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Form 6-K SHOPIFY INC. For: Sep 30

October 25, 2018 7:22 AM




SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

FORM 6-K

Report of Foreign Private Issuer
Pursuant to Rule 13a-16 or 15d-16 of
the Securities Exchange Act of 1934



For the month of
October
 
2018

Commission File Number
001-37400
 
 

 Shopify Inc.
(Translation of registrant’s name into English)

150 Elgin Street, 8th Floor
Ottawa, Ontario, Canada K2P 1L4
(Address of principal executive offices)

Indicate by check mark whether the registrant files or will file annual reports under cover of Form 20-F or Form 40-F:


Form 20-F
 

Form 40-F
X

Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(1):          

         Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(7):           


















 
DOCUMENTS INCLUDED AS PART OF THIS REPORT
Exhibit
 
99.1
Shopify Inc. – Interim Financial Statements for the Third Quarter ended September 30, 2018
 
 
99.2
Shopify Inc. – Interim Management’s Discussion and Analysis for the Third Quarter ended September 30, 2018
 
 
99.3
Shopify Inc. – Form 52-109F2 Certificate of Interim Filings by CEO (pursuant to Canadian regulations)
 
 
99.4
Shopify Inc. – Form 52-109F2 Certificate of Interim Filings by CFO (pursuant to Canadian regulations)

Documents 99.1 and 99.2 of this Report on Form 6-K are incorporated by reference into the Registration Statement on Form F-10 of the Registrant, which was originally filed with the Securities and Exchange Commission on July 30, 2018 (File No. 333‐226444), the Registration Statement on Form S-8 of the Registrant, which was originally filed with the Securities and Exchange Commission on May 29, 2015 (File No. 333-204568) and the Registration Statement on Form S-8 of the Registrant, which was originally filed with the Securities and Exchange Commission on May 12, 2016 (File No. 333-211305). 







SIGNATURES


Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.



 
Shopify Inc.
 
(Registrant)
Date:
 
October 25, 2018
 
By:
/s/ Joseph A. Frasca
 
Name: Joseph A. Frasca
Title: SVP, General Counsel and Corporate Secretary



EXHIBIT 99.1






shop6kcopyimage1a27.jpg

Condensed Consolidated
Financial Statements
(unaudited)
September 30, 2018




Shopify Inc.
Condensed Consolidated Balance Sheets
(unaudited)
Expressed in US $000’s except share amounts
 
 
 
As at 
 
 
 
September 30, 2018
 
December 31, 2017
 
Note
 
$
 
$
Assets
 
 
 
 
 
Current assets
 
 
 
 
 
Cash and cash equivalents
4
 
243,421

 
141,677

Marketable securities
4
 
1,334,804

 
796,362

Trade and other receivables, net
5
 
35,799

 
21,939

Merchant cash advances receivable, net
6
 
99,518

 
47,101

Other current assets
 
 
23,444

 
18,598

 
 
 
1,736,986

 
1,025,677

Long-term assets
 
 
 
 
 
Property and equipment, net
 
 
55,754

 
50,360

Intangible assets, net
 
 
26,060

 
17,210

Goodwill
7
 
22,894

 
20,317

 
 
 
104,708

 
87,887

Total assets
 
 
1,841,694

 
1,113,564

Liabilities and shareholders’ equity
 
 
 
 
 
Current liabilities
 
 
 
 
 
Accounts payable and accrued liabilities
 
 
107,839

 
62,576

Current portion of deferred revenue
5
 
36,987

 
30,694

Current portion of lease incentives
 
 
2,121

 
1,484

 
 
 
146,947

 
94,754

Long-term liabilities
 
 
 
 
 
Deferred revenue
5
 
1,744

 
1,352

Lease incentives
 
 
19,605

 
14,970

Deferred tax liability
 
 
1,320

 
1,388

 
 
 
22,669

 
17,710

Commitments and contingencies
9
 

 

Shareholders’ equity
 
 
 
 
 
Common stock, unlimited Class A subordinate voting shares authorized, 94,487,350 and 87,067,604 issued and outstanding; unlimited Class B multiple voting shares authorized, 12,481,600 and 12,810,084 issued and outstanding
10
 
1,794,013

 
1,077,477

Additional paid-in capital
 
 
66,004

 
43,392

Accumulated other comprehensive income (loss)
11
 
(1,696
)

3,435

Accumulated deficit
 
 
(186,243
)
 
(123,204
)
Total shareholders’ equity
 
 
1,672,078

 
1,001,100

Total liabilities and shareholders’ equity
 
 
1,841,694

 
1,113,564


The accompanying notes are an integral part of these condensed consolidated financial statements.



2



Shopify Inc.
Condensed Consolidated Statements of Operations and Comprehensive Loss
(unaudited)
Expressed in US $000’s, except share and per share amounts


 
 
 
Three months ended
 
Nine months ended
 
 
 
September 30, 2018
 
September 30, 2017
 
September 30, 2018
 
September 30, 2017
 
Note
 
$
 
$
 
$
 
$
Revenues
 
 
 
 
 
 
 
 
 
Subscription solutions
 
 
120,517

 
82,435

 
331,436

 
216,113

Merchant solutions
 
 
149,547

 
89,021

 
397,931

 
234,377

 
 
 
270,064

 
171,456

 
729,367

 
450,490

Cost of revenues
 
 
 
 
 
 
 
 
 
Subscription solutions
 
 
26,600

 
15,458

 
74,284

 
41,400

Merchant solutions
 
 
93,737

 
55,971

 
244,559

 
149,982

 
 
 
120,337

 
71,429

 
318,843

 
191,382

Gross profit
 
 
149,727

 
100,027

 
410,524

 
259,108

Operating expenses
 
 
 
 
 
 
 
 
 
Sales and marketing
 
 
91,635

 
58,314

 
254,906

 
158,520

Research and development
 
 
61,629

 
36,350

 
163,650

 
95,658

General and administrative
 
 
27,831

 
18,039

 
74,430

 
47,974

Total operating expenses
 
 
181,095

 
112,703

 
492,986

 
302,152

Loss from operations
 
 
(31,368
)
 
(12,676
)
 
(82,462
)
 
(43,044
)
Other income
 
 
 
 
 
 
 
 
 
Interest income, net
 
 
8,078

 
2,734

 
20,171

 
4,884

Foreign exchange gain (loss)
 
 
106

 
562

 
(748
)
 
1,152

 
 
 
8,184

 
3,296

 
19,423

 
6,036

Net loss
 
 
(23,184
)
 
(9,380
)
 
(63,039
)
 
(37,008
)
Other comprehensive income (loss), net of tax
 
 
 
 
 
 
 
 
 
Unrealized gain (loss) on cash flow hedges
11
 
6,101

 
2,604

 
(5,131
)
 
8,672

Comprehensive loss
 
 
(17,083
)
 
(6,776
)
 
(68,170
)
 
(28,336
)
 
 
 
 
 
 
 
 
 
 
Basic and diluted net loss per share attributable to shareholders
12
 
$
(0.22
)
 
$
(0.09
)
 
$
(0.60
)
 
$
(0.39
)
Weighted average shares used to compute basic and diluted net loss per share attributable to shareholders
12
 
106,647,222

 
98,777,975

 
104,976,730

 
94,502,097


The accompanying notes are an integral part of these condensed consolidated financial statements.

3



Shopify Inc.
Condensed Consolidated Statements of Changes in Shareholders’ Equity
(unaudited)
Expressed in US $000’s except share amounts

 
Common Stock  
 
Additional
Paid-In Capital
$
 
Accumulated Other Comprehensive Income (Loss)
$
 
Accumulated Deficit
$
 
Total
$
 
Shares
 
Amount $
 
As at December 31, 2016
89,405,480

 
468,494

 
27,009

 
(1,818
)
 
(83,209
)
 
410,476

Exercise of stock options
2,915,405

 
18,367

 
(7,867
)
 

 

 
10,500

Stock-based compensation

 

 
35,225

 

 

 
35,225

Vesting of restricted share units
626,425

 
17,296

 
(17,296
)
 

 

 

Issuance of Class A subordinate voting shares, net of offering costs of $15,518
6,325,000

 
560,057

 

 

 

 
560,057

Comprehensive loss for the period

 

 

 
8,672

 
(37,008
)
 
(28,336
)
As at September 30, 2017
99,272,310

 
1,064,214

 
37,071

 
6,854

 
(120,217
)
 
987,922

 
Common Stock  
 
Additional
Paid-In Capital
$
 
Accumulated Other Comprehensive Income (Loss)
$
 
Accumulated Deficit
$
 
Total
$
 
Shares
 
Amount $
 
As at December 31, 2017
99,877,688

 
1,077,477

 
43,392

 
3,435

 
(123,204
)
 
1,001,100

Exercise of stock options
1,595,015

 
35,219

 
(12,946
)
 

 

 
22,273

Stock-based compensation

 

 
69,891

 

 

 
69,891

Vesting of restricted share units
696,247

 
34,333

 
(34,333
)
 

 

 

Issuance of Class A subordinate voting shares, net of offering costs of $10,616
4,800,000

 
646,984

 

 

 

 
646,984

Comprehensive loss for the period

 

 

 
(5,131
)
 
(63,039
)
 
(68,170
)
As at September 30, 2018
106,968,950

 
1,794,013

 
66,004

 
(1,696
)
 
(186,243
)
 
1,672,078


The accompanying notes are an integral part of these condensed consolidated financial statements.

4



Shopify Inc.
Condensed Consolidated Statements of Cash Flows
(unaudited)
Expressed in US $000’s
 
 
 
Nine months ended
 
 
 
September 30, 2018
 
September 30, 2017
 
Note
 
$
 
$
Cash flows from operating activities
 
 
 
 
 
Net loss for the period
 
 
(63,039)

 
(37,008)

Adjustments to reconcile net loss to net cash provided by (used in) operating activities:
 
 
 
 
 
Amortization and depreciation
 
 
21,204

 
15,624

Stock-based compensation
 
 
68,301

 
34,185

Provision for uncollectible receivables related to merchant cash advances
 
 
5,043

 
2,473

Unrealized foreign exchange (gain) loss
 
 
637

 
(1,502)

Changes in operating assets and liabilities:
 
 
 
 
 
Trade and other receivables
 
 
(22,524)

 
(8,701)

Merchant cash advances receivable
 
 
(57,460)

 
(40,853)

Other current assets
 
 
(8,255)

 
(2,179)

Accounts payable and accrued liabilities
 
 
44,203

 
15,193

Deferred revenue
 
 
6,685

 
8,862

Lease incentives
 
 
5,272

 
2,812

Net cash provided by (used in) operating activities
 
 
67

 
(11,094)

Cash flows from investing activities
 
 
 
 
 
Purchase of marketable securities
 
 
(1,689,553)

 
(949,202)

Maturity of marketable securities
 
 
1,160,003

 
451,509

Acquisitions of property and equipment
 
 
(20,432)

 
(9,258)

Acquisitions of intangible assets
 
 
(12,328)

 
(2,882)

Acquisition of businesses, net of cash acquired

 
(3,718)

 
(15,718)

Net cash used by investing activities
 
 
(566,028)

 
(525,551)

Cash flows from financing activities
 
 
 
 
 
Proceeds from the exercise of stock options
 
 
22,273

 
10,500

Proceeds from public offering, net of issuance costs
10
 
646,984

 
560,057

Net cash provided by financing activities
 
 
669,257

 
570,557

Effect of foreign exchange on cash and cash equivalents
 
 
(1,552)

 
1,924

Net increase in cash and cash equivalents
 
 
101,744

 
35,836

Cash and cash equivalents – Beginning of Period
 
 
141,677

 
84,013

Cash and cash equivalents – End of Period
 
 
243,421

 
119,849

 
 
 
 
 
 
Non-cash investing activities:
 
 
 
 
 
Acquired property and equipment remaining unpaid
 
 
989

 
5,055

Acquired intangible assets remaining unpaid
 
 
257

 

Capitalized stock-based compensation
 
 
1,590

 
1,040


The accompanying notes are an integral part of these condensed consolidated financial statements.

5


Shopify Inc.
Notes to the Condensed Consolidated Financial Statements
(unaudited)
Expressed in US $000's except share and per share amounts


1.
Nature of Business

Shopify Inc. (“Shopify” or the “Company”) was incorporated as a Canadian corporation on September 28, 2004. The Company’s mission is to make commerce better for everyone. Shopify is the leading cloud-based, multi-channel commerce platform. The Company builds web- and mobile-based software that lets merchants easily set up beautiful online storefronts that are rich with retail functionality. Merchants use the Company's software to run their business across all of their sales channels, including web and mobile storefronts, physical retail locations, social media storefronts, and marketplaces. The Shopify platform provides merchants with a single view of their business and customers across all of their sales channels and enables them to manage products and inventory, process orders and payments, ship orders, build customer relationships and leverage analytics and reporting all from one integrated back office.

The Company’s headquarters and principal place of business are in Ottawa, Canada.

2.
Basis of Presentation and Consolidation

These unaudited condensed consolidated financial statements include the accounts of the Company and its directly and indirectly held wholly owned subsidiaries. All intercompany accounts and transactions have been eliminated upon consolidation.
These unaudited condensed consolidated financial statements of the Company have been presented in United States dollars ("USD") and have been prepared in accordance with accounting principles generally accepted in the United States of America (“U.S. GAAP”), including the applicable rules and regulations of the Securities and Exchange Commission (“SEC”) regarding financial reporting. Certain information and note disclosures normally included in annual financial statements prepared in accordance with U.S. GAAP have been condensed or omitted pursuant to such rules and regulations.

In the opinion of the Company, the accompanying unaudited condensed consolidated financial statements contain all adjustments, consisting of only normal recurring adjustments, necessary for a fair statement of its financial position, results of operations and comprehensive loss, cash flows and changes in shareholders’ equity for the interim periods. The financial statements should be read in conjunction with the audited consolidated financial statements and notes thereto for the year ended December 31, 2017. The unaudited condensed consolidated balance sheet at December 31, 2017 was derived from the audited annual financial statements, but does not contain all of the footnote disclosures from the annual financial statements.

The interim results for the three and nine months ended September 30, 2018 are not necessarily indicative of the results expected for the full fiscal year.

3.
Significant Accounting Policies

Except for the adoption of Topic 606, Revenue from Contracts with Customers, which is discussed below, there are no other material changes to the Company’s significant accounting policies during the three and nine months ended September 30, 2018, as compared to the significant accounting policies described in the Company’s annual consolidated financial statements for the year ended December 31, 2017.

Use of Estimates

The preparation of consolidated financial statements, in accordance with U.S. GAAP, requires management to make estimates, judgments and assumptions that affect the reported amounts of assets and liabilities at the date of the consolidated financial statements and the reported amounts of revenues and expenses during the reporting period. Significant estimates, judgments and assumptions in these condensed consolidated financial statements include: key judgments related to revenue recognition in determining whether the Company is the principal or an agent to the arrangements with merchants, and the estimated period over which contract costs should be amortized; estimates related to refundable tax credits; provision for uncollectible receivables related

6


Shopify Inc.
Notes to the Condensed Consolidated Financial Statements
(unaudited)
Expressed in US $000's except share and per share amounts


to merchant cash advances and chargebacks on Shopify Payments transactions that are unrecoverable from merchants; recoverability of deferred tax assets; fair values of assets and liabilities acquired in business combinations; fair value of acquired intangible assets; capitalization of software development costs; estimated useful lives of property and equipment and intangible assets; estimates relating to the recoverability of lease inducements; and assumptions used when employing the Black-Scholes valuation model to estimate the fair value of stock-based awards. Actual results may differ from the estimates made by management.

Revenue Recognition

In May 2014, the Financial Accounting Standards Board issued Accounting Standards Update ("ASU") No. 2014-9 “Revenue from Contracts with Customers”. The new accounting standards update requires an entity to apply a five step model to recognize revenue to depict the transfer of promised goods and services to customers in an amount that reflects the consideration to which the entity expects to be entitled in exchange for those goods or services, as well as a cohesive set of disclosure requirements that would result in an entity providing comprehensive information about the nature, timing, and uncertainty of revenue and cash flows arising from an entity’s contracts with customers. In March 2016, the Financial Accounting Standards Board issued ASU No. 2016-08, “Revenue from Contracts with Customers (Topic 606), Principal versus Agent Considerations (Reporting Revenue Gross versus Net)”, updating the implementation guidance on principal versus agent considerations in the new revenue recognition standard. This update clarifies that an entity is a principal if it controls the specified good or service before that good or service is transferred to a customer. The update also includes indicators to assist an entity in determining whether it controls a specified good or service before it is transferred to the customer. In May 2016, the FASB issued ASU 2016-12, “Narrow-Scope Improvements and Practical Expedients”, which provides clarification on how to assess collectibility, present sales taxes, treat non-cash consideration, and account for completed and modified contracts at the time of transition. ASU 2016-12 also clarifies that an entity retrospectively applying the guidance in Topic 606 is not required to disclose the effect of the accounting change in the period of adoption.

The Company adopted this new revenue standard effective January 1, 2018, using the full retrospective method. There was no impact on previously reported results.

The most significant impact of adoption of the new revenue standard relates to the Company's accounting for incremental costs of obtaining a contract. Specifically, the Company is required to recognize as an asset the incremental sales commission costs of obtaining a contract with a merchant, if the Company expects to recover these costs. The contract assets are subsequently amortized on a systematic basis consistent with the pattern of the transfer of the good or service to which the asset relates to, which in the Company's case, is on a straight-line basis over the estimated life of the related merchant relationship. The adoption of the new revenue standard did not have an impact on the timing and amount of revenue recognition, or on cash from or used in operating, investing, or financing activities.

The Company's sources of revenue consist of subscription solutions and merchant solutions. The Company principally generates subscription solutions revenue through the sale of subscriptions to the platform. The Company also generates additional subscription solutions revenues from the sale of themes and apps, the registration of domain names, and the collection of variable platform fees. The Company generates merchant solutions revenue by providing additional services to merchants to increase their use of the platform. The majority of the Company's merchant solutions revenue is from fees earned from merchants based on their customer orders processed through Shopify Payments. The Company also earns merchant solutions revenue relating to Shopify Shipping, Shopify Capital, other transaction services and referral fees, as well as from the sale of Point-of-Sale (POS) hardware. Arrangements with merchants do not provide the merchants with the right to take possession of the software supporting the Company’s hosting platform at any time and are therefore accounted for as service contracts. The Company’s subscription service contracts do not provide for refunds or any other rights of return to merchants in the event of cancellations.




7


Shopify Inc.
Notes to the Condensed Consolidated Financial Statements
(unaudited)
Expressed in US $000's except share and per share amounts


The Company recognizes revenue to depict the transfer of promised services to merchants in an amount that reflects the consideration to which the Company expects to be entitled in exchange for those services by applying the following steps:
Identify the contract with a merchant;
Identify the performance obligations in the contract;
Determine the transaction price;
Allocate the transaction price; and
Recognize revenue when, or as, the Company satisfies a performance obligation.

The Company follows the guidance provided in ASC 606-10, Principal versus Agent Considerations, for determining whether the Company should recognize revenue based on the gross amount billed to a merchant or the net amount retained. This determination is a matter of judgment that depends on the facts and circumstances of each arrangement. The Company recognizes revenue from Shopify Shipping and the sales of apps on a net basis as the Company is not primarily responsible for the fulfillment and does not have control of the promised service, and therefore is the agent in the arrangement with merchants. All other revenue is reported on a gross basis, as the Company has determined it is the principal in the arrangement.
            
Sales taxes collected from merchants and remitted to government authorities are excluded from revenue.
        
The Company's arrangements with merchants can include multiple services or performance obligations, which may consist of some or all of the Company's subscription solutions. When contracts involve various performance obligations, the Company evaluates whether each performance obligation is distinct and should be accounted for as a separate unit of accounting under Topic 606. In the case of subscription solutions, the Company has determined that merchants can benefit from the service on its own, and that the service being provided to the merchant is separately identifiable from other promises in the contract. Specifically, the Company considers the distinct performance obligations to be the subscription solution, custom themes, feature-enhancing apps and unique domain names. The total transaction price is determined at the inception of the contract and allocated to each performance obligation based on their relative standalone selling prices. In the case of merchant solutions, the transaction price for each performance obligation is based on an observable standalone selling price that is never bundled, therefore the relative allocation is not required.
        
The Company determined the standalone selling price by considering its overall pricing objectives and market conditions. Significant pricing practices taken into consideration for our subscription solutions include discounting practices, the size and volume of our transactions, the customer demographic, the geographic area where services are sold, price lists, our go-to-market strategy, historical standalone sales and contract prices. The determination of standalone selling prices is made through consultation with and approval by our management, taking into consideration our go-to-market strategy. As the Company's go-to-market strategies evolve, the Company may modify its pricing practices in the future, which could result in changes in relative standalone selling prices.

The Company generally receives payment from its merchants at the time of invoicing. In all other cases, payment terms and conditions vary by contract type, although terms generally include a requirement for payment within 30 days of the invoice date. In instances where timing of revenue recognition differs from the timing of invoicing and subsequent payment, we have determined our contracts generally do not include a significant financing component.

Subscription Solutions

Subscription revenue is recognized over time on a ratable basis over the contractual term. The contract terms are monthly, annual or multi-year subscription terms. Revenue recognition begins on the date that the Company’s service is made available to the merchant. Certain subscription contracts have a transaction price

8


Shopify Inc.
Notes to the Condensed Consolidated Financial Statements
(unaudited)
Expressed in US $000's except share and per share amounts


that includes a variable component that is based on the merchants' volume of sales. In such cases, the Company uses the practical expedient that allows it to determine the transaction price and recognize revenue in the amount to which the Company has a right to invoice. Payments received in advance of services being rendered are recorded as deferred revenue and recognized ratably over time, over the requisite service period.

Revenue from the sale of separately priced themes and apps is recognized at the time of the sale. The right to use domain names is also sold separately and is recognized ratably over time, over the contractual term, which is generally an annual term. Revenue from themes, as well as apps and domains have been classified within subscription solutions on the basis that they are typically sold at the time the merchant enters into the subscription services arrangement or because they are charged on a recurring basis.
    
Merchant Solutions

Revenues earned from Shopify Payments, Shopify Shipping, other transaction services, and referral fees are recognized at a point in time, at the time of the transaction. For the sale of POS hardware, revenue is recognized at a point in time, based on when ownership passes to the merchant, in accordance with the shipping terms. The Company earns revenue from Shopify Capital, a merchant cash advance (MCA) program for eligible merchants. The Company evaluates identified underwriting criteria such as, but not limited to, historical sales data prior to purchasing the eligible merchant's future receivables to help ensure collectibility. Under Shopify Capital, the Company purchases a designated amount of future receivables at a discount from the merchant, and the merchant remits a fixed percentage of their daily sales to the Company, until the outstanding balance has been fully remitted.  As cash remittances are collected by the Company, a percentage of the payment is applied against the merchant's receivable balance, and a percentage, which is related to the discount, is recognized as merchant solutions revenue.
    
Capitalized Contract Costs

As part of obtaining contracts with certain merchants, the Company incurs upfront costs such as sales commissions. The Company capitalizes these contract costs, which are subsequently amortized on a systematic basis consistent with the pattern of the transfer of the good or service to which the contract asset relates, which is generally on a straight-line basis over the estimated life of the merchant relationship. In some instances, the Company applies the practical expedient that allows it to determine this estimate for a portfolio of contracts that have similar characteristics in terms of type of service, contract term and pricing. This estimate is reviewed by management at the end of each reporting period as additional information becomes available. For certain contracts where the amortization period of the contract costs would have been one year or less, the Company uses the practical expedient that allows it to recognize the incremental costs of obtaining those contracts as an expense when incurred and not consider the time value of money.

Concentration of Credit Risk

The Company’s cash and cash equivalents, marketable securities, trade and other receivables, merchant cash advances receivable, and foreign exchange derivative products subject the Company to concentrations of credit risk. Management mitigates this risk associated with cash and cash equivalents by making deposits and entering into foreign exchange derivative products only with large banks and financial institutions that are considered to be highly credit worthy. Management mitigates the risks associated with marketable securities by adhering to its investment policy, which stipulates minimum rating requirements, maximum investment exposures and maximum maturities. Due to the Company’s diversified merchant base, there is no particular concentration of credit risk related to the Company’s trade and other receivables and merchant cash advances receivable. Trade and other receivables and merchant cash advances receivable are monitored on an ongoing basis to ensure timely collection of amounts. The Company has mitigated some of the risks associated with Shopify Capital by entering into an agreement with a third party to insure merchant cash advances offered by Shopify Capital. There are no receivables from individual merchants accounting for 10% or more of revenues or receivables.


9


Shopify Inc.
Notes to the Condensed Consolidated Financial Statements
(unaudited)
Expressed in US $000's except share and per share amounts


Interest Rate Risk

Certain of the Company’s cash, cash equivalents and marketable securities earn interest. The Company’s trade and other receivables, accounts payable and accrued liabilities and lease liabilities do not bear interest. The Company is not exposed to material interest rate risk.
    
Foreign Exchange Risk

The Company’s exposure to foreign exchange risk is primarily related to fluctuations between the Canadian Dollar (CAD) and the USD. The Company is exposed to foreign exchange fluctuations on the revaluation of foreign currency assets and liabilities. The Company uses foreign exchange derivative products to manage the impact of foreign exchange fluctuations. By their nature, derivative financial instruments involve risk, including the credit risk of non-performance by counter parties.

While the majority of the Company's revenues and cost of revenues are denominated in USD, a significant portion of operating expenses are incurred in CAD. As a result, earnings are adversely affected by an increase in the value of the CAD relative to the USD.

The following table summarizes the effects on revenues, cost of revenues, operating expenses, and loss from operations of a 10% strengthening(1) of the CAD versus the USD without considering the impact of the Company's hedging activities and without factoring in any potential changes in demand for the Company's solutions as a result of changes in the CAD to USD exchange rates.
 
Three months ended
 
September 30, 2018
 
September 30, 2017
 
GAAP Amounts As Reported
$
Exchange Rate Effect (2)
$
At 10% Stronger CAD Rate (3)
$
 
GAAP Amounts As Reported
$
Exchange Rate Effect (2)
$
At 10% Stronger CAD Rate (3)
$
 
(in thousands)
Revenues
270,064

446

270,510

 
171,456

262

171,718

Cost of revenues
(120,337
)
(863
)
(121,200
)
 
(71,429
)
(557
)
(71,986
)
Operating expenses
(181,095
)
(8,070
)
(189,165
)
 
(112,703
)
(5,051
)
(117,754
)
Loss from operations
(31,368
)
(8,487
)
(39,855
)
 
(12,676
)
(5,346
)
(18,022
)
 
Nine months ended
 
September 30, 2018
 
September 30, 2017
 
GAAP Amounts As Reported
$
Exchange Rate Effect (2)
$
At 10% Stronger CAD Rate (3)
$
 
GAAP Amounts As Reported
$
Exchange Rate Effect (2)
$
At 10% Stronger CAD Rate (3)
$
 
(in thousands)
Revenues
729,367

1,186

730,553

 
450,490

692

451,182

Cost of revenues
(318,843
)
(2,529
)
(321,372
)
 
(191,382
)
(1,477
)
(192,859
)
Operating expenses
(492,986
)
(22,572
)
(515,558
)
 
(302,152
)
(13,572
)
(315,724
)
Loss from operations
(82,462
)
(23,915
)
(106,377
)
 
(43,044
)
(14,357
)
(57,401
)
(1) A 10% weakening of the CAD versus the USD would have an equal and opposite impact on our revenues, cost of revenues, operating expenses and loss from operations as presented in the table.
(2) Represents the increase or decrease in GAAP amounts reported resulting from a 10% strengthening in the CAD-USD foreign exchange rates.
(3) Represents the outcome that would have resulted had the CAD-USD rates in those periods been 10% stronger than they actually were, excluding the impact of our hedging program and without factoring in any potential changes in demand for the Company's solutions as a result of changes in the CAD-USD rates.


10


Shopify Inc.
Notes to the Condensed Consolidated Financial Statements
(unaudited)
Expressed in US $000's except share and per share amounts


Accounting Pronouncements Adopted in the Period
    
In January 2017, the Financial Accounting Standards Board issued ASU No. 2017-04, "Intangibles - Goodwill and Other (Topic 350): Simplifying the Test for Goodwill Impairment", which simplifies the subsequent measurement of goodwill and eliminates Step 2 from the goodwill impairment test. The standard is effective for annual periods beginning after December 15, 2019 but the Company opted for early adoption for the goodwill impairment test that was completed as of September 30, 2018. The adoption of this standard did not have an impact on the Company's annual goodwill impairment test because the estimated fair value of the reporting unit was greater than its carrying amount.

Recent Accounting Pronouncements Not Yet Adopted

In February 2016, the Financial Accounting Standards Board issued ASU No. 2016-02, "Leases", which requires a lessee to record a right-of-use asset and a corresponding lease liability, initially measured at the present value of the lease payments, on the balance sheet for all leases with terms longer than 12 months, as well as the disclosure of key information about leasing arrangements. The standard requires recognition in the statement of operations of a single lease cost, calculated so that the cost of the lease is allocated over the lease term, generally on a straight-line basis. This standard also requires classification of all cash payments within operating activities in the statement of cash flows. In July 2018, the Financial Accounting Standards Board issued ASU No. 2018-11, "Leases - Targeted Improvements", which provides an additional transition method. In the period in which the Company adopts the new leases standard, the Company can either apply it retrospectively to each prior reporting period presented or apply the method that does not require adjustments to comparative periods nor require modified disclosures in the comparative periods. The Company will adopt the new leasing standard as of January 1, 2019, but has not yet determined its transition method. As the lessee to material operating leases, the Company has determined that the adoption of this standard will have a material impact on its consolidated balance sheets in the form of the material addition of right-of-use assets and lease liabilities. However, the Company has not yet quantified the impact that adoption of this standard will have on the consolidated financial statements.

In August 2018, the Financial Accounting Standards Board issued ASU No. 2018-15, "Customer's accounting for implementation costs incurred in a cloud computing arrangement that is a service contract", which aligns the requirements for capitalizing implementation costs incurred in a hosting arrangement that is a service contract with the requirements for capitalizing implementation costs incurred to develop or obtain internal-use software. The update is effective for annual periods beginning after December 15, 2019 including interim periods within those periods and can be applied either retrospectively or prospectively to all implementation costs incurred after the date of adoption. Early adoption is permitted. The Company does not expect the adoption of this standard to have a material impact on its consolidated financial statements.


















11


Shopify Inc.
Notes to the Condensed Consolidated Financial Statements
(unaudited)
Expressed in US $000's except share and per share amounts


4.
Financial Instruments

As at September 30, 2018, the carrying amount and fair value of the Company’s financial instruments were as follows:
 
Level 1    
$
 
Level 2    
$
 
Level 3    
$
 
Carrying Amount
Fair Value
 
Carrying Amount
Fair Value
 
Carrying Amount
Fair Value
Assets:
 
 
 
 
 
 
 
 
Marketable securities:
 
 
 
 
 
 
 
 
U.S. term deposits
105,000

105,687

 


 


U.S. federal bonds
244,044

244,425

 


 


Canadian federal bonds
19,855

19,846

 


 


Corporate bonds and commercial paper


 
965,905

967,129

 


Derivative assets:
 
 
 
 
 
 
 
 
Foreign exchange forward contracts



 
866

866

 


 
 
 
 
 
 
 
 
 
Liabilities:
 
 
 
 
 
 
 
 
Derivative liabilities:
 
 
 
 
 
 
 
 
Foreign exchange forward contracts


 
2,517

2,517

 



The fair values above include accrued interest of $3,788, which is excluded from the carrying amounts. The accrued interest is included in Trade and other receivables in the Condensed Consolidated Balance Sheets.

As at December 31, 2017, the carrying amount and fair value of the Company’s financial instruments were as follows: 
 
Level 1   
 
Level 2
$
 
Level 3
$
 
Carrying Amount
Fair Value
 
Carrying Amount
Fair Value
 
Carrying Amount
Fair Value
Assets:
 
 
 
 
 
 
 
 
Cash equivalents:
 
 
 
 
 
 
 
 
Corporate bonds and commercial paper


 
9,965

9,965

 


Marketable securities:
 
 
 
 
 
 
 
 
U.S. term deposits
65,000

65,284

 


 


U.S. federal bonds
119,074

119,057

 


 


Canadian federal bonds
19,945

19,940

 


 


Corporate bonds and commercial paper


 
592,343

593,554

 


Derivative assets:
 
 
 
 
 
 
 
 
Foreign exchange forward contracts


 
4,503

4,503

 


 
 
 
 
 
 
 
 
 
Liabilities:
 
 
 
 
 
 
 
 
Derivative liabilities:
 
 
 
 
 
 
 
 
Foreign exchange forward contracts


 
795

795

 



12


Shopify Inc.
Notes to the Condensed Consolidated Financial Statements
(unaudited)
Expressed in US $000's except share and per share amounts



The fair values above include accrued interest of $2,015, which is excluded from the carrying amounts. The accrued interest is included in Trade and other receivables in the Condensed Consolidated Balance Sheets.

All cash equivalents and marketable securities mature within one year of the consolidated balance sheet date.

As at September 30, 2018 the Company held foreign exchange forward contracts to convert USD into CAD, with a total notional value of $227,149 (December 31, 2017 - $182,464), to fund a portion of its operations. The foreign exchange forward contracts have maturities of twelve months or less. The fair value of foreign exchange forward contracts and corporate bonds was based upon Level 2 inputs, which included period-end mid-market quotations for each underlying contract as calculated by the financial institution with which the Company has transacted. The quotations are based on bid/ask quotations and represent the discounted future settlement amounts based on current market rates. There were no transfers between Levels 1, 2 and 3 during the nine and twelve month periods ended September 30, 2018 and December 31, 2017.

Derivative Instruments and Hedging

The Company has a hedging program to mitigate the impact of foreign currency fluctuations on future cash flows and earnings. Under this program the Company has entered into foreign exchange forward contracts with certain financial institutions and designated those hedges as cash flow hedges. As of September 30, 2018, $821 of unrealized gains and $2,517 of unrealized losses related to changes in the fair value of foreign exchange forward contracts designated as cash flow hedges were included in accumulated other comprehensive income and current assets and current liabilities, respectively, on the condensed consolidated balance sheet. These amounts are expected to be reclassified into earnings over the next twelve months. In the three and nine months ended September 30, 2018, $2,554 and $968 of realized losses, respectively, (September 30, 2017 - realized gains of $2,035 and $1,089) related to the maturity of foreign exchange forward contracts designated as cash flow hedges were included in operating expenses. Under the current hedging program, the Company is hedging cash flows associated with payroll and facility costs.

5.    Contract Balances
    
When revenue is recognized, the Company records a receivable that is included in trade and other receivables on the consolidated balance sheet. Trade receivables and unbilled revenues, net of allowance for doubtful accounts, were as follows:
 
September 30, 2018
$
 
December 31, 2017
$
 
December 31, 2016
$
Unbilled revenues
10,012

 
7,616
 
2,293
Trade receivables
7,556

 
7,073
 
2,818
Other receivables
18,231

 
7,250
 
4,488
 
35,799

 
21,939
 
9,599
    
The allowance for doubtful accounts reflects our best estimate of probable losses inherent in our unbilled revenues and trade receivables accounts. The Company determined the allowance based on known troubled accounts, historical experience, and other currently available evidence.    









13


Shopify Inc.
Notes to the Condensed Consolidated Financial Statements
(unaudited)
Expressed in US $000's except share and per share amounts


Activity in the allowance for doubtful accounts was as follows:
 
Three months ended
 
Nine months ended
 
September 30, 2018
$
 
September 30, 2017
$
 
September 30, 2018
$
 
September 30, 2017
$
Balance, beginning of the period
2,395

 
865

 
1,642

 
113

Bad debt expense
179

 
434

 
932

 
1,186

Write-offs

 

 

 

Balance, end of the period
2,574

 
1,299

 
2,574

 
1,299


Changes in deferred revenue were as follows:
 
Three months ended
 
Nine months ended
 
September 30, 2018
$
 
September 30, 2017
$
 
September 30, 2018
$
 
September 30, 2017
$
Balance, beginning of the period
36,663

 
26,896

 
32,046

 
21,086

Deferral of revenue
22,312

 
17,545

 
64,424

 
49,585

Recognition of deferred revenue
(20,244
)
 
(14,493
)
 
(57,739
)
 
(40,723
)
Balance, end of the period
38,731

 
29,948

 
38,731

 
29,948

 
 
 
 
 
 
 
 
Current portion
 
 
 
 
36,987

 
28,730

Long term portion
 
 
 
 
1,744

 
1,218

 
 
 
 
 
38,731

 
29,948


The opening balances of current and long-term deferred revenue were $20,164 and $922, respectively, as of January 1, 2017.

6.    Merchant Cash Advances Receivable
    
 
September 30, 2018
 
December 31, 2017
 
December 31, 2016
 
$
 
$
 
$
Merchant cash advances (MCA) receivable, gross
102,827

 
49,143

 
12,924

Allowance for uncollectible MCA receivable
(3,309
)
 
(2,042
)
 
(1,028
)
Merchant cash advances receivable, net
99,518

 
47,101

 
11,896


The following table summarizes the activities of the Company’s allowance for uncollectible MCA receivable:
 
Three months ended
 
Nine months ended
 
September 30, 2018
 
September 30, 2017
 
September 30, 2018
 
September 30, 2017
 
$
 
$
 
$
 
$
Allowance for uncollectible MCA receivable, beginning of the period
3,931

 
2,361

 
2,042

 
1,028

Provision for uncollectible MCA receivable
971

 
551

 
5,043

 
2,473

MCA receivable charged off
(1,593
)
 
(353
)
 
(3,776
)
 
(942
)
Allowance for uncollectible MCA receivable, end of the period
3,309

 
2,559

 
3,309

 
2,559


14


Shopify Inc.
Notes to the Condensed Consolidated Financial Statements
(unaudited)
Expressed in US $000's except share and per share amounts


7.    Goodwill

On June 22, 2018, the Company completed the acquisition of Solutions Alveo Inc., a company based in Montreal, Canada, which developed an app that helps automate the return process for Shopify merchants. The Company acquired 100 percent of the outstanding shares of Solutions Alveo Inc. The transaction was accounted for as a business combination resulting in $2.6 million of goodwill being added. The operations of Solutions Alveo Inc. have been consolidated into the Company's results as of the acquisition date. The remainder of the Company's goodwill relates to previous acquisitions of various companies including, but not limited to, Oberlo UAB, which was acquired on April 28, 2017. Goodwill is attributable to the Company’s single reporting unit.
The Company completed its annual impairment test of goodwill as of September 30, 2018. The Company exercised its option to bypass the qualitative assessment pursuant to ASC 350, Intangibles - Goodwill and Other, and perform a quantitative analysis. The Company determined that the consolidated business is represented by a single reporting unit and concluded that the estimated fair value of the reporting unit, determined using market capitalization, was greater than its carrying amount.
No goodwill impairment was recognized in the nine months ended September 30, 2018 or in the year ended December 31, 2017.
The gross changes in the carrying amount of goodwill as of September 30, 2018 and December 31, 2017 are as follows:
 
September 30, 2018
 
December 31, 2017
 
$  
 
$  
Balance, beginning of the year
20,317

 
15,504

Acquisition of Solutions Alveo Inc.
2,577

 

Acquisition of Oberlo UAB

 
4,813

Balance, end of the period
22,894

 
20,317


8.
Credit Facility

The Company has a revolving credit facility with Royal Bank of Canada for $8,000 CAD. The credit facility bears interest at the Royal Bank Prime Rate plus 0.30%. As at September 30, 2018 the effective rate was 4.00%, and no cash amounts have been drawn under this credit facility.

9.
Commitments and Contingencies

Operating Leases and Unconditional Purchase Obligations

The Company has entered into various non-cancellable operating leases for certain offices with contractual lease periods expiring between 2018 and 2037. Rent expense was $6,804 and $3,423 for the three months ended September 30, 2018 and 2017, respectively; and $15,116 and $8,448 for the nine months ended September 30, 2018 and 2017, respectively. The Company has also entered into agreements where it commits to certain usage levels related to outsourced hosting.







15


Shopify Inc.
Notes to the Condensed Consolidated Financial Statements
(unaudited)
Expressed in US $000's except share and per share amounts


Amounts of minimum future annual payments under non-cancellable operating leases and purchase obligations in each of the next five years and thereafter are as follows:  
Fiscal Year
Amount
$
Remainder of 2018
7,912
2019
49,056
2020
59,892
2021
49,033
2022
36,135
Thereafter
406,270
Total future minimum payments
608,298

Litigation and Loss Contingencies

The Company records accruals for loss contingencies when losses are probable and reasonably estimable. From time to time, the Company may become a party to litigation and subject to claims incidental to the ordinary course of business, including intellectual property claims, labour and employment claims and threatened claims, breach of contract claims, tax and other matters. The Company currently has no material pending litigation or claims. The Company is not aware of any litigation matters or loss contingencies that would be expected to have a material adverse effect on the business, consolidated financial position, results of operations, or cash flows.


16


Shopify Inc.
Notes to the Condensed Consolidated Financial Statements
(unaudited)
Expressed in US $000's except share and per share amounts


10.    Shareholders’ Equity

Public Offerings

In February 2018, the Company completed a public offering, in which it issued and sold 4,800,000 Class A subordinate voting shares at a public offering price of $137.00 per share. The Company received total net proceeds of $646,984 after deducting offering fees and expenses of $10,616.

In May 2017, the Company completed a public offering, in which it issued and sold 5,500,000 Class A subordinate voting shares at a public offering price of $91.00 per share. Subsequently, in June 2017, the Company issued and sold 825,000 Class A subordinate voting shares at the same price as a result of the underwriters' exercise of their over-allotment option. The Company received total net proceeds of $560,057 after deducting underwriting discounts and commissions of $14,390 and other offering expenses of $1,128.
    
Common Stock Authorized

The Company is authorized to issue an unlimited number of Class A subordinate voting shares and an unlimited number of Class B multiple voting shares. The Class A subordinate voting shares have one vote per share and the Class B multiple voting shares have 10 votes per share. The Class B multiple voting shares are convertible into Class A subordinate voting shares on a one-for-one basis at the option of the holder. Class B multiple voting shares will also automatically convert into Class A subordinate voting shares in certain other circumstances.

Preferred Shares

The Company is authorized to issue an unlimited number of preferred shares issuable in series. Each series of preferred shares shall consist of such number of shares and having such rights, privileges, restrictions and conditions as may be determined by the Company’s Board of Directors prior to the issuance thereof. Holders of preferred shares, except as otherwise provided in the terms specific to a series of preferred shares or as required by law, will not be entitled to vote at meetings of holders of shares.

Stock-Based Compensation

As at September 30, 2018 there were 9,628,412 shares reserved for issuance under the Company's Stock Option Plan and Long Term Incentive Plan.


17


Shopify Inc.
Notes to the Condensed Consolidated Financial Statements
(unaudited)
Expressed in US $000's except share and per share amounts


The following table summarizes the stock option and Restricted Share Unit ("RSU") award activities under the Company's share-based compensation plans for the nine months ended September 30, 2018:

 
Shares Subject to Options Outstanding
 
Outstanding RSUs
 
Number of Options (1)
 
Weighted Average Exercise Price
$
 
Remaining Contractual Term (in years)
 
Aggregate Intrinsic Value (2)
$
 
Weighted Average Grant Date Fair Value
$
 
Outstanding RSUs
 
Weighted Average Grant Date Fair Value
$
December 31, 2017
7,353,546

 
20.67

 
6.81

 
590,700

 

 
2,498,678

 
53.84

Stock options granted
460,191

 
137.84
 

 

 
70.15

 

 
 
Stock options exercised
(1,595,015
)
 
13.96
 

 

 

 

 
 
Stock options forfeited
(160,612
)
 
43.56
 

 

 

 

 
 
RSUs granted

 

 

 

 

 
965,289

 
139.02

RSUs settled

 

 

 

 

 
(696,243
)
 
49.31

RSUs forfeited

 

 

 

 

 
(152,552
)
 
55.32
September 30, 2018
6,058,110

 
30.73
 
6.27

 
810,147

 

 
2,615,172

 
86.40

 
 
 
 
 
 
 
 
 
 
 
 
 
 
Stock options exercisable as of September 30, 2018
3,879,360

 
11.02
 
5.17

 
595,241

 
 
 
 
 
 
(1) As at September 30, 2018 3,218,762 of the outstanding stock options were granted under the Company's Legacy Option Plan and are exercisable for Class B multiple voting shares, and 2,839,348 of the outstanding stock options were granted under the Company's Stock Option Plan and are exercisable for Class A subordinate voting shares.
(2) The aggregate intrinsic value is calculated as the difference between the exercise price of the underlying stock option awards and the closing market price of the Company's stock as of September 30, 2018 and December 31, 2017.

As at September 30, 2018 the Company had issued 243 Deferred Share Units under its Long Term Incentive Plan.

The following table illustrates the classification of stock-based compensation expense in the Consolidated Statements of Operations and Comprehensive Loss, which includes both stock-based compensation and restricted share-based compensation expense.  
 
Three months ended
 
Nine months ended
 
September 30, 2018
 
September 30, 2017
 
September 30, 2018
 
September 30, 2017
 
$
 
$
 
$
 
$
Cost of revenues
618

 
318
 
1,628

 
794

Sales and marketing
6,015

 
2,565
 
15,775

 
6,050

Research and development
14,719

 
8,595
 
39,223

 
21,681

General and administrative
4,833

 
1,898
 
11,675

 
5,659

 
26,185

 
13,376
 
68,301

 
34,184



18


Shopify Inc.
Notes to the Condensed Consolidated Financial Statements
(unaudited)
Expressed in US $000's except share and per share amounts


11.
Changes in Accumulated Other Comprehensive Income (Loss)

The following table summarizes the changes in accumulated other comprehensive income (loss), which is reported as a component of shareholders’ equity, for the nine months ended September 30, 2018 and 2017:
 
Gains and Losses on Cash Flow Hedges
(all amounts net of tax)
 
Nine months ended
 
September 30, 2018
 
September 30, 2017
 
$
 
$
Balance, beginning of the period
3,435

 
(1,818
)
 
 
 
 
Other comprehensive income (loss) before reclassifications
(6,099
)
 
9,761

Amounts reclassified from accumulated other comprehensive income (loss)
968

 
(1,089
)
Other comprehensive income (loss), net of tax
(5,131
)
 
8,672

Balance, end of the period
(1,696
)
 
6,854


12.
Net Loss per Share

The Company applies the two-class method to calculate its basic and diluted net loss per share as both classes of its voting shares are participating securities with equal participation rights and are entitled to receive dividends on a share for share basis.

The following table summarizes the reconciliation of the basic weighted average number of shares outstanding and the diluted weighted average number of shares outstanding.
    
 
Three months ended
 
Nine months ended
 
September 30, 2018
 
September 30, 2017
 
September 30, 2018
 
September 30, 2017
Basic and diluted weighted average number of shares outstanding
106,647,222

 
98,777,975

 
104,976,730

 
94,502,097

The following items have been excluded from the diluted weighted average number of shares outstanding because they are anti-dilutive:


 


 


 
 
Stock options
6,058,110

 
7,777,762

 
6,058,110

 
7,777,762

Restricted share units
2,615,172

 
2,534,931

 
2,615,172

 
2,534,931

 
8,673,282

 
10,312,693

 
8,673,282

 
10,312,693


In the three and nine months ended September 30, 2018 and 2017, the Company was in a loss position and therefore diluted loss per share is equal to basic loss per share.


19




EXHIBIT 99.2

MANAGEMENT’S DISCUSSION AND ANALYSIS
October 25, 2018

In this Management's Discussion and Analysis ("MD&A"), "we", "us", "our", "Shopify" and "the Company" refer to Shopify Inc. and its consolidated subsidiaries, unless the context requires otherwise. In this MD&A, we explain Shopify's results of operations for the three and nine months ended September 30, 2018 and 2017, our cash flows for the nine months ended September 30, 2018 and 2017, and our financial position as of September 30, 2018 and December 31, 2017. You should read this MD&A together with our audited consolidated financial statements and the accompanying notes for the fiscal year ended December 31, 2017. Additional information regarding Shopify, including our 2017 annual information form and our annual report on Form 40-F for the year ended December 31, 2017, is available on our website at www.shopify.com, or at www.sedar.com and www.sec.gov.

Our unaudited condensed consolidated financial statements have been prepared in accordance with accounting principles generally accepted in the United States of America ("U.S. GAAP"). All amounts are in U.S. dollars ("USD") except where otherwise indicated.
Our MD&A is intended to enable readers to gain an understanding of Shopify’s results of operations, cash flows and financial position. To do so, we provide information and analysis comparing our results of operations, cash flows and financial position for the most recently completed quarter with the same quarter from the preceding fiscal year. We also provide analysis and commentary that we believe will help investors assess our future prospects. In addition, we provide “forward-looking statements” that are not historical facts, but that are based on our current estimates, beliefs and assumptions and which are subject to known and unknown important risks, uncertainties, assumptions and other factors that could cause actual results to differ materially from current expectations. Forward-looking statements are intended to assist readers in understanding management's expectations as of the date of this MD&A and may not be suitable for other purposes. See “Forward-looking statements” below.
In this MD&A, references to our “solutions” means the combination of products and services that we offer to merchants, and references to “our merchants” as of a particular date means the total number of unique shops that are paying for a subscription to our platform.

Forward-looking statements

This MD&A contains forward-looking statements under the provisions of the United States Private Securities Litigation Reform Act of 1995, Section 27A of the U.S. Securities Act of 1933, as amended, and Section 21E of the U.S. Securities Exchange Act of 1934, and forward-looking information within the meaning of applicable Canadian securities legislation.

In some cases, you can identify forward-looking statements by words such as “may”, "might", “will”, “should”, “could”, “expects”, “intends”, “plans”, “anticipates”, “believes”, “estimates”, “predicts”, “projects”, “potential”, “continue”, or the negative of these terms or other similar words. In addition, any statements or information that refer to expectations, beliefs, plans, projections, objectives, performance or other characterizations of future events or circumstances, including any underlying assumptions, are forward-looking. In particular, forward-looking statements in this MD&A include, but are not limited to, statements about:

the continued expansion of the number of channels for merchants to transact through;
the achievement of innovations and enhancements to, and expansion of, our platform and our solutions;
the continued growth of our app developer, theme designer and partner ecosystem;
our revenue growth objectives and expectations about future profitability;
plans to continue making investments to drive future growth;

1


our expectation that the continued growth of merchant solutions may cause a decline in our overall gross margin percentage;
our expectation that as a result of the continued growth of our merchant solutions offerings, our seasonality will continue to affect our quarterly results and our business may become more seasonal in the future, and that historical patterns may not be a reliable indicator of our future performance;
our expectation that the overall trend of merchant solutions revenue making up an increasing component of total revenues over time, most notably in the fourth quarter due to higher holiday volume, will continue over time;
our expectation that our results of operations will be adversely impacted by an increase in the value of the Canadian dollar relative to the U.S. dollar;
our belief that we have sufficient liquidity to meet our current and planned financial obligations over the next 12 months;
our expectations regarding contractual and contingent obligations;
our accounting estimates and assumptions made in the preparation of our financial statements; and
our expectations regarding the impact of accounting standards not yet adopted.

The forward-looking statements contained in this MD&A are based on our management’s perception of historic trends, current conditions and expected future developments, as well as other assumptions that management believes are appropriate in the circumstances, which include, but are not limited to:

our ability to increase the functionality of our platform;
our ability to offer more sales channels that can connect to the platform;
our belief in the increasing importance of a multi-channel platform that is both fully integrated and easy to use;
our belief that commerce transacted over mobile will continue to grow more rapidly than desktop transactions;
our ability to expand our merchant base, retain revenue from existing merchants as they grow their businesses, and increase sales to both new and existing merchants;
our ability to manage our growth effectively;
our ability to protect our intellectual property rights;
our belief that our merchant solutions make it easier for merchants to start a business and grow on our platform;
our ability to develop new solutions to extend the functionality of our platform, provide a high level of merchant service and support;
our ability to hire, retain and motivate qualified personnel;
our ability to enhance our ecosystem and partner programs, and the assumption that this will drive growth in our merchant base, further accelerating growth of the ecosystem;
our belief that our investments and acquisitions will increase our revenue base, improve the retention of this base and strengthen our ability to increase sales to our merchants and help drive our growth;
our ability to achieve our revenue growth objectives while controlling costs and expenses, and our ability to achieve or maintain profitability;
our belief that monthly recurring revenue ("MRR") is most closely correlated with the long-term value of our merchant relationships;
our assumptions regarding the principal competitive factors in our markets;
our ability to predict future commerce trends and technology;
our assumptions that higher-margin solutions such as Shopify Capital and Shopify Shipping will continue to grow through increased adoption and international expansion;
our expectation that Shopify Payments will continue to expand internationally;
our belief that our investments in sales and marketing initiatives will continue to be effective in growing the number of merchants using our platform, in retaining revenue from existing merchants and increasing revenues from both;
our ability to develop processes, systems and controls to enable our internal support functions to scale with the growth of our business;

2


our ability to obtain sufficient space for our growing employee base;
our ability to retain key personnel;
our ability to protect against currency, interest rate, concentration of credit and inflation risks;
our assumptions as to our future expenses and financing requirements;
our assumptions as to our critical accounting policies and estimates; and
our assumptions as to the effects of accounting pronouncements to be adopted.

Factors that may cause actual results to differ materially from current expectations may include, but are not limited to, risks and uncertainties that are discussed in greater detail in the "Risk Factors" section of our Annual Information Form for the year ended December 31, 2017 and elsewhere in this MD&A, including but not limited to risks relating to:

sustaining our rapid growth;
managing our growth;
our history of losses and our potential inability to achieve profitability;
our limited operating history in new and developing markets and new geographic regions;
our ability to innovate;
a denial of service attack or security breach;
payments processed through Shopify Payments;
our reliance on a single supplier to provide the technology we offer through Shopify Payments;
the security of personal information we store relating to merchants and their buyers, as well as buyers with whom we have a direct relationship;
evolving privacy laws and regulations, cross-border data transfer restrictions, data localization requirements and other domestic or foreign regulations may limit the use and adoption of our services;
our potential inability to hire, retain and motivate qualified personnel;
serious software errors or defects;
exchange rate fluctuations that may negatively affect our results of operations;
our potential inability to achieve or maintain data transmission capacity;
the reliance of our growth in part on the success of our strategic relationships with third parties;
our potential failure to maintain a consistently high level of customer service;
our use of a cloud-based platform to deliver our services;
ineffective operations of our solutions when accessed through mobile devices;
changes to technologies used in our platform or new versions or upgrades of operating systems and internet browsers;
the impact of worldwide economic conditions, including the resulting effect on spending by merchants and their buyers;
potential claims by third parties of intellectual property infringement;
our potential inability to obtain, maintain and protect our intellectual property rights and proprietary information or prevent third parties from making unauthorized use of our technology;
our use of "open source" software;
our potential inability to generate traffic to our website through search engines and social networking sites;
our potential failure to effectively maintain, promote and enhance our brand;
our dependence on the continued services and performance of our senior management and other key employees;
activities of merchants or partners or the content of merchants' shops;
seasonal fluctuations;
international sales and the use of our platform in various countries;
our reliance on computer hardware, purchased or leased, software licensed from and services rendered by third parties, in order to provide our solutions and run our business, sometimes by a single-source supplier;
our potential inability to compete successfully against current and future competitors;
Shopify Capital and offering merchant cash advances;
our pricing decisions for our solutions;
acquisitions and investments;

3


provisions of our financial instruments;
our potential inability to raise additional funds as may be needed to pursue our growth strategy or continue our operations, on favorable terms or at all;
unanticipated changes in effective tax rates or adverse outcomes resulting from examination of our income or other tax returns;
new tax laws that could be enacted or existing laws that could be applied to us or our merchants;
being required to collect federal, state and local business taxes and sales and use taxes in additional jurisdictions or for past sales;
our tax loss carryforwards;
our dependence upon buyers’ and merchants’ access to, and willingness to use, the internet for commerce;
ownership of our shares;
our sensitivity to interest and exchange rate fluctuations;
our concentration of credit risk, and the ability to mitigate that risk using third parties; and
the risk of inflation.

Although we believe that the plans, intentions, expectations, assumptions and strategies reflected in our forward-looking statements are reasonable, these statements relate to future events or our future financial performance, and involve known and unknown risks, uncertainties and other factors which are, in some cases, beyond our control. If one or more of these risks or uncertainties occur, or if our underlying assumptions prove to be incorrect, actual results may vary significantly from those implied or projected by the forward-looking statements. No forward-looking statement is a guarantee of future results. You should read this MD&A and the documents that we reference in this MD&A completely and with the understanding that our actual future results may be materially different from any future results expressed or implied by these forward-looking statements.

The forward-looking statements in this MD&A represent our views as of the date of this MD&A. We anticipate that subsequent events and developments may cause our views to change. However, while we may elect to update these forward-looking statements at some point in the future, we have no current intention of doing so except to the extent required by applicable law. Therefore, these forward-looking statements do not represent our views as of any date other than the date of this MD&A.

Overview

Shopify is the leading cloud-based, multi-channel commerce platform. Shopify builds web- and mobile-based software and lets merchants easily set up beautiful online storefronts that are rich with retail functionality. Merchants use our software to run their business across all of their sales channels, including web and mobile storefronts, physical retail locations, social media storefronts, and marketplaces. The Shopify platform provides merchants with a single view of their business and customers across all of their sales channels and enables them to manage products and inventory, process orders and payments, ship orders, build customer relationships and leverage analytics and reporting all from one integrated back office.

In an era where social media, cloud computing, mobile devices and data analytics are creating new possibilities for commerce, Shopify provides differentiated value by offering merchants:

A multi-channel front end. Our software enables merchants to easily display, manage and sell their products across over a dozen different sales channels, including web and mobile storefronts, physical retail locations, pop-up shops, social media storefronts, apps, buy buttons, and marketplaces. The Shopify API has been developed to support custom storefronts that let merchants sell anywhere, in any language.

A single integrated back end. Our software provides one single integrated, easy-to-use back end that merchants use to manage their business and buyers across these multiple sales channels. Merchants use their Shopify dashboard to manage products and inventory, process orders and payments, ship orders, build customer relationships, leverage analytics and reporting, and access financing.


4


A data advantage. Our software is delivered to merchants as a service, and operates on a shared infrastructure. With each new transaction processed, we grow our data proficiency. This cloud-based infrastructure not only relieves merchants from running and securing their own hardware; it also consolidates data generated by the interactions between buyers and merchants’ shops, as well as those of our merchants on the Shopify platform, providing rich data to inform both our own decisions as well as those of our merchants.

Shopify also enables merchants to build their own brand, leverage mobile technology, and handle massive traffic spikes with flexible infrastructure.

Brand ownership. Unlike an online marketplace, Shopify is designed to help our merchants own their brand and make their buyer experience memorable and distinctive. We recognize that in a world where buyers have more choices than ever before, a merchant’s brand is increasingly important. If a buyer searches a third-party marketplace or ecommerce site and selects a merchant’s product from among thousands of search results, the buyer is more likely to remember the brand of the third-party site than the brand of the merchant. The Shopify platform is designed to allow a merchant to keep their brand present in every interaction to help build buyer loyalty and competitive advantage against traditional retailers.

Mobile. As ecommerce expands as a percentage of overall retail transactions, today’s buyers expect to be able to transact anywhere, anytime, on any device through an experience that is simple, seamless and secure. As transactions over mobile devices now represent the majority of transactions across online stores powered by Shopify, the mobile experience is a merchants’ primary and most important interaction with online buyers. For several years Shopify has focused on enabling mobile commerce, and the Shopify platform now includes a mobile-optimized checkout system, designed to enable merchants' buyers to more easily buy products over mobile websites. Our merchants are now able to offer their buyers the ability to quickly and securely check out by using Shopify Pay and Apple Pay on the web, and we continue to explore other new ways to accelerate checkout. Shopify’s mobile capabilities are not limited to the front end: merchants who are often on-the-go find themselves managing their storefronts via their mobile devices, as Shopify continues to strive to make it ever-easier to do so.

Infrastructure. We build our platform to address the growing challenges facing merchants with the aim of making complex tasks simple. The Shopify platform is engineered to enterprise-level standards and functionality while being designed for simplicity and ease of use. We also design our platform with a robust technical infrastructure able to manage large spikes in traffic that accompany events such as new product releases, holiday shopping seasons and flash sales. We are constantly innovating and enhancing our platform, with our continuously deployed, multi-tenant architecture ensuring all of our merchants are always using the latest technology.

This combination of ease of use with enterprise-level functionality allows merchants to start with a Shopify store and grow with our platform to almost any size. Using Shopify, merchants may never need to re-platform. Our Shopify Plus subscription plan was created to accommodate larger merchants, with additional functionality, scalability and support requirements. Shopify Plus is also designed for larger merchants not already on Shopify who want to migrate from their expensive and complex legacy solutions and get more functionality.

A rich ecosystem of app developers, theme designers and other partners, such as digital and service professionals, marketers, photographers, and affiliates has evolved around the Shopify platform. Approximately 16,500 of these partners have referred merchants to Shopify over the last year, and this strong, symbiotic relationship continues to grow. We believe this ecosystem has grown in part due to the platform’s functionality, which is highly extensible and can be expanded through our application program interface ("API") and the approximately 2,200 apps available in the Shopify App Store. The partner ecosystem helps drive the growth of our merchant base, which in turn further accelerates growth of the ecosystem.

Our mission is to make commerce better for everyone, and we believe we can help merchants of nearly all sizes, from aspirational entrepreneurs to large enterprises, and all retail verticals realize their potential at all stages of their business life cycle. While our platform can scale to meet the needs of large merchants, we focus on selling to small and medium-sized businesses and entrepreneurs. Most of our merchants are on subscription plans that cost less than $50 per month, which is in line with our focus of providing cost effective solutions for early stage businesses. In the nine months ended

5


September 30, 2018, our platform facilitated Gross Merchandise Volume ("GMV") of $27.1 billion, representing an increase of 58.2% from the nine months ended September 30, 2017. A detailed description of this metric is presented below in the section entitled, “Key Performance Indicators.”

Our business has experienced rapid growth. During the nine months ended September 30, 2018 our total revenue was $729.4 million, an increase of 61.9% versus the nine months ended September 30, 2017. Our business model has two revenue streams: a recurring subscription component we call subscription solutions and a merchant success-based component we call merchant solutions.
In the nine months ended September 30, 2018, subscription solutions revenues accounted for 45.4% of our total revenues (48.0% in the nine months ended September 30, 2017). We offer a range of plans that increase in price depending on additional features and economic considerations. Our highest-end plan, Shopify Plus, is offered at a starting rate that is several times that of our standard Shopify plans. Shopify Plus caters to merchants with higher-volume sales and offers additional functionality, scalability and support requirements, including a dedicated Merchant Success Manager. Nestle, Red Bull, Rebecca Minkoff, and Kylie Cosmetics are a few of the Shopify Plus merchants seeking a reliable, cost-effective and scalable commerce solution. The flexibility of our pricing plans is designed to help our merchants grow in a cost-effective manner and to provide more advanced features and support as their business needs evolve.
Revenue from subscription solutions is generated through the sale of subscriptions to our platform as well as from the sale of themes, apps, the registration of domain names, and the collection of variable platform fees. Our merchants typically enter into monthly subscription agreements. The revenue from these agreements is recognized ratably over the relative period and therefore we have deferred revenue on our balance sheet. We do not consider this deferred revenue balance to be a good indicator of future revenue. Instead, we believe Monthly Recurring Revenue ("MRR") is most closely correlated with the long-term value of our merchant relationships. Subscription solutions revenues increased from $216.1 million in the nine months ended September 30, 2017 to $331.4 million in the nine months ended September 30, 2018, representing an increase of 53.4%. As of September 30, 2018, MRR totaled $37.9 million, representing an increase of 41.1% relative to MRR at September 30, 2017. Subscription solutions revenue has been growing at a faster rate than MRR due to apps and platform fees increasing as a percentage of total subscription solutions. A detailed description of this metric is presented below in the section entitled, "Key Performance Indicators".
We offer a variety of merchant solutions that are designed to add value to our merchants and augment our subscription solutions. During the nine months ended September 30, 2018, merchant solutions revenues accounted for 54.6% of total revenues (52.0% in the nine months ended September 30, 2017). We principally generate merchant solutions revenues from payment processing fees from Shopify Payments. Shopify Payments is a fully integrated payment processing service that allows our merchants to accept and process payment cards online and offline. In addition to payment processing fees from Shopify Payments, we also generate merchant solutions revenue from transaction fees, Shopify Capital, Shopify Shipping, referral fees from partners, and sales of point-of-sale ("POS") hardware. Our merchant solutions revenues are directionally correlated with the level of GMV that our merchants process through our platform. Merchant solutions revenues increased from $234.4 million in the nine months ended September 30, 2017, to $397.9 million in the nine months ended September 30, 2018, representing an increase of 69.8%.
Our business model is driven by our ability to attract new merchants, retain revenue from existing merchants, and increase sales to both new and existing merchants. Our merchants represent a wide array of retail verticals and business sizes and no single merchant has ever represented more than five percent of our total revenues in a single reporting period. We believe that our future success is dependent on many factors, including our ability to grow our merchant base, improve our platform to help our merchants sell more, build more sales channels and additional functionality to make our merchants more effective, grow our ecosystem of partners that bolster the functionality of our platform, create and strengthen relationships with referral partners, and build with a focus on maximizing long-term value.
We have focused on rapidly growing our business and plan to continue making investments to drive future growth. We believe that our investments will increase our revenue base, improve the retention of this base and strengthen our ability to increase sales to our merchants.

6


Key Performance Indicators

Key performance indicators, which we do not consider to be non-GAAP measures, that we use to evaluate our business, measure our performance, identify trends affecting our business, formulate financial projections and make strategic decisions include Monthly Recurring Revenue ("MRR") and Gross Merchandise Volume ("GMV"), which we report quarterly, and Monthly Billings Retention Rate ("MBRR"), which we report annually. Our key performance indicators may be calculated in a manner different than similar key performance indicators used by other companies.

The following table sets forth the key performance indicators that we use to evaluate our business for the three and nine months ended September 30, 2018 and 2017.
 
Three months ended September 30,
 
Nine months ended September 30,
 
2018
 
2017
 
2018
 
2017
 
(in thousands)
 
(in thousands)
Monthly Recurring Revenue
$
37,855

 
$
26,837

 
$
37,855

 
$
26,837

Gross Merchandise Volume
$
9,994,608

 
$
6,430,900

 
$
27,082,729

 
$
17,119,464


Monthly Recurring Revenue

We calculate MRR at the end of each period by multiplying the number of merchants who have subscription plans with us at the period end date by the average monthly subscription plan fee in effect on the last day of that period, assuming they maintain their subscription plans the following month. MRR allows us to average our various pricing plans and billing periods into a single, consistent number that we can track over time. We also analyze the factors that make up MRR, specifically the number of paying merchants using our platform and changes in our average revenue earned from subscription plan fees per paying merchant. In addition, we use MRR to forecast monthly, quarterly and annual subscription plan revenue, which makes up the majority of our subscriptions solutions revenue. We had $37.9 million of MRR as at September 30, 2018.

Gross Merchandise Volume

GMV is the total dollar value of orders facilitated through our platform in the period, net of refunds, and inclusive of shipping and handling, duty and value-added taxes. GMV does not represent revenue earned by us. However, the volume of GMV facilitated through our platform is an indicator of the success of our merchants and the strength of our platform. Our merchant solutions revenues are also directionally correlated with the level of GMV facilitated through our platform. For the three months ended September 30, 2018 and 2017, we facilitated GMV of $10.0 billion and $6.4 billion, respectively. For the nine months ended September 30, 2018 and 2017, we facilitated GMV of $27.1 billion and $17.1 billion, respectively.

Factors Affecting the Comparability of Our Results

Change in Revenue Mix

As a result of the continued growth of Shopify Payments, Shopify Capital, Shopify Shipping, transaction fees, and revenue sharing agreements, our revenues from merchant solutions have generally increased significantly. Merchant solutions are intended to complement subscription solutions by providing additional value to our merchants and increasing their use of our platform. Gross profit margins on Shopify Payments, the biggest driver of merchant solutions revenue, are typically lower than on subscription solutions due to the associated third-party costs of providing this solution. We view this revenue stream as beneficial to our operating margins, as Shopify Payments requires significantly less sales and marketing and research and development expense than Shopify’s core subscription business. The lower margins on merchant solutions compared to subscription solutions means that the continued growth of merchant solutions may cause a decline in our overall gross margin percentage.



7


Seasonality

Our merchant solutions revenues are directionally correlated with the level of GMV that our merchants facilitated through our platform. Our merchants typically process additional GMV during the fourth quarter holiday season. As a result, we have historically generated higher merchant solutions revenues in our fourth quarter than in other quarters. While we believe that this seasonality has affected and will continue to affect our quarterly results, our rapid growth has largely masked seasonal trends to date. As a result of the continued growth of our merchant solutions offerings, we believe that our business may become more seasonal in the future and that historical patterns in our business may not be a reliable indicator of our future performance.

Foreign Currency Fluctuations

While most of our revenues are denominated in U.S. dollars, a significant portion of our operating expenses are incurred in Canadian dollars. As a result, our results of operations will be adversely impacted by an increase in the value of the Canadian dollar relative to the U.S. dollar. In addition, a portion of Shopify Payments revenue is based on the local currency of the country in which the applicable merchant is located and these transactions expose us to currency fluctuations to the extent non-U.S. dollar based payment processing and other merchant solutions revenues increase. Refer to the "Quantitative and Qualitative Disclosures about Market Risk—Foreign Currency Exchange Risk" section below for additional information on the effect on reported results of changes in foreign exchange rates.

Key Components of Results of Operations

There have been no significant changes to the key components of results of our operations during the nine months ended September 30, 2018. See Management's Discussion and Analysis dated February 15, 2018 as well as our 40-F for the year ended December 31, 2017 for details on the key components of results of operations.

8


Quarterly Results of Operations

The following table sets forth our results of operations for the three and nine months ended September 30, 2018 and 2017.
 
Three months ended September 30,
 
Nine months ended September 30,
 
2018
 
2017
 
2018
 
2017
 
(in thousands, except share and per share data)
Revenues:
 
 
 
 
 
 
 
Subscription solutions
$
120,517

 
$
82,435

 
$
331,436

 
$
216,113

Merchant solutions
149,547

 
89,021

 
397,931

 
234,377

 
270,064

 
171,456

 
729,367

 
450,490

Cost of revenues(1):
 
 
 
 
 
 
 
Subscription solutions
26,600

 
15,458

 
74,284

 
41,400

Merchant solutions
93,737

 
55,971

 
244,559

 
149,982

 
120,337

 
71,429

 
318,843

 
191,382

Gross profit
149,727

 
100,027

 
410,524

 
259,108

Operating expenses:
 
 
 
 
 
 
 
Sales and marketing(1)
91,635

 
58,314

 
254,906

 
158,520

Research and development(1)
61,629

 
36,350

 
163,650

 
95,658

General and administrative(1)
27,831

 
18,039

 
74,430

 
47,974

Total operating expenses
181,095

 
112,703

 
492,986

 
302,152

Loss from operations
(31,368
)
 
(12,676
)
 
(82,462
)
 
(43,044
)
Other income:
 
 
 
 
 
 
 
Interest income, net
8,078

 
2,734

 
20,171

 
4,884

Foreign exchange gain (loss)
106

 
562

 
(748
)
 
1,152

 
8,184

 
3,296

 
19,423

 
6,036

Net loss
$
(23,184
)
 
$
(9,380
)
 
$
(63,039
)
 
$
(37,008
)
Basic and diluted net loss per share attributable to shareholders
$
(0.22
)
 
$
(0.09
)
 
$
(0.60
)
 
$
(0.39
)
Weighted average shares used to compute basic and diluted net loss per share attributable to shareholders
106,647,222

 
98,777,975

 
104,976,730

 
94,502,097


(1) Includes stock-based compensation expense and related payroll taxes as follows:
 
Three months ended September 30,
 
Nine months ended September 30,
 
2018
 
2017
 
2018
 
2017
 
(in thousands)
Cost of revenues
$
655

 
$
355

 
$
1,781

 
$
911

Sales and marketing
6,397

 
2,729

 
17,415

 
6,694

Research and development
15,669

 
9,324

 
42,806

 
23,717

General and administrative
5,007

 
1,981

 
12,334

 
6,183

 
$
27,728

 
$
14,389

 
$
74,336

 
$
37,505




9


Revenues

 
Three months ended September 30,
 
2018 vs. 2017
 
Nine months ended September 30,
 
2018 vs. 2017
 
2018
 
2017
 
% Change
 
2018
 
2017
 
% Change
 
(in thousands, except percentages)
Revenues:
 
 
 
 
 
 
 
 
 
 
 
Subscription solutions
$
120,517

 
$
82,435

 
46.2
%
 
$
331,436

 
$
216,113

 
53.4
%
Merchant solutions
149,547

 
89,021

 
68.0
%
 
397,931

 
234,377

 
69.8
%
 
$
270,064

 
$
171,456

 
57.5
%
 
$
729,367

 
$
450,490

 
61.9
%
Percentage of revenues:
 
 
 
 
 
 
 
 
 
 
 
Subscription solutions
44.6
%
 
48.1
%
 
 
 
45.4
%
 
48.0
%
 
 
Merchant solutions
55.4
%
 
51.9
%
 
 
 
54.6
%
 
52.0
%
 
 
Total revenues
100.0
%
 
100.0
%
 
 
 
100.0
%
 
100.0
%
 
 

Subscription Solutions

Subscription solutions revenues increased $38.1 million, or 46.2%, for the three months ended September 30, 2018 compared to the same period in 2017. The period over period increase was primarily a result of growth in MRR, which was driven largely by the higher number of merchants using our platform.

Subscription solutions revenue increased $115.3 million, or 53.4%, for the nine months ended September 30, 2018 compared to the same period in 2017. The period over period increase was primarily a result of growth in MRR, which was driven largely by the higher number of merchants using our platform.

Merchant Solutions

Merchant solutions revenues increased $60.5 million, or 68.0%, for the three months ended September 30, 2018 compared to the same period in 2017. The increase in merchant solutions revenues was primarily a result of Shopify Payments revenue growing in the three months ended September 30, 2018 compared to the same period in 2017. This increase was a result of an increase in the number of merchants using our platform, continued expansion into new geographical regions, and an increase in our Shopify Payments penetration rate, which was 41.1%, resulting in GMV of $4.1 billion that was facilitated using Shopify Payments for the three months ended September 30, 2018. This compares to a penetration rate of 37.3% resulting in GMV of $2.4 billion that was facilitated using Shopify Payments in the same period in 2017.

Merchant solutions revenues increased $163.6 million, or 69.8%, for the nine months ended September 30, 2018 compared to the same period in 2017. The increase in merchant solutions revenues was primarily as a result of Shopify Payments revenue growing in the nine months ended September 30, 2018 compared to the same period in 2017. The continued growth of Shopify Payments revenue was a result of growth in the number of merchants using the platform, continued expansion into new geographical regions, and an increase in our Shopify Payments penetration rate, which was 39.9%, resulting in GMV of $10.8 billion that was facilitated using Shopify Payments for the nine months ended September 30, 2018. This compares to a penetration rate of 37.6% resulting in GMV of $6.4 billion that was facilitated using Shopify Payments in the same period in 2017.

In addition to the increase in revenue from Shopify Payments, revenue from transaction fees, referral fees from partners, Shopify Capital, and Shopify Shipping increased during the three and nine months ended September 30, 2018 compared to the same periods in 2017, as a result of the increase in GMV facilitated through our platform compared to the same period in 2017.


10


Cost of Revenues

 
Three months ended September 30,
 
2018 vs. 2017
 
Nine months ended September 30,
 
2018 vs. 2017
 
2018
 
2017
 
% Change
 
2018
 
2017
 
% Change
 
(in thousands, except percentages)
Cost of revenues:
 
 
 
 
 
 
 
 
 
 
 
Cost of subscription solutions
$
26,600

 
$
15,458

 
72.1
%
 
$
74,284

 
$
41,400

 
79.4
%
Cost of merchant solutions
93,737

 
55,971

 
67.5
%
 
244,559

 
149,982

 
63.1
%
Total cost of revenues
$
120,337

 
$
71,429

 
68.5
%
 
$
318,843

 
$
191,382

 
66.6
%
Percentage of revenues:
 
 
 
 
 
 
 
 
 
 
 
Cost of subscription solutions
9.8
%
 
9.0
%
 
 
 
10.2
%
 
9.2
%
 
 
Cost of merchant solutions
34.7
%
 
32.6
%
 
 
 
33.5
%
 
33.3
%
 
 
 
44.5
%
 
41.6
%
 
 
 
43.7
%
 
42.5
%
 
 

Cost of Subscription Solutions
Cost of subscription solutions increased $11.1 million, or 72.1%, for the three months ended September 30, 2018 compared to the same period in 2017. The increase was primarily due to higher third-party infrastructure and hosting costs. The increase was also due to an increase in the costs necessary to support a greater number of merchants using our platform, resulting in an increase in: employee-related costs, credit card fees for processing merchant billings, payments to third-party partners for the registration of domain names, and payments to third-party theme developers. As a percentage of revenues, cost of subscription solutions increased from 9.0% in the three months ended September 30, 2017 to 9.8% in the three months ended September 30, 2018 due to increasing the functionality and flexibility of our hosting infrastructure by outsourcing it to a third-party.
Cost of subscription solutions increased $32.9 million, or 79.4%, for the nine months ended September 30, 2018 compared to the same period in 2017. The increase was primarily due to higher third-party infrastructure and hosting costs. The increase was also due to an increase in the costs necessary to support a greater number of merchants using our platform, resulting in an increase in: employee-related costs, credit card fees for processing merchant billings, payments to third-party partners for the registration of domain names, and payments to third-party theme developers. As a percentage of revenues, costs of subscription solutions increased from 9.2% in the nine months ended September 30, 2017 to 10.2% in the nine months ended September 30, 2018 due to the transition to outsourcing our hosting infrastructure.

Cost of Merchant Solutions

Cost of merchant solutions increased $37.8 million, or 67.5%, for the three months ended September 30, 2018 compared to the same period in 2017. The increase was primarily due to the increase in GMV facilitated through Shopify Payments, which resulted in higher payment processing and interchange fees. The increase was also due to higher product costs associated with expanding our product offerings. Cost of merchant solutions as a percentage of revenues increased from 32.6% in the three months ended September 30, 2017 to 34.7% in the three months ended September 30, 2018, mainly as a result of Shopify Payments representing a larger percentage of total revenue.

Cost of merchant solutions increased $94.6 million, or 63.1%, for the nine months ended September 30, 2018 compared to the same period in 2017. The increase was primarily due to the increase in GMV facilitated through Shopify Payments, which resulted in higher payment processing and interchange fees. The increase was also due to higher product costs associated with expanding our product offerings and higher amortization of capitalized software. Cost of merchant

11


solutions as a percentage of revenues increased from 33.3% in the nine months ended September 30, 2017 to 33.5% in the nine months ended September 30, 2018, mainly as a result of the higher product costs.

Gross Profit

 
Three months ended September 30,
 
2018 vs. 2017
 
Nine months ended September 30,
 
2018 vs. 2017
 
2018
 
2017
 
% Change
 
2018
 
2017
 
% Change
 
(in thousands, except percentages)
 
Gross profit
$
149,727

 
$
100,027

 
49.7
%
 
$
410,524

 
$
259,108

 
58.4
%
Percentage of total revenues
55.4
%
 
58.3
%
 
 
 
56.3
%
 
57.5
%
 
 

Gross profit increased $49.7 million, or 49.7%, for the three months ended September 30, 2018 compared to the same period in 2017. As a percentage of total revenues, gross profit decreased from 58.3% in the three months ended September 30, 2017 to 55.4% in the three months ended September 30, 2018, principally due to the impact of increasing the functionality and flexibility of our hosting infrastructure by outsourcing it to a third-party and Shopify Payments representing a larger percentage of total revenue. This was partly offset by the growth of higher-margin merchant solutions products relative to our other revenue streams, namely Shopify Capital, referral fees from partners, and Shopify Shipping.

Gross profit increased $151.4 million, or 58.4%, for the nine months ended September 30, 2018 compared to the same period in 2017. As a percentage of total revenues, gross profit decreased from 57.5% in the nine months ended September 30, 2017 to 56.3% in the nine months ended September 30, 2018 due to the impact of the transition to outsourcing hosting costs, higher product costs, and an increase in support costs. This was partly offset by the relative growth of higher-margin merchant solutions products, namely referral fees from partners, Shopify Capital, and Shopify Shipping.
 
Operating Expenses

Sales and Marketing
 
Three months ended September 30,
 
2018 vs. 2017
 
Nine months ended September 30,
 
2018 vs. 2017
 
2018
 
2017
 
% Change
 
2018
 
2017
 
% Change
 
(in thousands, except percentages)
Sales and marketing
$
91,635

 
$
58,314

 
57.1
%
 
$
254,906

 
$
158,520

 
60.8
%
Percentage of total revenues
33.9
%
 
34.0
%
 
 
 
34.9
%
 
35.2
%
 
 

Sales and marketing expenses increased $33.3 million, or 57.1%, for the three months ended September 30, 2018 compared to the same period in 2017, due to an increase of $22.2 million in employee-related costs ($3.7 million of which related to stock-based compensation and related payroll taxes), an increase of $10.6 million in marketing programs, such as advertisements on search engines and social media, as well as payments to partners, all of which support the growth of our business, and an increase of $1.4 million related to computer hardware and software.

Sales and marketing expenses increased $96.4 million, or 60.8%, for the nine months ended September 30, 2018 compared to the same period in 2017, due to an increase of $62.3 million in employee-related costs ($10.8 million of which related to stock-based compensation and related payroll taxes), an increase of $31.5 million in marketing programs, such as advertisements on search engines and social media, as well as payments to partners, all of which support the growth of our business, and an increase of $3.3 million related to computer hardware and software.


12


Research and Development
 
Three months ended September 30,
 
2018 vs. 2017
 
Nine months ended September 30,
 
2018 vs. 2017
 
2018
 
2017
 
% Change
 
2018
 
2017
 
% Change
 
(in thousands, except percentages)
Research and development
$
61,629

 
$
36,350

 
69.5
%
 
$
163,650

 
$
95,658

 
71.1
%
Percentage of total revenues
22.8
%
 
21.2
%
 
 
 
22.4
%
 
21.2
%
 
 

Research and development expenses increased $25.3 million, or 69.5%, for the three months ended September 30, 2018 compared to the same period in 2017, due to an increase of $23.2 million in employee-related costs ($6.5 million of which related to stock-based compensation and related payroll taxes), a $1.2 million increase in computer software costs, and a $0.9 million increase in professional services fees, all as a result of the growth in our employee base and expanded development programs.

Research and development expenses increased $68.0 million, or 71.1%, for the nine months ended September 30, 2018 compared to the same period in 2017, due to an increase of $63.9 million in employee-related costs ($19.0 million of which related to stock-based compensation and related payroll taxes), a $2.3 million increase in computer software costs and third-party licensing fees, and a $1.3 million increase in professional services fees, all as a result of the growth in our employee base and expanded development programs.

General and Administrative
 
Three months ended September 30,
 
2018 vs. 2017
 
Nine months ended September 30,
 
2018 vs. 2017
 
2018
 
2017
 
% Change
 
2018
 
2017
 
% Change
 
(in thousands, except percentages)
General and administrative
$
27,831

 
$
18,039

 
54.3
%
 
$
74,430

 
$
47,974

 
55.1
%
Percentage of total revenues
10.3
%
 
10.5
%
 
 
 
10.2
%
 
10.6
%
 
 

General and administrative expenses increased $9.8 million, or 54.3%, for the three months ended September 30, 2018 compared to the same period in 2017, due to an increase of $9.4 million in employee-related costs ($3.0 million of which related to stock-based compensation and related payroll taxes), a $1.1 million increase in sales and use taxes, a $0.9 million increase in professional services fees for legal and tax services related to our international expansion, a $0.3 million increase in losses and insurance costs related to Shopify Capital, and a $0.3 million increase in computer and software costs. These increases were offset by a $2.2 million decrease in Shopify Payments losses due to improved operational performance around underwriting.

General and administrative expenses increased $26.5 million, or 55.1%, for the nine months ended September 30, 2018 compared to the same period in 2017, due to an increase of $22.6 million in employee-related costs ($6.5 million of which related to stock-based compensation and related payroll taxes), a $2.6 million increase in professional services fees for legal and tax services, a $2.4 million increase in losses and insurance costs related to Shopify Capital, a $2.1 million increase in sales and use taxes, a $1.0 million increase in computer and software costs, and a $0.4 million increase in finance related costs. These increases were offset by a $4.7 million decrease in Shopify Payments losses due to improved operational performance around underwriting.

13


Other Income (Expenses)
 
Three months ended September 30,
 
2018 vs. 2017
 
Nine months ended September 30,
 
2018 vs. 2017
 
2018
 
2017
 
% Change
 
2018
 
2017
 
% Change
 
(in thousands, except percentages)
Other income (expenses), net
$
8,184

 
$
3,296

 
*
 
$
19,423

 
$
6,036

 
*
*
Not a meaningful comparison

In the three months ended September 30, 2018 we had other income of $8.2 million, compared to other income of $3.3 million in the same period in 2017. The increase was driven mainly by an increase in interest income of $5.3 million, primarily as a result of our increased cash, cash equivalents and marketable securities balances. This was slightly offset by the fact that the foreign exchange gain of $0.6 million in 2017 decreased to $0.1 million in 2018 resulting in a decrease of $0.5 million.

In the nine months ended September 30, 2018 we had other income of $19.4 million, compared to other income of $6.0 million in the same period in 2017. The increase was driven mainly by an increase in interest income of $15.3 million as a result of our increased cash, cash equivalents and marketable securities balances. This was slightly offset by the fact that we went from a foreign exchange gain of $1.2 million in 2017 to a loss in 2018 of $0.7 million, which resulted in a decrease of $1.9 million.


14


Summary of Quarterly Results

The following table sets forth selected unaudited quarterly results of operations data for each of the eight quarters ended September 30, 2018. The information for each of these quarters has been derived from unaudited condensed consolidated financial statements that were prepared on the same basis as the audited annual financial statements and, in the opinion of management, reflects all adjustments, which includes only normal recurring adjustments, necessary for the fair presentation of the results of operations for these periods in accordance with U.S. GAAP. This data should be read in conjunction with our unaudited condensed consolidated financial statements and audited consolidated financial statements and related notes for the relevant period. These quarterly operating results are not necessarily indicative of our operating results for a full year or any future period.
 
Three months ended 
 
Sep 30, 2018
 
June 30, 2018
 
Mar 31, 2018
 
Dec 31, 2017
 
Sep 30, 2017
 
June 30, 2017
 
Mar 31, 2017
 
Dec 31, 2016
 
(in thousands, except per share data)
Revenues:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Subscription solutions
$
120,517

 
$
110,721

 
$
100,198

 
$
93,918

 
$
82,435

 
$
71,598

 
$
62,080

 
$
56,387

Merchant solutions
149,547

 
134,242

 
114,142

 
128,896

 
89,021

 
80,057

 
65,299

 
73,996

 
270,064

 
244,963

 
214,340

 
222,814

 
171,456

 
151,655

 
127,379

 
130,383

Cost of revenues:(1)
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Subscription solutions
26,600

 
$
24,524

 
23,160

 
19,867

 
15,458

 
13,688

 
12,254

 
11,593

Merchant solutions
93,737

 
83,484

 
67,338

 
81,802

 
55,971

 
51,127

 
42,884

 
50,655

 
120,337

 
108,008

 
90,498

 
101,669

 
71,429

 
64,815

 
55,138

 
62,248

Gross profit
149,727

 
136,955

 
123,842

 
121,145

 
100,027

 
86,840

 
72,241

 
68,135

Operating expenses:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Sales and marketing(1)
91,635

 
87,487

 
75,784

 
67,174

 
58,314

 
54,872

 
45,334

 
39,016

Research and development(1)
61,629

 
54,305

 
47,716

 
40,339

 
36,350

 
32,714

 
26,594

 
24,472

General and administrative(1)
27,831

 
25,924

 
20,675

 
19,745

 
18,039

 
15,161

 
14,774

 
13,952

Total operating expenses
181,095

 
167,716

 
144,175

 
127,258

 
112,703

 
102,747

 
86,702

 
77,440

Loss from operations
(31,368
)
 
(30,761
)
 
(20,333
)
 
(6,113
)
 
(12,676
)
 
(15,907
)
 
(14,461
)
 
(9,305
)
Other income
8,184

 
6,808

 
4,431

 
3,126

 
3,296

 
1,877

 
863

 
438

Net loss
$
(23,184
)
 
$
(23,953
)
 
$
(15,902
)
 
$
(2,987
)
 
$
(9,380
)
 
$
(14,030
)
 
$
(13,598
)
 
$
(8,867
)
Basic and diluted net loss per share attributable to shareholders
$
(0.22
)
 
$
(0.23
)
 
$
(0.16
)
 
$
(0.03
)
 
$
(0.09
)
 
$
(0.15
)
 
$
(0.15
)
 
$
(0.10
)
 
(1) Includes stock-based compensation expense and related payroll taxes as follows:
 
Three months ended 
 
Sep 30, 2018
 
June 30, 2018
 
Mar 31, 2018
 
Dec 31, 2017
 
Sep 30, 2017
 
June 30, 2017
 
Mar 31, 2017
 
Dec 31, 2016
 
(in thousands)
Cost of revenues
$
655

 
$
637

 
$
489

 
$
370

 
$
355

 
$
307

 
$
249

 
$
216

Sales and marketing
6,397

 
6,249

 
4,769

 
3,182

 
2,729

 
2,305

 
1,660

 
1,424

Research and development
15,669

 
15,221

 
11,916

 
10,843

 
9,324

 
8,075

 
6,318

 
5,462

General and administrative
5,007

 
4,386

 
2,941

 
3,302

 
1,981

 
2,282

 
1,920

 
1,396

 
$
27,728

 
$
26,493

 
$
20,115

 
$
17,697

 
$
14,389

 
$
12,969

 
$
10,147

 
$
8,498

 

15


The following table sets forth selected unaudited quarterly statements of operations data as a percentage of total revenues for each of the eight quarters ended September 30, 2018.
 
Three months ended 
 
Sep 30, 2018
 
June 30, 2018
 
Mar 31, 2018
 
Dec 31, 2017
 
Sep 30, 2017
 
June 30, 2017
 
Mar 31, 2017
 
Dec 31, 2016
Revenues
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Subscription solutions
44.6
 %
 
45.2
 %
 
46.7
 %
 
42.2
 %
 
48.1
 %
 
47.2
 %
 
48.7
 %
 
43.2
 %
Merchant solutions
55.4
 %
 
54.8
 %
 
53.3
 %
 
57.8
 %
 
51.9
 %
 
52.8
 %
 
51.3
 %
 
56.8
 %
 
100.0
 %
 
100.0
 %
 
100.0
 %
 
100.0
 %
 
100.0
 %

100.0
 %
 
100.0
 %

100.0
 %
Cost of revenues
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Subscription solutions
9.8
 %
 
10.0
 %
 
10.8
 %
 
8.9
 %
 
9.0
 %
 
9.0
 %
 
9.6
 %
 
8.9
 %
Merchant solutions
34.7
 %
 
34.1
 %
 
31.4
 %
 
36.7
 %
 
32.6
 %
 
33.7
 %
 
33.7
 %
 
38.9
 %
 
44.5
 %
 
44.1
 %
 
42.2
 %
 
45.6
 %
 
41.6
 %

42.7
 %
 
43.3
 %

47.7
 %
Gross profit
55.4
 %
 
55.9
 %
 
57.8
 %
 
54.4
 %
 
58.4
 %
 
57.3
 %
 
56.7
 %
 
52.3
 %
Operating expenses:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Sales and marketing
33.9
 %
 
35.7
 %
 
35.4
 %
 
30.1
 %
 
34.0
 %
 
36.2
 %
 
35.6
 %
 
29.9
 %
Research and development
22.8
 %
 
22.2
 %
 
22.3
 %
 
18.1
 %
 
21.2
 %
 
21.6
 %
 
20.9
 %
 
18.8
 %
General and administrative
10.3
 %
 
10.6
 %
 
9.6
 %
 
8.9
 %
 
10.5
 %
 
10.0
 %
 
11.6
 %
 
10.7
 %
 
67.0
 %
 
68.5
 %
 
67.3
 %
 
57.1
 %
 
65.7
 %

67.8
 %
 
68.1
 %

59.4
 %
Loss from operations
(11.6
)%
 
(12.6
)%
 
(9.5
)%
 
(2.7
)%
 
(7.4
)%
 
(10.5
)%
 
(11.4
)%
 
(7.1
)%
Other income
3.0
 %
 
2.8
 %
 
2.1
 %
 
1.4
 %
 
1.9
 %
 
1.2
 %
 
0.7
 %
 
0.3
 %
Net loss
(8.6
)%
 
(9.8
)%
 
(7.4
)%
 
(1.3
)%
 
(5.5
)%
 
(9.3
)%
 
(10.7
)%
 
(6.8
)%

We believe that year-over-year comparisons are more meaningful than our sequential results due to seasonality in our business. While we believe that this seasonality has affected and will continue to affect our quarterly results, our rapid growth has largely masked seasonal trends to date. Our merchant solutions revenues are directionally correlated with our merchants' GMV. Our merchants' GMV typically increases during the holiday season. As a result, we have historically generated higher merchant solutions revenues in our fourth quarter than in other quarters. As a result of the continued growth of our merchant solutions offerings, we believe that our business may become more seasonal in the future, and that historical patterns in our business may not be a reliable indicator of our future performance.

Quarterly Revenue and Gross Margin Trends

Revenues experienced a seasonal decrease in our first quarters as buyers typically reduce their spending following the holiday season resulting in a seasonal decrease in GMV per merchant, which was not completely offset by merchant and MRR growth. Subsequently, revenues have increased each remaining quarter as a result of merchant and MRR growth which also led to GMV growth. Our merchants have processed additional GMV during the fourth quarter holiday seasons, and as a result we have generated higher merchant solutions revenues in our fourth quarters compared to other quarters. As a result of the continued growth of our merchant solutions offerings, we believe that our business may become more seasonal in the future.

Our gross margin percentage has varied over the past eight quarters and is generally driven by the mix between our higher margin subscription solutions revenue and lower margin merchant solutions revenue. While our total revenues have increased in recent periods, the mix has shifted towards merchant solutions revenue, most notably in the fourth quarter due to higher holiday volume of orders facilitated and the resulting Shopify Payments revenue during this period. We expect this overall trend to continue over time.

Quarterly Operating Expenses Trends

Total operating expenses have increased sequentially for each period presented primarily due to the addition of personnel in connection with the expansion of our business as well as additional marketing initiatives to attract potential merchants.

16


Key Balance Sheet Information
 
September 30, 2018
 
December 31, 2017
 
(in thousands)
Cash, cash equivalents and marketable securities
$
1,578,225

 
$
938,039

Total assets
1,841,694

 
1,113,564

Total liabilities
169,616

 
112,464

Total non-current liabilities
22,669

 
17,710


Total assets increased $728.1 million as at September 30, 2018 compared to December 31, 2017, principally due to our sale of Class A subordinate voting shares, which closed in February 2018. The offering raised, net of commissions and offering expenses, $647.0 million of cash, which has been subsequently used to purchase marketable securities and to support the growth of Shopify Capital. The growth of Shopify Capital resulted in an increase of $52.4 million in merchant cash advances receivable. Total liabilities increased by $57.2 million, principally as a result of an increase in accounts payable and accrued liabilities of $45.3 million, which was due to an increase in payment processing and interchange fees, third-party infrastructure costs, payroll liabilities, foreign exchange forward contract liabilities, and costs related to marketing. These were partly offset by a decrease in our provision for expected Shopify Payments losses. The growth in sales of our subscription solutions offering resulted in an increase of deferred revenue of $6.7 million. Construction related to our new offices led to an increase in lease incentive liabilities of $5.3 million.

Liquidity and Capital Resources

To date, we have financed our operations primarily through the sale of equity securities, raising approximately $1.7 billion, net of issuance costs, from investors.

In August 2016, we completed a public offering of Class A subordinate voting shares for an aggregate amount of $329.9 million, which consisted of a treasury offering by us and a secondary offering by certain of our shareholders. The Company received net proceeds of $224.4 million from the public offering.

In May 2017, the Company completed a public offering, in which it issued and sold 5,500,000 Class A subordinate voting shares at a public offering price of $91.00 per share. Subsequently, in June 2017, the Company issued and sold 825,000 Class A subordinate voting shares at the same price as a result of the underwriters' exercise of their over-allotment option. The Company received total net proceeds of $560.1 million after deducting underwriting discounts and commissions of $14.4 million and other offering expenses of $1.1 million.

In February 2018, the Company completed a public offering, in which it issued and sold 4,800,000 Class A subordinate voting shares at a public offering price of $137.00 per share. The Company received total net proceeds of $647.0 million after deducting offering fees and expenses of $10.6 million.

In July 2018, due to the expiry of our previous short-form base shelf prospectus, we filed a new short-form base shelf prospectus with the Securities Commissions in each of the provinces and territories of Canada, except Quebec, and a corresponding shelf registration statement on Form F-10 with the U.S. Securities and Exchange Commission. The shelf prospectus and registration statement allow Shopify to offer up to $5.0 billion of Class A subordinate voting shares, preferred shares, debt securities, warrants, subscription receipts, units, or any combination thereof, from time to time during the 25-month period that the shelf prospectus is effective.
Our principal cash requirements are for working capital and capital expenditures. Excluding current deferred revenue, working capital at September 30, 2018 was $1,627.0 million. Given the ongoing cash generated from operations and our existing cash and cash equivalents, we believe there is sufficient liquidity to meet our current and planned financial obligations over the next 12 months. Our future financing requirements will depend on many factors including our growth rate, subscription renewal activity, the timing and extent of spending to support development of our platform and the expansion of sales and marketing activities. Although we currently are not a party to any material undisclosed agreement and do not have any understanding with any third-parties with respect to potential material investments in,

17


or acquisitions of, businesses or technologies, we may enter into these types of arrangements in the future, which could also require us to seek additional equity or debt financing. Additional funds may not be available on terms favorable to us or at all.

Cash, Cash Equivalents and Marketable Securities

Cash, cash equivalents, and marketable securities increased by $640.2 million to $1,578.2 million as at September 30, 2018 from $938.0 million as at December 31, 2017, primarily as a result of our February 2018 public offering.
Cash equivalents and marketable securities include money market funds, term deposits, U.S. and Canadian federal bonds, corporate bonds, and commercial paper, all maturing within the 12 months from September 30, 2018.

The following table summarizes our total cash, cash equivalents and marketable securities as at September 30, 2018 and 2017 as well as our operating, investing and financing activities for the nine months ended September 30, 2018 and 2017:  
 
Nine months ended September 30,
 
2018
 
2017
 
(in thousands)
Cash, cash equivalents and marketable securities (end of period)
$
1,578,225

 
$
932,417

Net cash provided by (used in):
 
 
 
Operating activities
$
67

 
$
(11,094
)
Investing activities
(566,028
)
 
(525,551
)
Financing activities
669,257

 
570,557

Effect of foreign exchange on cash and cash equivalents
(1,552
)
 
1,924

Net increase in cash and cash equivalents
101,744

 
35,836

Change in marketable securities
538,442

 
498,309

Net increase in cash, cash equivalents and marketable securities
$
640,186

 
$
534,145

 

Cash Flows From Operating Activities

Our largest source of operating cash is from subscription solutions. These payments are typically paid to us at the beginning of the applicable subscription period, except for our Shopify Plus merchants who typically pay us at the end of their monthly billing cycle. We also generate significant cash flows from our Shopify Payments processing fee arrangements, which are received on a daily basis as transactions are processed. Our primary uses of cash from operating activities are for third-party payment processing fees, employee-related expenditures, advancing funds to merchants through Shopify Capital, marketing programs, third-party shipping partners, outsourced hosting costs, and leased facilities.

Net cash provided by operating activities for the nine months ended September 30, 2018 was $0.1 million. When adjusted for non-cash charges of $21.2 million of amortization and depreciation, $68.3 million of stock-based compensation expense, an increase of our provision for uncollectible merchant cash advances of $5.0 million, and unrealized foreign exchange loss of $0.6 million, net loss had a favorable cash impact of $32.1 million. The changes in other operating assets and liabilities resulted in a net cash decrease of $32.1 million for the nine months ended September 30, 2018, which was attributable to: a $57.5 million increase in net merchant cash advances as we continue to grow Shopify Capital; a $22.5 million increase in trade and other receivables; and a $8.3 million increase in other current assets driven primarily by changes in our forward foreign exchange contract assets as well as an increase in deposits and prepaid expenses; and which was offset by: an increase of $44.2 million in accounts payable and accrued liabilities due to an increase in payment processing and interchange fees, third-party infrastructure costs, payroll liabilities, foreign exchange forward contract liabilities, and costs related to marketing, partly offset by a decrease in our provision for expected Shopify Payments losses; an increase of $6.7 million in deferred revenue due to the growth

18


in sales of our subscription solutions; and an increase of $5.3 million in lease incentives related to the ongoing construction at our new offices.

Net cash used in operating activities for the nine months ended September 30, 2017 was $11.1 million. When adjusted for non-cash charges of $15.6 million of amortization and depreciation, $34.2 million of stock-based compensation expense, an increase of our provision for uncollectible merchant cash advances of $2.5 million, and unrealized foreign exchange gains of $1.5 million, net loss had a favorable cash impact of $13.8 million. The changes in other operating assets and liabilities resulted in a net cash decrease of $24.9 million, primarily due to a $40.9 million increase in merchant cash advances offset by a $15.2 million increase in accounts payable and accrued liabilities.

Cash Flows From Investing Activities

To date, cash flows used in investing activities have primarily related to the purchase and sale of marketable securities, purchases of computer and hosting equipment, leasehold improvements and furniture and fixtures to support our expanding infrastructure and workforce, software development costs eligible for capitalization, and business acquisitions.
Net cash used in investing activities in the nine months ended September 30, 2018 was $566.0 million, which was driven by net purchases of $529.6 million in marketable securities, $20.4 million used to purchase property and equipment, which primarily consisted of expenditures on leasehold improvements, $12.3 million used for purchasing and developing software to add functionality to our platform and support our expanding merchant base, and $3.7 million used to make a business acquisition.

Net cash used in investing activities in the nine months ended September 30, 2017 was $525.6 million, reflecting net purchases of $497.7 million in marketable securities. Cash used in investing activities also included $9.3 million used to purchase property and equipment, which primarily consisted of expenditures on leasehold improvements and equipment used in our data centers, $2.9 million used towards the development of software, and $15.7 million used to make a business acquisition.

Cash Flows From Financing Activities

To date, cash flows from financing activities have related to proceeds from private placements, public offerings, and exercises of stock options.

Net cash provided by financing activities in the nine months ended September 30, 2018 was $669.3 million driven mainly by the $647.0 million raised by our February 2018 public offering, and $22.3 million in proceeds from the issuance of Class A subordinate voting shares and Class B multiple voting shares as a result of stock option exercises. This compares to $570.6 million for the same period in 2017 of which $560.1 million was raised by our May 2017 public offering while the remaining $10.5 million related to stock option exercises.


19


Contractual Obligations and Contingencies

Our principal commitments consist of obligations under our operating leases for office space. The following table summarizes our contractual obligations as of September 30, 2018:  

 
Payments Due by Period  
 
Less Than 1 Year
 
1 to 3 Years
 
3 to 5 Years
 
More Than 5 Years
 
Total
 
(in thousands)
Bank indebtedness
$

 
$

 
$

 
$

 
$

Operating lease and unconditional purchase obligations(1)
43,543

 
114,852

 
74,641

 
375,262

 
608,298

Total contractual obligations
$
43,543

 
$
114,852

 
$
74,641

 
$
375,262

 
$
608,298

 
(1) Consists of payment obligations under our office leases as well as other unconditional purchase obligations.

Off-Balance Sheet Arrangements

We have no material off-balance sheet arrangements, other than operating leases and other unconditional purchase obligations (which have been disclosed under "Contractual Obligations and Contingencies").

Quantitative and Qualitative Disclosures about Market Risk

We are exposed to a variety of risks, including foreign currency exchange fluctuations, changes in interest rates, concentration of credit and inflation. We regularly assess currency, interest rate and inflation risks to minimize any adverse effects on our business as a result of those factors.
























20


Foreign Currency Exchange Risk

While the majority of our revenues are denominated in USD, a significant portion of operating expenses are incurred in Canadian Dollars ("CAD"). As a result, our earnings are adversely affected by an increase in the value of the CAD relative to the USD. Foreign currency forward contracts are used to hedge against the earning effects of such fluctuations.

Effect of Foreign Exchange Rates

The following non-GAAP financial measure converts our revenues, cost of revenues, operating expenses, and loss from operations using the comparative period's monthly average exchange rates:
 
Nine months ended September 30,
 
2018
 
2017

GAAP Amounts As Reported
Exchange Rate Effect (1)
At Prior Year Monthly Rates (2)
 
GAAP Amounts As Reported
 
(in thousands)
Revenues
$
729,367

$
(118
)
$
729,249

 
$
450,490

Cost of revenues
(318,843
)
291

(318,552
)
 
(191,382
)
Operating expenses
(492,986
)
1,386

(491,600
)
 
(302,152
)
Loss from operations
$
(82,462
)
$
1,559

$
(80,903
)
 
$
(43,044
)

(1) Represents the increase or decrease in GAAP amounts reported resulting from using the comparative period's monthly average CAD-USD foreign exchange rates.
(2) Represents the outcome that would have resulted if monthly CAD-USD market rates from the prior reported period are applied to the current reporting period.

This effect of foreign exchange rates on our consolidated statements of operations disclosure is a supplement to our consolidated financial statements, which are prepared and presented in accordance with U.S. GAAP. We have provided the above non-GAAP disclosure as we believe it presents a clearer comparison of our period to period operating results by removing the impact of fluctuations in the CAD to USD exchange rate and to assist investors in understanding our financial and operating performance. Non-GAAP financial measures are not recognized measures for financial statement presentation under U.S. GAAP, do not have standardized meanings, and may not be comparable to similar measures presented by other public companies. Such non-GAAP financial measures should be considered as a supplement to, and not as a substitute for, or superior to, the corresponding measures calculated in accordance with U.S. GAAP.

Interest Rate Sensitivity

We had cash, cash equivalents and marketable securities totaling $1,578.2 million as of September 30, 2018. The cash and cash equivalents are held for operations and working capital purposes. Our investments are made for capital preservation purposes. We do not enter into investments for trading or speculative purposes.

Our cash equivalents and our portfolio of marketable securities are subject to market risk due to changes in interest rates. Fixed rate securities may have their market value adversely affected due to a rise in interest rates. Our future investment income may fall short of our expectations due to changes in interest rates or we may suffer losses in principal if we are forced to sell securities that decline in market value due to changes in interest rates. However, because we classify our debt securities as "held to maturity," no gains or losses are recognized due to changes in interest rates unless such securities are sold prior to maturity or declines in fair value are determined to be other than temporary.






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Concentration of Credit Risk

The Company’s cash and cash equivalents, marketable securities, trade and other receivables, merchant cash advances receivable, and foreign exchange derivative products subject the Company to concentrations of credit risk. Management mitigates this risk associated with cash and cash equivalents by making deposits and entering into foreign exchange derivative products only with large banks and financial institutions that are considered to be highly credit worthy. Management mitigates the risks associated with marketable securities by adhering to its investment policy, which stipulates minimum rating requirements, maximum investment exposures and maximum maturities. Due to the Company’s diversified merchant base, there is no particular concentration of credit risk related to the Company’s trade and other receivables and merchant cash advances receivable. Trade and other receivables and merchant cash advances receivable are monitored on an ongoing basis to ensure timely collection of amounts. The Company has mitigated some of the risks associated with Shopify Capital by entering into an agreement with a third party to insure merchant cash advances offered by Shopify Capital. There are no receivables from individual merchants accounting for 10% or more of revenues or receivables.

Inflation Risk

We do not believe that inflation has had a material effect on our business, financial condition or results of operations. If our costs were to become subject to significant inflationary pressures, we may not be able to fully offset such higher costs through price increases. Our inability or failure to do so could harm our business, financial condition and results of operations.

Disclosure Controls and Procedures and Internal Control Over Financial Reporting

Management of the Company, under the supervision of the Company’s Chief Executive Officer ("CEO") and Chief Financial Officer ("CFO"), is responsible for establishing and maintaining disclosure controls and procedures to provide reasonable assurance that all material information relating to the Company, including its consolidated subsidiaries, is made known to the CEO and CFO to ensure appropriate and timely decisions are made regarding public disclosure.

Management of the Company, under the supervision of the Company’s CEO and CFO, is responsible for establishing and maintaining adequate internal control over the Company's financial reporting, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements in accordance with U.S. GAAP.

The Company's CEO and CFO certified the Company's annual report on Form 40-F for the year ended December 31, 2017, as required by Section 302 and Section 906 of the United States Sarbanes-Oxley Act of 2002 ("SOX"). The Company relied on the statutory exemption contained in section 8.1 of National Instrument 52-109 Certification of Disclosure in Issuers' Annual and Interim Filings ("NI 52-109"), which allows it to file with the Canadian securities regulatory authorities the certificates required under SOX as soon as practicable after such certificates are filed with or furnished to the SEC.

As of September 30, 2018, the Company’s CEO and CFO were satisfied with the effectiveness of the Company’s disclosure controls and procedures. In accordance with the Canadian Securities Administrators National Instrument 52-109 Certification of Disclosure in Issuers' Annual and Interim Filings ("NI 52-109"), the Company has filed interim certificates signed by the CEO and the CFO that, among other things, report on the appropriateness of the financial disclosure, the design of disclosure controls and procedures, and the design of internal control over financial reporting.

Changes in Internal Control Over Financial Reporting

During the period covered by this quarterly report, there were no changes in the Company’s internal control over financial reporting, or any other factors that could significantly affect such internal control, that have materially affected, or are reasonably likely to materially affect, the Company’s internal control over financial reporting.


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Critical Accounting Policies and Estimates

We prepare our consolidated financial statements in accordance with U.S. GAAP. In the preparation of these consolidated financial statements, we are required to make estimates and assumptions that affect the reported amounts of assets, liabilities, revenues, costs and expenses and related disclosures. To the extent that there are material differences between these estimates and actual results, our financial condition or results of operations would be affected. We base our estimates on past experience and other assumptions that we believe are reasonable under the circumstances, and we re-evaluate these estimates on an ongoing basis.

Other than the adoption of ASU No. 2017-04, "Intangibles - Goodwill and Other (Topic 350): Simplifying the Test for Goodwill Impairment" and the new revenue standard described below, there have been no significant changes in our critical accounting policies and estimates during the nine months ended September 30, 2018 as compared to the critical accounting policies and estimates described in our most recent annual consolidated financial statements.

In January 2017, the Financial Accounting Standards Board issued ASU No. 2017-04, "Intangibles - Goodwill and Other (Topic 350): Simplifying the Test for Goodwill Impairment", which simplifies the subsequent measurement of goodwill and eliminates Step 2 from the goodwill impairment test. The standard is effective for annual periods beginning after December 15, 2019 but the Company opted for early adoption for the goodwill impairment test that was completed as of September 30, 2018. The adoption of this standard did not have an impact on the Company's annual goodwill impairment test because the estimated fair value of the reporting unit was greater than its carrying amount.

In May 2014, the Financial Accounting Standards Board issued Accounting Standards Update ("ASU") No. 2014-9 “Revenue from Contracts with Customers”. The new accounting standards update requires an entity to apply a five step model to recognize revenue to depict the transfer of promised goods and services to customers in an amount that reflects the consideration to which the entity expects to be entitled in exchange for those goods or services, as well as a cohesive set of disclosure requirements that would result in an entity providing comprehensive information about the nature, timing, and uncertainty of revenue and cash flows arising from an entity’s contracts with customers. In March 2016, the Financial Accounting Standards Board issued ASU No. 2016-08, “Revenue from Contracts with Customers (Topic 606), Principal versus Agent Considerations (Reporting Revenue Gross versus Net)”, updating the implementation guidance on principal versus agent considerations in the new revenue recognition standard. This update clarifies that an entity is a principal if it controls the specified good or service before that good or service is transferred to a customer. The update also includes indicators to assist an entity in determining whether it controls a specified good or service before it is transferred to the customer. In May 2016, the FASB issued ASU 2016-12, “Narrow-Scope Improvements and Practical Expedients”, which provides clarification on how to assess collectibility, present sales taxes, treat non-cash consideration, and account for completed and modified contracts at the time of transition. ASU 2016-12 also clarifies that an entity retrospectively applying the guidance in Topic 606 is not required to disclose the effect of the accounting change in the period of adoption.

The Company adopted this new revenue standard effective January 1, 2018, using the full retrospective method. There was no impact on previously reported results.

The most significant impact of adoption of the new revenue standard relates to the Company's accounting for incremental costs of obtaining a contract. Specifically, the Company is required to recognize as an asset the incremental sales commission costs of obtaining a contract with a merchant, if the Company expects to recover these costs. The contract assets are subsequently amortized on a systematic basis consistent with the pattern of the transfer of the good or service to which the asset relates to, which in the Company's case, is on a straight-line basis over the estimated life of the related merchant relationship. The adoption of the new revenue standard did not have an impact on the timing and amount of revenue recognition, or on cash from or used in operating, investing, or financing activities.

Our updated revenue recognition policy is as follows:

The Company's sources of revenue consist of subscription solutions and merchant solutions. The Company principally generates subscription solutions revenue through the sale of subscriptions to the platform. The Company also generates additional subscription solutions revenues from the sale of themes and apps, the registration of domain names, and the collection of variable platform fees. The Company generates merchant solutions revenue by providing additional services to merchants to increase their use of the platform. The majority of the Company's merchant solutions revenue is from fees earned from merchants based on their customer orders processed through Shopify Payments. The Company also earns merchant solutions revenue relating to Shopify Shipping, Shopify Capital, other transaction services and referral fees, as well as from the sale of Point-of-Sale (POS) hardware. Arrangements with merchants do not provide the merchants with the right to take possession of the software supporting the Company’s hosting platform at any time and are therefore

23


accounted for as service contracts. The Company’s subscription service contracts do not provide for refunds or any other rights of return to merchants in the event of cancellations.

The Company recognizes revenue to depict the transfer of promised services to merchants in an amount that reflects the consideration to which the Company expects to be entitled in exchange for those services by applying the following steps:
Identify the contract with a merchant;
Identify the performance obligations in the contract;
Determine the transaction price;
Allocate the transaction price; and
Recognize revenue when, or as, the Company satisfies a performance obligation.

The Company follows the guidance provided in ASC 606-10, Principal versus Agent Considerations, for determining whether the Company should recognize revenue based on the gross amount billed to a merchant or the net amount retained. This determination is a matter of judgment that depends on the facts and circumstances of each arrangement. The Company recognizes revenue from Shopify Shipping and the sales of apps on a net basis as the Company is not primarily responsible for the fulfillment and does not have control of the promised service, and therefore is the agent in the arrangement with merchants. All other revenue is reported on a gross basis, as the Company has determined it is the principal in the arrangement.

Sales taxes collected from merchants and remitted to government authorities are excluded from revenue.
        
The Company's arrangements with merchants can include multiple services or performance obligations, which may consist of some or all of the Company's subscription solutions. When contracts involve various performance obligations, the Company evaluates whether each performance obligation is distinct and should be accounted for as a separate unit of accounting under Topic 606. In the case of subscription solutions, the Company has determined that merchants can benefit from the service on its own, and that the service being provided to the merchant is separately identifiable from other promises in the contract. Specifically, the Company considers the distinct performance obligations to be the subscription solution, custom themes, feature-enhancing apps and unique domain names. The total transaction price is determined at the inception of the contract and allocated to each performance obligation based on their relative standalone selling prices. In the case of merchant solutions, the transaction price for each performance obligation is based on an observable standalone selling price that is never bundled, therefore the relative allocation is not required.
        
The Company determined the standalone selling price by considering its overall pricing objectives and market conditions. Significant pricing practices taken into consideration for our subscription solutions include discounting practices, the size and volume of our transactions, the customer demographic, the geographic area where services are sold, price lists, our go-to-market strategy, historical standalone sales and contract prices. The determination of standalone selling prices is made through consultation with and approval by our management, taking into consideration our go-to-market strategy. As the Company's go-to-market strategies evolve, the Company may modify its pricing practices in the future, which could result in changes in relative standalone selling prices.

The Company generally receives payment from its merchants at the time of invoicing. In all other cases, payment terms and conditions vary by contract type, although terms generally include a requirement for payment within 30 days of the invoice date. In instances where timing of revenue recognition differs from the timing of invoicing and subsequent payment, we have determined our contracts generally do not include a significant financing component.

Subscription Solutions

Subscription revenue is recognized over time on a ratable basis over the contractual term. The contract terms are monthly, annual or multi-year subscription terms. Revenue recognition begins on the date that the Company’s service is made available to the merchant. Certain subscription contracts have a transaction price that includes a variable component that is based on the merchants' volume of sales. In such cases, the Company uses the practical expedient that allows it to determine the transaction price and recognize revenue in the amount to which the Company has a right to invoice. Payments received in advance of services being rendered are recorded as deferred revenue and recognized ratably over time, over the requisite service period.


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Revenue from the sale of separately priced themes and apps is recognized at the time of the sale. The right to use domain names is also sold separately and is recognized ratably over time, over the contractual term, which is generally an annual term. Revenue from themes, as well as apps and domains have been classified within subscription solutions on the basis that they are typically sold at the time the merchant enters into the subscription services arrangement or because they are charged on a recurring basis.
    
Merchant Solutions

Revenues earned from Shopify Payments, Shopify Shipping, other transaction services, and referral fees are recognized at a point in time, at the time of the transaction. For the sale of POS hardware, revenue is recognized at a point in time, based on when ownership passes to the merchant, in accordance with the shipping terms. The Company earns revenue from Shopify Capital, a merchant cash advance (MCA) program for eligible merchants. The Company evaluates identified underwriting criteria such as, but not limited to, historical sales data prior to purchasing the eligible merchant's future receivables to help ensure collectibility. Under Shopify Capital, the Company purchases a designated amount of future receivables at a discount from the merchant, and the merchant remits a fixed percentage of their daily sales to the Company, until the outstanding balance has been fully remitted.  As cash remittances are collected by the Company, a percentage of the payment is applied against the merchant's receivable balance, and a percentage, which is related to the discount, is recognized as merchant solutions revenue.
    
Capitalized Contract Costs

As part of obtaining contracts with certain merchants, the Company incurs upfront costs such as sales commissions. The Company capitalizes these contract costs, which are subsequently amortized on a systematic basis consistent with the pattern of the transfer of the good or service to which the contract asset relates, which is generally on a straight-line basis over the estimated life of the merchant relationship. In some instances, the Company applies the practical expedient that allows it to determine this estimate for a portfolio of contracts that have similar characteristics in terms of type of service, contract term and pricing. This estimate is reviewed by management at the end of each reporting period as additional information becomes available. For certain contracts where the amortization period of the contract costs would have been one year or less, the Company uses the practical expedient that allows it to recognize the incremental costs of obtaining those contracts as an expense when incurred and not consider the time value of money.

Recently Issued Accounting Pronouncements not yet Adopted

See “Recent Accounting Pronouncements Not Yet Adopted” described in Note 3 of the Notes to the Condensed Consolidated Financial Statements.

Shares Outstanding

Shopify is a publicly traded company listed on the New York Stock Exchange (NYSE: SHOP) and on the Toronto Stock Exchange (TSX: SHOP). As of October 19, 2018 there were 94,512,619 Class A subordinate voting shares issued and outstanding, and 12,484,844 Class B multiple voting shares issued and outstanding.

As of October 19, 2018 there were 3,197,473 options outstanding under the Company’s Fourth Amended and Restated Incentive Stock Option Plan, of which 3,070,980 were vested as of such date. Each such option is or will become exercisable for one Class B multiple voting share. As of October 19, 2018 there were 2,829,848 options outstanding under the Company’s Stock Option Plan, of which 867,537 were vested as of such date. Each such option is or will become exercisable for one Class A subordinate voting share.

As of October 19, 2018 there were 2,607,337 RSUs and 347 DSUs outstanding under the Company’s Long Term Incentive Plan. Each such RSU or DSU will vest as one Class A subordinate voting share.

25


 
EXHIBIT 99.3
FORM 52-109F2
CERTIFICATION OF INTERIM FILINGS
FULL CERTIFICATE
I, Tobias Lütke, Chief Executive Officer of Shopify Inc., certify the following:
1.
Review: I have reviewed the interim financial report and interim MD&A (together, the “interim filings”) of Shopify Inc. (the “issuer”) for the interim period ended September 30, 2018.
2.
No misrepresentations: Based on my knowledge, having exercised reasonable diligence, the interim filings do not contain any untrue statement of a material fact or omit to state a material fact required to be stated or that is necessary to make a statement not misleading in light of the circumstances under which it was made, with respect to the period covered by the interim filings.
3.
Fair presentation: Based on my knowledge, having exercised reasonable diligence, the interim financial report together with the other financial information included in the interim filings fairly present in all material respects the financial condition, financial performance and cash flows of the issuer, as of the date of and for the periods presented in the interim filings.
4.
Responsibility: The issuer's other certifying officer and I are responsible for establishing and maintaining disclosure controls and procedures (DC&P) and internal control over financial reporting (ICFR), as those terms are defined in National Instrument 52-109 Certification of Disclosure in Issuer's Annual and Interim Filings, for the issuer.
5.
Design: Subject to the limitations, if any, described in paragraphs 5.2 and 5.3, the issuer's other certifying officer and I have, as at the end of the period covered by the interim filings
(a) designed DC&P, or caused it to be designed under our supervision, to provide reasonable assurance that
(i) material information relating to the issuer is made known to us by others, particularly during the period in which the interim filings are being prepared; and
(ii) information required to be disclosed by the issuer in its annual filings, interim filings or other reports filed or submitted by it under securities legislation is recorded, processed, summarized and reported within the time periods specified in securities legislation; and
(b) designed ICFR, or caused it to be designed under our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with the issuer's GAAP.
5.1 Control framework: The control framework the issuer's other certifying officer and I used to design the issuer's ICFR is the Internal Control- Integrated Framework issued by the Committee of Sponsoring Organizations of the Treadway Commission (COSO).
5.2 N/A
5.3 N/A
6.
Reporting changes in ICFR: The issuer has disclosed in its interim MD&A any change in the issuer's ICFR that occurred during the period beginning on July 1, 2018 and ended on September 30, 2018 that has materially affected, or is reasonably likely to materially affect, the issuer's ICFR.

Date: October 25, 2018
/s/ Tobias Lütke
Tobias Lütke
Chief Executive Officer





EXHIBIT 99.4
FORM 52-109F2
CERTIFICATION OF INTERIM FILINGS
FULL CERTIFICATE
I, Amy Shapero, Chief Financial Officer of Shopify Inc., certify the following:
1.
Review: I have reviewed the interim financial report and interim MD&A (together, the “interim filings”) of Shopify Inc. (the “issuer”) for the interim period ended September 30, 2018.
2.
No misrepresentations: Based on my knowledge, having exercised reasonable diligence, the interim filings do not contain any untrue statement of a material fact or omit to state a material fact required to be stated or that is necessary to make a statement not misleading in light of the circumstances under which it was made, with respect to the period covered by the interim filings.
3.
Fair presentation: Based on my knowledge, having exercised reasonable diligence, the interim financial report together with the other financial information included in the interim filings fairly present in all material respects the financial condition, financial performance and cash flows of the issuer, as of the date of and for the periods presented in the interim filings.
4.
Responsibility: The issuer's other certifying officer and I are responsible for establishing and maintaining disclosure controls and procedures (DC&P) and internal control over financial reporting (ICFR), as those terms are defined in National Instrument 52-109 Certification of Disclosure in Issuer's Annual and Interim Filings, for the issuer.
5.
Design: Subject to the limitations, if any, described in paragraphs 5.2 and 5.3, the issuer's other certifying officer and I have, as at the end of the period covered by the interim filings
(a) designed DC&P, or caused it to be designed under our supervision, to provide reasonable assurance that
(i) material information relating to the issuer is made known to us by others, particularly during the period in which the interim filings are being prepared; and
(ii) information required to be disclosed by the issuer in its annual filings, interim filings or other reports filed or submitted by it under securities legislation is recorded, processed, summarized and reported within the time periods specified in securities legislation; and
(b) designed ICFR, or caused it to be designed under our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with the issuer's GAAP.
5.1 Control framework: The control framework the issuer's other certifying officer and I used to design the issuer's ICFR is the Internal Control- Integrated Framework issued by the Committee of Sponsoring Organizations of the Treadway Commission (COSO).
5.2 N/A
5.3 N/A
6.
Reporting changes in ICFR: The issuer has disclosed in its interim MD&A any change in the issuer's ICFR that occurred during the period beginning on July 1, 2018 and ended on September 30, 2018 that has materially affected, or is reasonably likely to materially affect, the issuer's ICFR.

Date: October 25, 2018
/s/ Amy Shapero
Amy Shapero
Chief Financial Officer



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