Apple acquires startup aimed at managing corporate Macs, iPads

June 24, 2020 11:37 AM

(Reuters) - Apple Inc (NASDAQ: AAPL) has acquired Fleetsmith, a San Francisco-based startup company whose technology helps businesses manage Apple's Mac and iPad devices among their employee bases.

The move is a push by Apple into the mobile device management industry, a category of business software dominated by players such as Microsoft Corp (NASDAQ: MSFT) and VMware Inc (NYSE: VMW). Fleetsmith announced the deal in a blog post. Apple confirmed the acquisition, but the companies did not disclose a price.

(Reporting by Stephen Nellis in San Francisco)

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