Coupang Inc. (NYSE: CPNG) has invested more than $84 million in U.S. and global artificial intelligence technology startups since 2023, the company announced.

The technology company said it is collaborating with Texas-based robotics startup Contoro to expand AI-powered autonomous robots globally and is exploring a potential pilot program at Coupang logistics sites in Korea and other locations.

Contoro's robotic arms specialize in unloading boxes from shipping containers and truck trailers. The Austin-based company launched in 2022 and employs 35 people across its Austin headquarters and Buena Park deployment office.

The robots use a human-in-the-loop platform that combines AI and human intelligence, allowing remote operation during unloading operations. According to Contoro, the robots achieve a 99% success rate and can accommodate various box sizes and weights.

Coupang recently invested $50 million in the SBVA Korea Sovereign AI Fund, matching a $50 million investment by Korea Venture Investment Corporation. The company previously invested in the SBVA Alpha Korea Fund in 2023, supporting nearly 20 Korean startups.

Additional investments include U.S.-based tech startup Tempo, a San Francisco company building Layer 1 blockchain for payments company Stripe, and Korean AI robotics company CMES.

"As a U.S. tech company serving millions of customers globally, Coupang is a vital bridge for economic and technological collaboration between the U.S., Korea and other countries where we do business," said Harold Rogers, interim chief executive officer of Coupang Corp.

The collaboration aligns with the U.S.-Korea Tech Prosperity Deal, which focuses on expanding technology ties between the two countries. Coupang operates in more than 190 countries and regions worldwide.

The company reported that U.S. companies sold more than $5 billion in American goods and services to customers in Korea and other countries in 2025 through its platform.