Investing.com -- Needham analyst Laura Martin maintained a Hold rating on Meta Platforms shares on Monday without a price target, citing several AI-specific risks that differentiate the company from other major technology firms.

Martin highlighted that Meta is smaller compared to Amazon, Alphabet, and Microsoft. The analyst noted Meta's stated goal of achieving Superintelligence could require up to 10 years of investment, according to the company's CEO, extending beyond typical public investor timeframes before return on invested capital becomes clear.

This contrasts with Alphabet and Amazon, whose AI investment goals target higher returns within one to two years, presenting lower risk for investors, according to the analyst.

The analyst expressed concern about economic value leakage from Meta's Llama and open systems AI, which differs from closed systems like OpenAI, Anthropic, and Gemini. This value leakage suggests lower monetization potential for Meta and fails to capture the full value of the company's consumer data, Martin stated.

Meta's lack of a cloud business was identified as another risk factor. Amazon, Alphabet, and Microsoft generate license fees from third parties for cloud services, helping offset their generative AI investments, the analyst noted.

Martin raised questions about whether generative AI will serve as a productivity tool or replace labor, potentially increasing unemployment. Since Meta is consumer-driven, pursuing Superintelligence could create public animosity and add risk to revenue growth, according to the analysis.

Regarding capital expenditure, Martin said Meta should not cut spending, noting the company will self-fund 100% of its capital expenditure between fiscal 2025 and fiscal 2028 from free cash flow. The analyst stated that investing economics from the internet platform into generative AI represents Meta's highest return option for free cash flow.

Meta's increased capital expenditure creates additional competitive advantages because few companies can maintain the same pace, Martin said. The analyst added that Meta is hedged defensively, either retaining control of significant free cash flow if generative AI proves non-disruptive, or positioning itself at the forefront of technology if generative AI transforms the industry.