Investing.com -- Jefferies assumed coverage of Rockwell Automation with a Hold rating on Tuesday, downgrading the stock from Buy and cutting its price target to $380 from $490, arguing that the industrial automation company’s strong positioning as a reshoring beneficiary is already reflected in its valuation.

Analyst Stephen Volkmann said Rockwell shares trade at around 21x EV/EBITDA, near the top of its historical 15-24x range, and that concerns about AI-driven software disruption make it hard to see the multiple expanding further from here.

"With a software advantage embedded through hardware sales, we think perceptions of AI disintermediation may limit outsized re-rating from here," Volkmann said.

Volkmann raised his earnings estimates, modeling 6% organic growth in fiscal 2026 against management’s more cautious guidance of 4% at the midpoint. He noted that management itself has characterized its guidance as conservative, and indicated after the first quarter that full-year results are more likely to land within its long-term 5-8% organic growth framework.

The analyst pointed to two years of volume headwinds — destocking in 2024 and tariff uncertainty in 2025 — as a potential source of upside should new capital expenditure projects be unlocked as reshoring momentum builds.

"ROK is highly levered to a recovery in domestic industrial activity given its ~70% market share in PLCs in the US, making it a disproportionate beneficiary from reshoring," Volkmann noted.

The industrial automation maker also holds a hardware-agnostic software offering and has been expanding into adjacent markets such as autonomous mobile robots where competition is less intense.

On margins, the analyst highlighted that Rockwell delivered 280 basis points of expansion in fiscal 2025 and is on track for another 100 basis points in fiscal 2026, though he flagged that margins have been broadly range-bound over the past decade and that further improvement remains a debate among investors.