Amaze Holdings Inc. (NYSE American: AMZE) announced a partnership with All Media Solutions Inc. to support the launch of Amaze Live, its live shopping platform. The partnership provides access to consumer brands for campaigns beginning May 15, 2026.

The collaboration enables creators to participate in live, shoppable broadcasts across beauty, wellness and lifestyle categories. All Media Solutions brings relationships with established consumer and fashion brands to support product launches, promotional campaigns and performance-based selling initiatives.

Approved creators in the Amaze Live program can participate in brand-sponsored live shopping campaigns, earn commissions and performance-based incentives, access multi-channel streaming capabilities and engage directly with audiences in real time.

"We are focused on activating both sides of the marketplace simultaneously—creators and brands," said Aaron Day, Chief Executive Officer of Amaze. "This partnership provides immediate access to brand supply at launch, enabling creators to monetize from day one while establishing a scalable foundation for live commerce growth."

"We see a significant opportunity to connect brands with creators in a more performance-driven way," said Brian Kelly, Chief Executive Officer of All Media Solutions Inc. "By partnering with Amaze, we can activate high impact brands through a measurable, conversion-focused channel that aligns marketing spend directly with outcomes."

Amaze operates as a creator-powered commerce platform offering tools for product creation, e-commerce solutions and managed services. The company expects the partnership to support a growing pipeline of campaigns as Amaze Live expands.

The information is based on a company press release.