Kin Global Limited, a Singapore-based sports events management company, reported commercial progress ahead of the inaugural PPA Asia 500 Leapmotor Singapore Open, scheduled for July 23–26, 2026, at The Sports Arena @ Singapore Expo Hall 10.

The event is the first under a multi-year partnership between Kin Global's wholly-owned subsidiary Kin Productions Pte Ltd and Professional Pickleball Association Asia. The tournament is the sixth stop on the 2026 PPA Tour Asia calendar.

The tournament has attracted sponsors across multiple sectors. Leapmotor, an automotive brand under Stellantis, serves as Presenting Partner and Official Automotive Partner. Additional partners include Skechers as Official Apparel Partner, FedEx as Official Logistics Partner, Asahi as Official Beer Partner, and PARKROYAL on Beach Road as Official Hotel Partner. Equipment brands JOOLA, Franklin, Paddletek and Facolos are also listed as supporting partners.

Player registration has reached full capacity, with more than 150 professional players from over 13 countries registered to compete for a prize purse exceeding $70,000 and 500 PPA ranking points. The amateur category carries prize money totaling $9,000.

As of June 29, 2026, more than 80% of tickets across the four-day event had been sold, with weekend sessions fully sold out, according to the company.

Research conducted by UPA Asia and YouGov Singapore found that approximately 1.9 billion people across 12 Asian markets are aware of pickleball, and more than 282 million participate at least once a month. Singapore recorded an awareness level of approximately 70%.

Kin Global Chief Executive Officer Vincent Chai said the tournament "represents an important step in Kin Global's strategy to move up the events tourism value chain by securing and commercialising popular sports IP, events and experiences."

The information in this article is based on a press release issued by Kin Global Limited.