Ackman Goes After Herbalife's (HLF) Bread and Butter
Not only is Bill Ackman's Pershing Square Capital hedge fund going after Herbalife's (NYSE: HLF) stock, now he is going after the company's actual business.
Taking his attack on Herbalife to the next level, Ackman is now buying Google ads for keywords including 'Herbalife'.
The ads link to Ackman's website www.factsaboutherbalife.com, where he discusses his short thesis on the stock.
The ads could be troubling for the company as new potential distributors - the company's lifeblood - may now be diverted to Ackman's website and opt-out of a business relationship with the company.
Taking his attack on Herbalife to the next level, Ackman is now buying Google ads for keywords including 'Herbalife'.
The ads link to Ackman's website www.factsaboutherbalife.com, where he discusses his short thesis on the stock.
The ads could be troubling for the company as new potential distributors - the company's lifeblood - may now be diverted to Ackman's website and opt-out of a business relationship with the company.