After an initial knee jerk down on Q4 EPS results, Amazon.com Inc. (NASDAQ: AMZN) is now sharply higher. Shares last traded at $279 versus a price in the $268-range before the close.

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Goldman Sachs Raises Amazon.com (AMZN) PT to $330January 30, 2013 9:17 AM Deutsche Bank Boosts PT on Amazon.com (AMZN) at Margins Expand For First Time Since Early 2012January 30, 2013 9:13 AM CLSA Downgrades Amazon.com (AMZN) to OutperformJanuary 30, 2013 7:38 AM Evercore Partners Lifts PT on Amazon (AMZN) to $330 on Margin ImprovementJanuary 30, 2013 7:09 AM UPDATE: Amazon.com, Inc. (AMZN) Misses Q4 EPS by 6c; Guides Q1 Light of ViewsJanuary 29, 2013 4:01 PM Amazon.com (AMZN) Down Ahead of Q4 PrintJanuary 29, 2013 3:57 PM