RumbleOn, Inc. (NASDAQ: RMBL) (the “Company” or “RumbleOn”), an e-commerce company using innovative technology to aggregate and distribute pre-owned vehicles, today announced the pricing of its previously announced underwritten public offering. The Company is offering 4,393,939 shares of its Class B Common Stock, par value $0.001 per share, at a price to the public of $33.00 per share. In connection with the offering, the Company has also granted the underwriters a 30-day option to purchase up to an additional 659,090 shares of Class B Common Stock offered in the public offering to cover over-allotments, if any.

The offering is expected to close on August 31, 2021, subject to customary closing conditions.

B. Riley Securities and Baird are acting as joint book-runners for the proposed offering. D.A. Davidson & Co. and Wedbush Securities are acting as co-managers for the proposed offering. Akerman LLP served as legal counsel to RumbleOn and Nelson Mullins Riley & Scarborough LLP served as legal counsel to the underwriters.

A shelf registration statement relating to the shares of Class B Common Stock being offered was filed with the U.S. Securities and Exchange Commission (the “SEC”) on Form S-3 (File No. 333-257198) and was declared effective by the SEC on June 28, 2021. Any offer will be made only by means of a prospectus supplement and accompanying base prospectus forming a part of the effective registration statement. Copies of the preliminary prospectus supplement and accompanying prospectus relating to the offering may also be obtained from B. Riley Securities, Inc., Attention: Prospectus Department, 1300 North 17th Street, Suite 1300, Arlington, Virginia 22209, or by telephone at 703-312-9580 or by email at [email protected], Robert W. Baird & Co. Incorporated, Attention: Syndicate Department, 777 East Wisconsin Avenue, Milwaukee, WI 53202, by telephone at 800-792-2473, or by email at [email protected] or on the SEC’s website at http://www.sec.gov. A final prospectus supplement describing the terms of the offering will be filed with the SEC.

This press release shall not constitute an offer to sell or a solicitation of an offer to buy, nor shall there be any sale of these securities in any state or jurisdiction in which such an offer, solicitation or sale is not permitted.