;p&gt;AppLovin (NASDAQ: APP) Added to Citi 90-Day Upside Catalyst Watch List&lt;/p&gt;</description>
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   <title>Form  4          AppLovin Corp             For: May 28  Filed by: Stumpf Matthew</title>
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   <title>Form  4          AppLovin Corp             For: May 28  Filed by: Stumpf Matthew</title>
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   <title>Form  144        AppLovin Corp                          Filed by: Stumpf Matthew</title>
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   <pubDate>Thu, 28 May 2026 16:34:00 -0400</pubDate>
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   <title>Form  144        AppLovin Corp                          Filed by: Stumpf Matthew</title>
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