Amaze Holdings Inc. (NYSE American: AMZE) announced it is opening applications for creators to participate in its Amaze Live Shopping Program, with more than 20 brands committed to provide inventory for the program at launch.

The program connects creators with brand inventory for live, shoppable broadcasts across social and owned channels. Approved creators will receive starting commissions of 10% on qualifying product sales and access to professional live-streaming studios in Los Angeles, Carlsbad, and Miami.

The company expects initial live selling campaigns to begin on or before May 15, 2026, subject to onboarding timelines, creator approvals, and brand readiness. The program also offers opportunities for brand collaborations and multi-channel live streaming capabilities.

"The response from brands ahead of our Amaze Live rollout has been encouraging," said Aaron Day, Chief Executive Officer of Amaze. "Having more than 20 brands commit inventory to the program before creator applications have even opened gives us confidence in the demand for this model and positions us to move quickly toward our first live campaigns."

Creators and brands can apply for the program at www.amaze.co/amazelive. Applicants must submit profile information, audience details, and relevant content channels for review.

Amaze Holdings operates as a creator-powered commerce platform offering tools for product creation, e-commerce solutions, and managed services.