ODDITY Tech Ltd. (NASDAQ: ODD) announced its board of directors approved a $200 million share buyback program to repurchase Class A ordinary shares. The program replaces the company's previous $150 million buyback plan and will expire March 31, 2029, or when allocated funds are fully deployed.

The company has repurchased approximately $97 million under its prior authorization, including about $50 million year-to-date. Share repurchases may occur through open market transactions, trading plans under Rule 10b5-1, or privately negotiated transactions in accordance with federal securities laws.

The timing and value of repurchases will be determined at the company's discretion based on factors including management's assessment of share value, market price, general market conditions, available liquidity, and alternative investment opportunities. The program does not require the company to repurchase any specific number of shares and may be suspended, modified, or discontinued without notice.

ODDITY operates as a consumer technology company that builds digital-first brands in beauty and wellness industries. The company serves approximately 68 million users through its AI-driven online platform and owns brands including IL MAKIAGE, SpoiledChild, and METHODIQ.