The Trade Desk (NASDAQ: TTD) announced the appointment of Omar Tawakol to its board of directors. Tawakol brings more than two decades of experience in advertising technology, data platforms, and artificial intelligence.

Tawakol currently serves as CEO and founder of Rembrand, a creative AI platform for virtual product placements in video content. He previously founded Voicea, a voice collaboration platform that Cisco acquired in 2019, where he subsequently led product-led growth for the Webex division.

Earlier in his career, Tawakol founded BlueKai, a data management platform that Oracle acquired in 2014. He then served as SVP and GM of Oracle Data Cloud, overseeing data and measurement solutions.

"Omar is one of the most influential forces in ad tech and AI, and I'm thrilled to welcome him to our board of directors," said Jeff Green, CEO and co-founder of The Trade Desk. "His deep technical expertise and product instincts, combined with a track record of building successful companies, make him an invaluable addition to our board."

Tawakol also serves on the board of directors at LiveRamp (NYSE: RAMP), a data connectivity and identity infrastructure company. He holds a bachelor's degree in engineering from MIT and two master's degrees from Stanford University in engineering and computer science.

"I've long admired what Jeff and the team at The Trade Desk have built," Tawakol said. "I look forward to contributing my experience and supporting The Trade Desk's mission as it continues to scale globally."

The information was disclosed in a company press release.