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Inspired Entertainment partners with Playtech for virtual sports distribution

April 15, 2026 9:04 AM

Inspired Entertainment Inc. (NASDAQ: INSE) announced a software-as-a-service distribution agreement with Playtech Plc (LSE: PTEC) for virtual sports content distribution. Under the agreement, Inspired's virtual sports portfolio will be distributed through Playtech's sportsbook platform to operators worldwide.

The cloud-hosted integration allows for modular delivery that can be adapted to customer needs. Inspired's virtual sports portfolio includes licensed content and U.S. sports offerings designed to enhance player engagement.

"This partnership represents a major milestone for Inspired," said Brooks Pierce, President and CEO of Inspired. "By becoming one of Playtech's Virtual Sports partners, we can deliver our cutting-edge content to a wider global audience via one seamless integration."

Yori Arami, VP, Sports Commercial at Playtech, said the agreement extends Playtech's virtual sports offering and reaffirms the company's commitment to providing experiences to players across regulated territories.

Inspired Entertainment provides gaming content and systems for licensed gaming, betting and lottery operators. The company's games operate across interactive, virtual sports, and retail gaming environments.

Playtech, founded in 1999 and listed on the London Stock Exchange, employs over 7,400 people across 20 countries and operates in more than 50 regulated jurisdictions worldwide. The company provides platform, content and services to online betting and gaming operators.

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