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Elf Beauty stock gains on strong sales data from Canaccord tracker

September 30, 2026 6:54 AM

Investing.com - Elf Beauty shares rose following Canaccord's sales tracker data for the two weeks ending September 20, which showed the cosmetics company continued to outperform the broader beauty category with dollar sales growth of 11.6% year-over-year.

E.l.f. Cosmetics (NYSE: ELF) posted unit growth of 17.0% despite average unit retail prices declining 5.5% in the latest two-week period, accelerating from 9.0% year-over-year growth in the prior two-week period. The company's Naturium skin care brand saw sales increase 74.3% year-over-year, with units up 71.6% and average unit retail prices up 2.7%.

Edgewell Personal Care (NYSE: EPC) benefited from improving shave category trends, with sales up 3.0% in the period. The company's Edge shave sales increased 7.3% year-over-year in the latest two-week period and 6.1% over the last 13 weeks, while Cremo sales rose 45.3% driven by 40.9% unit growth.

Hawaiian Tropic accelerated to 42.1% year-over-year growth over the latest two-week period, while Banana Boat increased 17.9% in the same period despite remaining down 12.2% over the trailing 13-week period. Sun care was the strongest beauty category at 26.8% growth, followed by fragrance at 12.3% and skin care at 9.1%.

Perrigo (NYSE: PRGO) saw private label infant formula dollar sales rise 9.3% year-over-year versus 2.8% for the overall category, with volumes up 14.5% compared to a 0.5% decline for the total category. Canaccord noted improving unit share gain trends across eight of the 10 over-the-counter categories tracked.

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