Stifel analyst Matt Smith raised the price target on Monster Beverage (NASDAQ: MNST) to $105.00 (from $90.00) while maintaining a Buy rating.

The analyst commented, "We are slightly raising our 2Q26 estimates to reflect strong consumption growth and category positioning despite stepped up inflationary headwinds through the remainder of the year. The first half of 2026 featured a robust innovation slate as seven new products in U.S. tracked channels accounted for 10% of 2Q26 sales and drove 85% of Monster family growth. Specifically, Ultra Red White and Blue Razz became the brand's most successful launch driving 23% of growth in 2Q26 and becoming the brand's #4 ranked SKU by dollar sales (behind Green, White Ultra and Zero Sugar). With the product representing the brand's first LTO we expect to see a resumed focus in the core into the back half of the year. We expect a continued benefit from increased price realization supported by the company's revenue growth management capabilities including the mid-single-digit pricing announced last November."