ServiceNow targets $30 billion subscription revenue by 2030
ServiceNow (NYSE: NOW) announced plans to reach $30 billion in subscription revenues by 2030, with artificial intelligence expected to represent over 30% of annual contract value. The company disclosed these financial targets during its Financial Analyst Day on May 4.
At the Knowledge 2026 conference in Las Vegas, ServiceNow introduced several AI-focused products and capabilities. The company launched ServiceNow Otto, which combines conversational AI, autonomous workflows, and enterprise search into a unified experience for employees.
The platform expansion includes an AI Control Tower that provides visibility and governance across enterprise AI systems, and an Autonomous Workforce featuring AI specialists for customer relationship management, employee services, IT operations, and security functions.
ServiceNow reported that its Autonomous Workforce currently handles over 90% of employee IT requests internally, with Level 1 Service Desk AI resolving cases 99% faster than human agents. The company's Autonomous CRM processes over 100 million customer cases monthly and orchestrates more than 16 million orders.
The company also announced ServiceNow Action Fabric, which opens its platform to external AI agents including Claude and Microsoft Copilot through a Model Context Protocol server.
Several enterprise customers provided testimonials about their ServiceNow implementations. PayPal reported database tasks running twice as fast and longest-running operations five times faster. The National Hockey League uses the platform across 32 clubs and 1,300-plus games per season.
ServiceNow processes more than 100 billion workflows annually and learns from over 7 trillion transactions on its platform. The company offers integrations with major cloud providers including Amazon Web Services, Google Cloud, and Microsoft Azure.
