Activision Blizzard (NASDAQ: ATVI) is gaining 1% after the company announced that World of Warcraft: Shadowlands became the fastest-selling PC game of all time.

Blizzard Entertainment announced that as of the first full day of Shadowlands' launch, more than 3.7 million units had sold through globally. The previously announced industry record-holder, Blizzard’s own Diablo® III, sold through more than 3.5 million copies as of its first day of release.