Kustom Entertainment Inc. (NASDAQ: KUST) announced it has engaged Rosen Group, a public relations firm, to support expanded media visibility as the company focuses on live entertainment operations.

The engagement aims to strengthen awareness among media, industry stakeholders, investors, and consumers as Kustom scales its integrated ecosystem spanning live event production, promotion, and proprietary ticketing technology.

Rosen Group, founded more than 40 years ago, is a communications agency that specializes in brand storytelling and media outreach. The firm will work with Kustom leadership to develop communications programs encompassing media relations, executive visibility, and strategic messaging.

"We are entering an important growth phase for Kustom Entertainment," said Stanton E. Ross, Chief Executive Officer and Founder of Kustom Entertainment. "As we continue building an experience-focused alternative in live entertainment and ticketing, it is critical that our story reaches investors and partners who understand the long-term opportunity."

The communications initiative follows Kustom's corporate transformation, including the company's rebrand to Kustom Entertainment, divestiture of non-core assets, and renewed focus on the live entertainment market.

The announcement coincides with increased momentum across Kustom's operating platform, including expansion of owned live events, growth of its ticketing ecosystem through Kustom Tickets and TicketSmarter, and the upcoming 30th anniversary of its Country Stampede music festival scheduled for June 25-27, 2026 in Bonner Springs, Kansas.

Kustom Entertainment specializes in live event production and ticketing technology, with its flagship Country Stampede event held annually at the Azura Amphitheater in Bonner Springs, Kansas.