Sapiens International Corporation N.V. announced the appointment of Eva Skidmore as Chief Marketing Officer, effective immediately. Skidmore will lead the company's global marketing team and oversee go-to-market strategy development.

The new CMO will focus on integrating artificial intelligence into Sapiens' marketing operations and coordinate efforts across marketing, sales, product, and partnership divisions. Skidmore joins from JAGGAER, where she led marketing transformation initiatives.

"Eva Skidmore is a visionary and expert marketing leader with a strong track record of driving growth in global B2B SaaS organizations, including complex, private equity-backed environments," said James Hannay, Chief Revenue Officer at Sapiens.

Skidmore's background includes marketing leadership positions at Salesforce, Microsoft, Oracle, RightNow Technologies, and Socrata. Her experience spans teams across the Americas, Europe, Middle East, Africa, and Asia-Pacific regions. She participated in multiple company scaling periods, transformations, and exits during her career.

"I'm thrilled to join Sapiens at such a defining moment in its evolution," Skidmore stated. "The company has a strong foundation - deep customer relationships, powerful technology, and an incredible team that's ready to innovate fast."

Skidmore is based in Bozeman, Montana, and holds an MBA from the University of Michigan. Sapiens provides SaaS-based software solutions for the insurance industry, serving over 600 customers in more than 30 countries.

The information is based on a company press release.