Ford Motor Company (NYSE: F) August sales rise 27.3 percent.

Ford is America’s best-selling brand for the second month in a row. While sales for the overall industry were up 4.8 percent over a year ago, Ford grew at a faster pace of 27.3 percent for the month. Ford total market share increased 2.4 percentage points from August of last year to its current level of 13.4 percent for the month.

Demand is strong - retail orders for ‘23MY vehicles totaled over 76,000 orders – up 41 percent compared to ’22MY vehicle orders from a year ago. For the fifth straight month, more than 50 percent of Ford retail sales came from previously placed orders. August sales of electric vehicles were up 307 percent, while gas engine vehicles climbed 24.7 percent.

Ford electric vehicle sales expanded four-fold over a year ago, growing almost four times faster than the EV segment and conquesting from competitors at a rate over 60 percent. As America’s best-selling electric truck in August, the all-new F-150 Lightning pickup is the fastest turning vehicle in Ford’s lineup at just eight days, followed by Bronco at 10 and Maverick at 11.

Ford’s F-Series is not only America’s best-selling truck this month, but also the best-selling electric and hybrid truck. Ford F-Series sales expanded its lead, with 420,969 trucks sold through August.

More than 75,000 customers have enrolled in Ford BlueCruise and Lincoln ActiveGlide, up 13 percent from July, with more than 16 million hands-free miles accumulated.

Sales of Ford hybrids hit a new August sales record, with 7,302 vehicles sold – a 9.0 percent increase over a year ago. Ford’s share of the hybrid vehicle segment is now 13.0 percent year-to-date – up 3.3 percentage points over last year, placing Ford second to only Toyota this year in hybrid vehicle sales. Ford’s hybrid truck sales lead the industry, with F-150 and Maverick hybrids totaling 47,091 trucks through August – up 87.6 percent over a year ago.

Ford Bronco sales continue to grow, climbing 268 percent and propelling Ford brand SUV sales 50.4 percent higher than a year ago. Ford brand SUVs totaled 64,808 SUVs for the month.