Upgrade to SI Premium - Free Trial

OpenTable launches Gold Tables loyalty benefit at 500+ U.S. restaurants

July 8, 2026 9:04 AM

OpenTable, a subsidiary of Booking Holdings (NASDAQ: BKNG), has launched Gold Tables, a new loyalty benefit in the U.S. that gives diners with Gold status access to reservations at participating restaurants that are otherwise difficult to book.

Gold status is earned through OpenTable's Regulars loyalty program after completing six reservations within 12 months. At launch, the program includes more than 500 restaurants across more than 50 cities, including New York City, Chicago, Los Angeles, San Francisco, Austin, Miami, and Washington, D.C.

According to OpenTable, Gold-status diners globally dine out five times as often, no-show 50% less frequently, and leave three times as many reviews compared to non-Gold diners, based on the company's booking and review data from the 12 months ending June 23, 2026.

"Gold Tables rewards our most loyal diners with something increasingly valuable: real access to sought-after restaurants, and it only takes six reservations a year," said John Tsou, SVP of Growth for OpenTable.

Additional U.S. benefits for Gold members include priority access to last-minute restaurant openings through the Notify Me feature and six months of complimentary Uber One membership, excluding current Uber One members.

OpenTable states that new restaurants will be added to the program regularly.

Categories

Corporate News

Next Articles