Nu Skin Enterprises Inc. (NYSE: NUS) announced it has provided 900 million meals for children since 2002 through its Nourish the Children initiative. The program currently feeds approximately 75,000 children daily across more than 65 countries.

The Provo, Utah-based beauty and wellness company distributes VitaMeal, a nutrient-dense food product developed by its nutritional scientists, to malnourished children through third-party charity partners. Nu Skin sales leaders, customers and employees purchase and donate bags of the food.

"It is amazing to think of 900 million meals when you imagine the difference we have made in the lives of so many children around the world," said Ryan Napierski, Nu Skin president and CEO. "We continue to feed 75,000 children each day as we set our sights on 1 billion meals."

VitaMeal contains essential vitamins and minerals with a balance of carbohydrates, protein, fat and fiber. Nu Skin's nutritional scientists formulated the product specifically to meet the nutritional needs of malnourished children, differentiating it from simple grains that primarily provide calories.

The company operates the initiative as a commercial co-venture registered in some states. Nu Skin affiliates and customers purchase VitaMeal from the company and donate it to charitable organizations. The price includes manufacturing costs, overhead, distribution and sales expenses. Nu Skin pays commissions to affiliates and earns profit margins from each VitaMeal sale.

Nu Skin operates in nearly 50 markets worldwide and trades on the New York Stock Exchange. The company develops beauty device systems and personal care products backed by more than 40 years of scientific research.