Barclays reports US tobacco data shows cigarette volume decline
Investing.com -- Barclays released weekly US tobacco market data for the four weeks ending April 18, showing cigarette volumes declined 4.3% according to MSA and 5.5% year-over-year according to Nielsen.
Year-to-date volumes showed a 5.1% decline, which is less severe than Barclays' estimate of a 7.3% decrease. The two-year volume stack stands at negative 13%, according to MSA data.
ZYN retail sales reached approximately $260 million for the four-week period, up 4% year-over-year. ZYN pricing decreased 1% year-over-year, while on! pricing increased 17%, Velo rose 20%, and Rogue gained 7%. ZYN volumes remained flat month-over-month and increased 5% year-over-year.
Nicotine pouches showed 22% value growth and 22% volume growth year-over-year. Velo volumes increased 5.7% sequentially, holding a 25% volume share. Imperial Brands' (LON:IMB) nicotine pouch brand Zone captured 3% volume share and 2% value share.
Vuse sales increased 10% year-over-year with a 41.3% value market share, compared to JUUL's 19.7% share. Altria (NYSE: MO) e-cigarette sales decreased 61% year-over-year, representing a 1.7% value share.
Overall e-cigarette sales declined 17% year-over-year. Closed-tank e-cigarette refill sales fell 5.8% year-over-year, while disposable e-cigarette sales dropped 34.7% year-over-year, though this data does not track all channels.
For cigarettes in the four weeks ending April 18, Altria volumes declined 4.7% year-over-year, British American Tobacco (NYSE: BTI) fell 9.3%, and Imperial Brands decreased 9% according to Nielsen. Altria continues to gain share this year.
Backwoods sales decreased 8% year-over-year for the last four weeks. Cigar industry sales declined 2% year-over-year.
