FTC Resolution Preserves Redfin's Zillow Rental Partnership and Clears the Way for Company's Standalone Rentals Business
Redfin will continue to receive Zillow's multifamily listings and payments for leads through at least 2030 while building its own rentals advertising business
The syndication partnership between Redfin and Zillow remains in place through at least 2030. Redfin will continue to receive the multifamily listings provided by Zillow, and Zillow will continue to pay Redfin for renter leads generated through Redfin's sites. Redfin will also retain the
The resolution also removes restrictions on Redfin's ability to compete directly with Zillow for multifamily advertising customers, build its own relationships with housing providers and generate leads through its own offering.
"This is a massive win for Redfin," said
About Redfin
Redfin is a technology-driven real estate company with the country's most-visited real estate brokerage website. As part of Rocket Companies (NYSE: RKT), Redfin is creating an integrated homeownership platform from search to close to make the dream of homeownership more affordable and accessible for everyone. Redfin's clients can see homes first with on-demand tours, easily apply for a home loan with Rocket Mortgage, and save thousands in fees while working with a top local agent.
You can find more information about Redfin and get the latest housing market data and research at Redfin.com/news. For more information about Rocket Companies, visit RocketCompanies.com.
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SOURCE Redfin
